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For Companies At a Glance
- Tasks: Lead impactful media planning and campaign management for innovative brands like Trainline.
- Company: Join WPP Media, a creative powerhouse transforming futures through media and technology.
- Benefits: Enjoy flexible working, competitive perks, and a supportive, collaborative culture.
- Why this job: Be part of a dynamic team that values creativity and growth while making a positive impact.
- Qualifications: No specific experience required; just bring your passion for media and problem-solving skills.
- Other info: This role is UK-based and requires the right to work in the UK.
The predicted salary is between 43200 - 72000 £ per year.
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients, and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
About Wavemaker: A Leading WPP Media Brand
Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.
Role Summary and Impact
Wavemaker UK is looking for a Planning Manager to join our growing planning team, create impactful cross-channel campaigns, and build your media planning skills. Trainline is an innovative and purpose-led account that champions greener travel and sustainable habits.
In a competitive marketplace, we need to constantly evolve our planning and strategy to create smart, data-led, and innovative campaigns to keep Trainline front of mind with consumers.
From content-led partnerships with Time Out and PR’able executions on the Piccadilly Lights, to geo-targeted multi-channel activations, the Trainline account offers scope for testing and new opportunities.
In this role, you will:
Media planning
- Develop an understanding of media channels, including when, where, and how to use them based on the client brief.
- Have skilled knowledge of Wavemaker and industry media planning tools, and be able to train others.
- Understand industry best practices and planning theory.
- Develop knowledge of Wavemaker Purchase Journey thinking and Provocative Planning Philosophy.
Campaign management
- Own campaign activity, including team briefings, response collation, managing client deliverables, and ensuring accuracy across workstreams.
- Work with planning and activation teams for efficient account management.
- Bring in specialists as needed for briefs and client questions.
- Ensure timely financial management processes.
Effective communication
- Become a trusted main contact for junior clients, understanding their business and needs.
- Support and mentor Planning Executives, challenging them with new projects.
- Develop proactive problem-solving skills and escalate issues appropriately.
Skills and Experience
At WPP Media, we value our culture and people. It’s essential to embrace our core values:
- Be Extraordinary by Leading Collectively to Inspire Creativity.
- Create an Open environment by Trust and balancing People and Client Experiences.
- Lead Optimistically by Championing Growth and Development.
Practice Area Knowledge
- Know the media landscape, future trends, and best practices.
- Be comfortable using and briefing out various products, platforms, and systems.
- Develop industry understanding, and train others in tools and techniques.
- Present data-driven stories confidently, both directly from platforms and external sources.
Problem Solving
- Use focused questioning and research to understand problems and impacts.
- Generate solutions based on experience.
- Support others in resolving escalated issues.
- Provide communication support for troubleshooting with internal teams and third parties.
Stakeholder Relationships
- Cultivate and grow relationships with clients and stakeholders.
- Understand client businesses and decision-makers.
- Align with client and agency goals and challenges.
- Respond professionally and timely to requests.
Effective Communications
- Lead dialogues with internal and external stakeholders.
- Design tailored communications for different audiences.
- Present in meetings confidently.
Campaign Management
- Manage campaigns end-to-end, maintaining accurate plans and reports.
- Deliver insights and improve campaign performance.
- Manage campaign budgets effectively.
Compelling Storytelling
- Use industry knowledge to build persuasive stories and recommendations.
- Think strategically and leverage industry trends.
Ideas Creation
- Generate innovative ideas and solutions for growth.
- Engage in new projects to overcome barriers.
- Identify partners to bring ideas to life.
- Utilize industry trends for solutions.
Comms Planning
- Apply knowledge of client, audience, and channels for effective plans.
- Create strategies with measurable objectives.
- Visualize media plans across channels.
- Adjust budgets in-flight as needed.
Life at WPP Media & Benefits
We invest in our employees\’ growth and well-being, offering competitive benefits, resource groups, and a collaborative culture. We support flexible working and are an equal opportunity employer. Please note this role is UK-based and requires the right to work in the UK. For privacy, see our Privacy Notice. We appreciate all applications; only selected candidates will be contacted.
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Planning Manager London, England employer: Group M Worldwide Inc.
Contact Detail:
Group M Worldwide Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Planning Manager London, England
✨Tip Number 1
Familiarise yourself with Wavemaker's Purchase Journey thinking and Provocative Planning Philosophy. Understanding these concepts will not only help you align with their strategic approach but also demonstrate your commitment to the role during interviews.
✨Tip Number 2
Network with current or former employees of WPP Media or Wavemaker on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations, which you can leverage in your discussions.
✨Tip Number 3
Stay updated on the latest trends in media planning and campaign management. Being able to discuss recent developments or case studies in your conversations will showcase your industry knowledge and enthusiasm for the role.
✨Tip Number 4
Prepare to discuss how you would approach creating data-driven stories and innovative campaigns. Think of examples from your past experiences that highlight your problem-solving skills and ability to manage campaigns effectively.
We think you need these skills to ace Planning Manager London, England
Some tips for your application 🫡
Understand the Role: Before applying, make sure you thoroughly understand the responsibilities and requirements of the Planning Manager position at Wavemaker. Tailor your application to highlight how your skills and experiences align with their needs.
Craft a Compelling CV: Your CV should clearly showcase your media planning experience, campaign management skills, and effective communication abilities. Use specific examples that demonstrate your problem-solving skills and ability to manage stakeholder relationships.
Write a Tailored Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Highlight your understanding of the media landscape and how you can contribute to Wavemaker's mission of provoking growth for clients. Be sure to mention any relevant experience with data-driven campaigns.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial in the media industry.
How to prepare for a job interview at Group M Worldwide Inc.
✨Understand the Company and Its Values
Before your interview, take some time to research WPP Media and Wavemaker. Familiarise yourself with their core values and mission. This will help you align your answers with what they stand for and demonstrate that you're a good cultural fit.
✨Showcase Your Media Planning Skills
Be prepared to discuss your experience with media planning tools and strategies. Highlight specific campaigns you've worked on, focusing on how you used data to drive decisions. This will show your potential employer that you have the skills necessary for the Planning Manager role.
✨Prepare for Problem-Solving Scenarios
Expect questions that assess your problem-solving abilities. Think of examples where you've successfully navigated challenges in campaign management or client relationships. Use the STAR method (Situation, Task, Action, Result) to structure your responses clearly.
✨Demonstrate Effective Communication Skills
As a Planning Manager, you'll need to communicate effectively with clients and team members. Practice articulating your thoughts clearly and confidently. Be ready to discuss how you've tailored communications for different audiences in past roles.