Associate Director, Data Management

We are the EssenceMediacom Worldwide Programmatic team, servicing both centrally executed campaigns in multiple languages as well as coordinating and supporting strategic directions across markets. We work on a mix of blue-chip clients for both direct and brand led initiatives including but not limited to: The Coca Cola Company, EY, Dell, adidas & Sony. We are looking for a driven and enthusiastic Programmatic specialist to join EssenceMediacom Worldwide as a Programmatic Senior Associate Director. This is an opportunity to become part of a specialist planning & buying team with an international remit across truly global advertisers. We have an integrated approach to planning, and you would gain exposure to all media channels with the opportunity to feed insights back into programmatic strategies. The successful candidate will be able to develop their career with EssenceMediacom as they will be enabled to continually improve and expand on their programmatic skills, with growth opportunities both upwards and sideways. The candidate will also have the opportunity to work across a diverse client base and help to shape and inform client strategy. Account Management and client servicing # Agree and set business objectives for each client and review campaign performance against these objectives. # Proactively educating clients and key internal stakeholders, reviewing, re-purposing, building, and delivering educational material for the benefits of your client base. # Oversee the team in their delivery ensuring that programmatic strategy and trading best practice and frameworks are adhered to, and that the team is able to demonstrate continued account evolution. # Take ownership of client’s programmatic strategic approach, campaign planning, implementation and reporting, as well as the client relationship. # Identify areas of growth opportunities (or limitations) that exist for the team and clients’ business and generates business plans for their development. The effective day-to-day running of the accounts that sit within it. # Financial accuracy, through the planning and buying process, and reconciliation of spends, including client terms and programmatic fees. # The integration and understanding of other digital channels within the wider context of client business and media mix, by both internal and external stakeholders. # Be responsible for 100% financial accountability on clients’ business. # Drive revenue growth through spotting new opportunities and delivering excellent results. People Management # To have identified training requirements with Line Manager, and a formal plan for delivery over 12 months. # Complete weekly time sheets, holiday/sickness forms, CPD. Participate in pitches and help with new business wins. # Up-selling and cross-selling PBU services for direct response and performance. An in-depth understanding of the programmatic landscape as it relates to various channels including display and video. # Proven knowledge and experience in Programmatic and DSP implementations. # Deep knowledge and commitment to continued improvement in quality, brand safety and viewability across clients, including quality assurance frameworks for the PBU and product verification capabilities. # Oversee the team in their planning, management, optimisation and reporting of direct response and brand advertising campaigns. # Working with Head of PBU developing the programmatic pillars of data, strategy, operations, planning and insights. # To understand the role of programmatic media within the wider marketing mix, its strategic importance throughout the customer journey and relative performance through the application of Econometrics. # Strong project management skills and an efficient working style. #