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- Tasks: Lead and manage paid search campaigns, ensuring client satisfaction and project delivery.
- Company: Join GroupM Nexus, a dynamic community of over 1,000 digital specialists driving innovation.
- Benefits: Enjoy flexible working, 25+ days holiday, private medical insurance, and wellness allowances.
- Why this job: Be part of a forward-thinking team that values diversity and encourages career growth.
- Qualifications: Expertise in search campaign management and proven leadership skills required.
- Other info: Opportunity to work in a state-of-the-art campus with a focus on collaboration and creativity.
The predicted salary is between 43200 - 72000 £ per year.
As a Search Account Director, you will be responsible for the coordination and delivery of your account(s) across paid search whilst operating as the main campaign point of contact for our clients. Making use of platform knowledge and account management practices, you’ll ensure effective management of projects to brief, schedule, and budget. Ultimately, as part of the Google Practice, you’ll work to deliver world-class paid search campaigns which exceed our client’s expectations.
Key Responsibilities:
- Campaign Management: Responsible for the output of your team, client-facing and operational, UK-based and Global Hub, and accountable for adherence to controls and best practices across paid search. Strategic understanding of the client’s business and KPIs, keeping up to date with the latest industry news and proactively spotting trends, product releases, and other opportunities which could enhance our activity. Maintain a forward-thinking and innovative approach in the development of all paid search activity.
- Client & Partner Management: Develop strong relationships with your client and key suppliers, leading team communications with these stakeholders. Be able to communicate with clients on subjects outside your remit and provide them with useful insight. Advise internal and external stakeholders around practice area/industry trends, displaying a deep knowledge of your own practice area/industry and how it impacts customer businesses. Demonstrate expert knowledge of and monitor the client’s industry and competitive environment in order to create effective solutions.
- People Management: Play an active role in recruitment and interviewing processes to build strong teams. This will involve leading interviews, making staffing decisions, and acting as an ambassador for the team to potential candidates. Take responsibility for your team’s development and career progression within the agency. Leading by example to motivate and encourage those with less experience on the team. Ensure the effective management of more junior team members, guaranteeing workloads are monitored and prioritized to meet deadlines.
- Operational Excellence: Help to drive process automation through the adoption of scripts, third-party solutions, and efficient ways of working. Lead on application and adherence to all areas of paid search activation finance process. Contribute to the development of strategic revenue and service opportunities.
About You:
- Expert practice area knowledge and in-depth understanding of search campaign set-up, management, optimization, and reporting across Google Ads and Microsoft and technology vendor platforms such as Search Ads 360.
- Excellent understanding of the strategic and tactical application of paid search and digital marketing in general.
- Proven Project Management, Leadership, Stakeholder, and People Management Experience.
- Ability to lead and manage hybrid teams located in different markets.
- Ability to communicate effectively with people from diverse backgrounds, cultures, and countries.
GroupM Nexus Benefits:
- New state-of-the-art WPP Manchester Campus
- 25 Days Holiday (increasing to 30 in increments after the third year of service by one day annually) + Birthday Off + Work Anniversary
- Flexible Working Policy
- Flexible Public Holidays Policy
- Private Medical Insurance Option
- Refreshments and food at Level Ate Café
- In-house Barista
- Well-being allowance towards an activity of your choice (e.g., Gym or Yoga Membership)
- WPP Pension scheme
- Cycle to Work Scheme
- Enhanced maternity and paternity leave
- Online career review and development tool
- And many more!
EssenceMediacom is a global communications agency leading with breakthrough thinking, building explosive growth for brands, and helping our clients see the bigger picture. Our daring global network of 10,000 influencers helps our clients breach traditional boundaries in media, uncover novel ideas, and unleash exponential growth. EssenceMediacom challenges conventional thinking to build, propel, and supercharge our clients’ businesses at scale and lead our industry in critical areas such as diversity, equity, inclusion, and sustainability.
Account Director - Paid Search (London) employer: Group M Worldwide Inc.
Contact Detail:
Group M Worldwide Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director - Paid Search (London)
✨Tip Number 1
Familiarise yourself with the latest trends in paid search and digital marketing. Being able to discuss recent developments or case studies during your interview will demonstrate your proactive approach and deep understanding of the industry.
✨Tip Number 2
Network with professionals in the field, especially those who work at GroupM Nexus or similar agencies. Attend industry events or webinars to make connections and gain insights that could give you an edge in your application process.
✨Tip Number 3
Prepare to showcase your project management skills by discussing specific examples from your past experiences. Highlight how you've successfully led teams and managed client relationships, as these are crucial for the Account Director role.
✨Tip Number 4
Research GroupM Nexus and its culture thoroughly. Understanding their values and how they operate will help you align your answers during interviews and show that you're genuinely interested in being part of their team.
We think you need these skills to ace Account Director - Paid Search (London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in paid search and account management. Use keywords from the job description to demonstrate that you meet the specific requirements of the Account Director role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and your understanding of the latest trends in paid search. Mention specific achievements that showcase your ability to exceed client expectations and manage successful campaigns.
Showcase Leadership Skills: Emphasise your experience in leading teams and managing projects. Provide examples of how you've developed team members and contributed to their career progression, as this is a key aspect of the role.
Demonstrate Industry Knowledge: Highlight your expertise in Google Ads and Microsoft platforms. Discuss any relevant certifications or training you've completed, and mention how you stay updated with industry news and trends to enhance campaign performance.
How to prepare for a job interview at Group M Worldwide Inc.
✨Showcase Your Campaign Management Skills
Be prepared to discuss your experience in managing paid search campaigns. Highlight specific examples where you successfully coordinated projects, met deadlines, and exceeded client expectations. This will demonstrate your ability to handle the responsibilities of the role.
✨Demonstrate Industry Knowledge
Stay updated on the latest trends and developments in the paid search industry. During the interview, share insights about recent changes in Google Ads or Microsoft platforms, and how these could impact client strategies. This shows your proactive approach and deep understanding of the field.
✨Build Rapport with Interviewers
Since client and partner management is key in this role, practice building rapport during your interview. Engage with your interviewers by asking insightful questions and sharing relevant experiences. This will reflect your ability to foster strong relationships with clients and stakeholders.
✨Highlight Leadership Experience
As a potential leader in the team, be ready to discuss your previous leadership roles. Share examples of how you've managed teams, mentored junior members, and contributed to their development. This will illustrate your capability to lead and inspire others in a hybrid working environment.
