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- Tasks: Create compelling content and collaborate with cybersecurity experts to drive impactful marketing.
- Company: Join Group-IB, a leading cybersecurity firm dedicated to fighting digital crime.
- Benefits: Enjoy flexible hours, professional development, and a supportive team culture.
- Why this job: Make a real difference in cybersecurity while growing your career in a dynamic environment.
- Qualifications: Proven content marketing experience in tech, strong communication skills, and analytical mindset.
- Other info: Innovative culture that encourages creativity and personal growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Join to apply for the Senior Content Marketing Manager role at Group-IB. Founded in 2003 and headquartered in Singapore, Group-IB is a leading creator of cybersecurity technologies to investigate, prevent, and fight digital crime. Combating cybercrime is in the company’s DNA, shaping its technological capabilities to defend businesses, citizens, and support law enforcement operations. Group-IB’s Digital Crime Resistance Centers (DCRCs) are located in the Middle East, Europe, Central Asia, Asia-Pacific and LATAM to help critically analyze and promptly mitigate regional and country‑specific threats.
We are seeking a Senior Content Marketing Manager with proven leadership skills and a strong technical background in cybersecurity. In this role, you will drive the creation of compelling content, and also you will act as a bridge between our marketing and technical teams, collaborating closely with cybersecurity analysts to extract technical insights and translate them into impactful marketing communications. This is a strategic position with significant growth potential. The position is open to candidates who can work from our offices or remotely.
Tasks to solve:
- Collaborate with cybersecurity analysts and technical teams to gather in-depth insights, ensuring technical accuracy and relevance in all marketing communications.
- Develop and execute a comprehensive content strategy that positions our company as a thought leader and trusted authority in cybersecurity.
- Produce and oversee the creation of high‑quality articles, white papers, case studies, email campaigns, presentations, web copy, and other marketing materials.
- Ensure editorial excellence by maintaining and enforcing content guidelines, tone of voice, and brand consistency across all channels.
- Analyze content performance using analytics tools (e.g., Google Analytics, social media analytics), and optimise strategies based on data‑driven insights.
- Build and manage the editorial calendar, ensuring timely delivery and alignment with business objectives.
- Stay ahead of industry trends and evolving customer challenges through research and direct engagement with industry experts and analysts.
- Work cross‑functionally with product owners, product managers, designers, and other stakeholders to craft and communicate the core benefits of our cybersecurity solutions.
- Champion innovation in content formats and distribution channels to maximize reach and engagement.
What success looks like:
- Proven experience in content marketing within the cybersecurity or high‑tech sector, with a strong portfolio of published work.
- Solid technical acumen – ability to understand and communicate complex cybersecurity concepts clearly and accurately.
- Familiarity with product positioning principles and is ready to prepare material based on selling points and value propositions provided by the colleagues.
- Strong analytical mindset with experience measuring and optimizing content performance in marketing automation systems (Marketo, HubSpot), Google Analytics.
- Excellent communication and interpersonal skills, comfortable working with both creative and technical stakeholders.
- Independent worker capable of managing multiple deadlines with little supervision.
- Self‑motivated and adaptable, able to thrive in a fast‑paced, dynamic environment.
- English fluency is a must.
Why GROUP‑IB?
- Your happiness is important to us: we want every single team member to be happy.
- Continuing professional development: At Group‑IB, you can choose from various paths to growth: progress as an expert, advance to a management position, try your hand in another department, relocate abroad, or launch a new business area.
- Globally recognized technologies: Group‑IB’s members are located in 25 countries, and our products and services are sold in 60 countries.
- A culture created by each of us: Group‑IB’s employees speak many different languages and understand one another.
- Economic stability: Group‑IB's sustainable growth helps rapidly develop careers that would take years to progress as far as most other companies.
What else should you know:
- Flexible schedule: Group‑IB does not have fixed working hours. You choose your schedule.
- Certificates and training courses: Group‑IB specialists hold over 1,000 professional certificates, including CEH, CISSP, OSCP, GIAC, MCFE, BSI.
- Challenges: A wide selection of GIB programs helps you improve soft skills, gain new competencies, and receive monetary rewards.
- The initiative is rewarded: At Group‑IB, you can bring your most daring ideas to life.
Join our team and help to build a safer world!
Senior Content Marketing Manager employer: Group-IB
Contact Detail:
Group-IB Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Content Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the cybersecurity field. Attend industry events, webinars, or even local meetups. You never know who might have the inside scoop on job openings or can refer you directly to hiring managers.
✨Tip Number 2
Show off your expertise! Create a portfolio that highlights your best work in content marketing, especially in cybersecurity. Share articles, case studies, or any relevant projects on platforms like LinkedIn to catch the eye of recruiters.
✨Tip Number 3
Don’t just apply – engage! When you find a role that excites you, reach out to current employees on LinkedIn. Ask them about their experiences at Group-IB and express your enthusiasm for the position. This personal touch can make a big difference!
✨Tip Number 4
Keep learning and adapting! Stay updated on the latest trends in cybersecurity and content marketing. Join online courses or webinars to boost your skills. This not only enhances your knowledge but also shows potential employers that you're proactive and committed.
We think you need these skills to ace Senior Content Marketing Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Content Marketing Manager role. Highlight your experience in cybersecurity content marketing and how it aligns with our mission at Group-IB.
Showcase Your Portfolio: Include links to your best work that demonstrate your ability to create compelling content. We want to see your writing style and how you’ve tackled complex topics in the past.
Be Authentic: Let your personality shine through in your application. We value creativity and innovation, so don’t be afraid to show us what makes you unique and how you can contribute to our team culture.
Apply Through Our Website: For the best chance of success, make sure to apply directly through our website. This helps us keep track of applications and ensures you’re considered for the role!
How to prepare for a job interview at Group-IB
✨Know Your Cybersecurity Stuff
Make sure you brush up on the latest trends and technologies in cybersecurity. Be ready to discuss how these can impact content marketing strategies. Showing that you understand the technical side will impress the interviewers and demonstrate your ability to bridge the gap between marketing and technical teams.
✨Showcase Your Content Portfolio
Prepare a strong portfolio of your previous work, especially pieces that highlight your experience in the cybersecurity or high-tech sector. Be ready to discuss the thought process behind each piece and how it contributed to the overall marketing strategy. This will help them see your expertise and creativity in action.
✨Be Data-Driven
Familiarise yourself with analytics tools like Google Analytics and any marketing automation systems you've used. Be prepared to talk about how you've measured content performance in the past and how you’ve optimised strategies based on data insights. This shows that you’re not just creative but also analytical.
✨Engage with the Team Spirit
Group-IB values collaboration, so be ready to discuss how you’ve worked cross-functionally in previous roles. Share examples of how you’ve collaborated with technical teams or other stakeholders to create impactful content. This will highlight your interpersonal skills and adaptability in a dynamic environment.
