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For Companies At a Glance
- Tasks: Shape powerful stories and manage media relations for a community-action charity.
- Company: Groundwork, a charity dedicated to building a fair and green future.
- Benefits: Full-time role with hybrid working and opportunities for personal growth.
- Why this job: Make a real difference in PR while promoting impactful community initiatives.
- Qualifications: Proactive writer with experience in PR, communications, or journalism.
- Other info: Diversity is valued; we encourage applications from all backgrounds.
The predicted salary is between 30000 - 42000 £ per year.
Overview
Are you looking for the ideal launchpad to fast-track your career in PR and communications? Groundwork is the leading community-action charity, committed to building a fair and green future in which people and nature can thrive. This is a brilliant opportunity to join our national team in a central, high-impact role where you will gain immediate, hands-on experience.
Role
The PR & Communications Officer acts as the operational core of our national press office. You will be instrumental in generating national awareness by writing and shaping powerful case studies and successfully pitching stories to journalists. Crucially, you will take ownership of the first-line response for all media enquiries and play an essential part in delivering major fundraising and partnership campaigns.
Ideal candidate
This post is perfect for a proactive, skilled writer who is ready to apply their knowledge directly and develop expertise across PR, media relations, and brand compliance.
We’re particularly interested in receiving applications from people who are from ethnically diverse backgrounds, are disabled, or are from low-income backgrounds.
More information about this role is available in the recruitment pack.
Download recruitment pack.
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PR & Communications Officer (Birmingham/hybrid) employer: Groundwork NE & Cumbria
Contact Detail:
Groundwork NE & Cumbria Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR & Communications Officer (Birmingham/hybrid)
✨Tip Number 1
Network like a pro! Reach out to people in the PR and communications field, especially those who work at Groundwork or similar organisations. A friendly chat can open doors and give you insider info on what they’re really looking for.
✨Tip Number 2
Show off your writing skills! Create a portfolio of your best case studies and pitches. When you get the chance to chat with potential employers, share these examples to demonstrate your knack for storytelling and media engagement.
✨Tip Number 3
Be proactive in your approach! Don’t just wait for job openings; reach out directly to Groundwork or similar charities. Express your interest in their mission and how you can contribute to their PR efforts. It shows initiative and passion!
✨Tip Number 4
Apply through our website! We make it easy for you to submit your application and showcase your skills. Plus, it’s a great way to stay updated on new opportunities that might pop up in the future.
We think you need these skills to ace PR & Communications Officer (Birmingham/hybrid)
Some tips for your application 🫡
Show Your Passion for PR: When writing your application, let your enthusiasm for PR and communications shine through. We want to see how you can bring your unique voice and perspective to the role, so don’t hold back!
Tailor Your Experience: Make sure to highlight any relevant experience in PR, media relations, or journalism. We’re looking for specific examples that demonstrate your skills and how they relate to the responsibilities outlined in the job description.
Craft Compelling Case Studies: Since you'll be writing case studies, why not include a brief example of a story you've pitched successfully? This will show us your ability to generate interest and awareness, which is key for this role.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Groundwork NE & Cumbria
✨Know Your Stuff
Before the interview, dive deep into Groundwork's mission and recent projects. Familiarise yourself with their PR strategies and any major campaigns they've run. This will not only show your genuine interest but also help you tailor your responses to align with their goals.
✨Craft Compelling Stories
As a PR & Communications Officer, storytelling is key. Prepare a few case studies or examples from your past experiences where you've successfully pitched stories or managed media relations. Be ready to discuss how you can bring that expertise to Groundwork.
✨Practice Your Pitch
Think about how you would respond to common media enquiries or how you'd pitch a story to a journalist. Practising these scenarios can help you feel more confident during the interview. Remember, clarity and enthusiasm are crucial!
✨Show Your Passion for Diversity
Groundwork values diversity and inclusion, so be prepared to discuss how your background or experiences can contribute to this ethos. Share any relevant initiatives you've been part of or ideas you have for promoting inclusivity in communications.
