Community & Content Lead in York

Company Description

At Groove Pillows, we specialise in providing innovative pillow solutions to enhance sleep quality and overall wellbeing. Our products are designed to address common sleep challenges such as neck pain and posture, helping customers achieve deeper, more restful sleep. We are dedicated to the belief that optimal sleep leads to better, more fulfilling days. Groove Pillows strives to make improved sleep accessible and achievable for everyone. Sleep better. Live better.

Role Description

Groove Pillows is looking for a freelance Community & Content Lead to join our marketing team on a remote, part-time contract.

We’re a small but mighty retail ecommerce business, #1 in our market and with consistent year on year growth we have big plans for 2026 and beyond.

We’re looking for support with a blend of social engagement and content management projects, increasing the Groove digital footprint and continually fuelling our asset bank with visual content.

• Seeking, briefing and managing a select group of content creators, obtaining static and video assets for use across ecommerce and marketing
• Light asset creation – using Canva to re-purpose, improve or create new visual assets for the site and channels
• Social engagement and listening – participate in conversations and communities where Groove customers are active, sharing knowledge, empathy and awareness
• Support the ecommerce team with regular customer survey creation, capturing key headlines and creating a bank of data insights for our Resource Hub and PR relationships
• Own and overhaul our existing Asset Management System.

Necessary Experience

The contractor who joins us will have 3 years digital marketing experience, equally on the community and content side of the role:

• UK retail ecommerce exposure in a digital marketing team is essential
• Creative background, including varied Canva / Photoshop skills
• Organic social media experience across both Meta and other forums, specifically in community engagement
• Confidence and proven ability with light social content writing
• Experience with AI Asset Creation is a strong plus

The role terms

~ 10 hours per week, flexible across 7 days

~ Initial contract of 12 weeks

~ Start date of 1st December

If you think you would be an excellent fit for this role, please send your CV with a cover letter to: hr@groovepillows.co.uk