At a Glance
- Tasks: Create engaging social media content and connect with a community of food lovers.
- Company: Join Gronda, the go-to platform for chefs and culinary enthusiasts.
- Benefits: Competitive salary, tech budget, learning opportunities, and team off-sites.
- Other info: Remote work available in the EU or at our offices in Innsbruck or Barcelona.
- Why this job: Be part of a mission to grow our culinary voice to 10 million followers.
- Qualifications: Experience in social media, passion for food, and strong video production skills.
The predicted salary is between 43000 - 50000 € per year.
You scroll. You create. You grow. Now do it for over 2M food lovers. At Gronda, we are building the world’s go-to platform for professional chefs and food obsessives and our social media is a big part of how we do it. With 2.5 million app users and 1.5 million Instagram followers, we are already in the game. But honestly? We are just getting started. We are on a mission to hit 10 million followers and cement Gronda as the defining voice in culinary culture.
To get there, we need someone who doesn’t just understand social media but who lives it.
Your role as our Social Media Specialist:
- Own the strategy - develop and drive a social media strategy that grows our brand and deepens engagement across all platforms
- Create content that hits - shoot, edit, and curate videos and visuals that feel native to each platform (Reels, TikTok, Stories... you name it)
- Be in the comments - actively engage with our community, respond to feedback, and keep the conversation going
- Know your numbers - track KPIs, report on performance, and use data to constantly sharpen your approach
- Stay ahead of the curve - you’re always the first to know about a new trend, format, or algorithm change
- Collaborate closely with our content and product teams to keep everything aligned
What you bring:
- Some real-world experience in social media (your own channels, agency for chefs or chefs directly - we care about what you’ve built, not just where you worked)
- A real passion for the culinary world - our audience is chefs and food lovers, and you need to get what makes them tick
- Solid skills in video production and editing for social
- A genuine feel for audiences - you know how to research, understand, and speak to different communities
- Fluency in social media KPIs and what they actually mean for growth
- A creative eye and an analytical brain - you make great content and you know why it works
- Strong communication skills and a collaborative mindset
Location: Remote in the EU or in our office in Innsbruck or Barcelona
Working hours: Full-time
Salary: Min. £43,000 (overpay based on skills)
Other benefits: Tech and learning budget, two team off-sites a year etc.
Social Media Content Strategist (culinary background) in Manchester employer: Gronda
At Gronda, we pride ourselves on being a vibrant and innovative employer that champions creativity and culinary passion. With a remote work option or the opportunity to join our dynamic teams in Innsbruck or Barcelona, we offer a collaborative culture that fosters personal and professional growth. Our commitment to employee development is reflected in our tech and learning budget, alongside exciting team off-sites, making Gronda an exceptional place for those looking to make a meaningful impact in the culinary world.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Content Strategist (culinary background) in Manchester
✨Tip Number 1
Get your social media game on point! Showcase your creativity by sharing content that reflects your culinary passion. Use platforms like Instagram and TikTok to demonstrate your skills and connect with food lovers, just like we do at Gronda.
✨Tip Number 2
Engage with the community! Don’t just post and ghost; respond to comments, ask questions, and join conversations. Building relationships is key, and it shows you’re genuinely interested in what others have to say.
✨Tip Number 3
Stay ahead of trends! Follow industry leaders and keep an eye on emerging formats. Being the first to jump on a new trend can set you apart and show that you’re not just keeping up but leading the way.
✨Tip Number 4
Apply through our website! We love seeing candidates who are proactive. Show us your unique approach to social media and how you can help Gronda reach that 10 million follower goal!
We think you need these skills to ace Social Media Content Strategist (culinary background) in Manchester
Some tips for your application 🫡
Show Your Passion for Culinary:When you’re writing your application, let your love for food shine through! Share your culinary experiences and how they’ve shaped your understanding of the food community. We want to see that you’re not just a social media whiz but also someone who truly gets what makes chefs and food lovers tick.
Be Bold and Creative:This isn’t the time for a boring application! Use your creativity to showcase your personality. Whether it’s through a unique format or an engaging story, we want to see how you can think outside the box. Remember, we’re looking for someone who can bring bold ideas to life!
Know Your Numbers:Don’t forget to highlight your analytical skills! Talk about how you’ve used data to drive engagement and growth in your previous roles. We love numbers, so show us how you track KPIs and use insights to refine your strategies. It’s all about making informed decisions!
Apply Through Our Website:Make sure to submit your application through our website! It’s the best way for us to keep everything organised and ensure your application gets the attention it deserves. Plus, it shows you’re serious about joining our team at Gronda!
How to prepare for a job interview at Gronda
✨Know Your Culinary Stuff
Make sure you brush up on your culinary knowledge before the interview. Gronda is all about food lovers and professional chefs, so being able to discuss trends, popular dishes, and even your favourite recipes will show that you’re genuinely passionate about the culinary world.
✨Show Off Your Social Media Savvy
Prepare examples of your previous social media work. Whether it’s your own channels or campaigns you've run for others, be ready to showcase how you’ve engaged audiences and driven growth. Bring data to back up your success – numbers speak volumes!
✨Be Ready to Brainstorm
Expect to dive into some creative brainstorming during the interview. Think about bold ideas you could bring to Gronda’s social media strategy. They want someone who can think outside the box, so don’t hold back on sharing your innovative concepts.
✨Engagement is Key
Since the role involves engaging with the community, be prepared to discuss how you would interact with followers. Think about how you would respond to comments, handle feedback, and keep conversations lively. Showing that you understand the importance of community engagement will set you apart.
