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For Companies At a Glance
- Tasks: Lead a dynamic B2B sales team and shape strategic initiatives for growth.
- Company: Join LIXIL, home to the renowned GROHE brand, in a global leadership role.
- Benefits: Enjoy competitive salary, career development opportunities, and a vibrant team culture.
- Why this job: Make a real impact in a market-leading brand while driving sales success.
- Qualifications: Extensive sales leadership experience, preferably in construction or built-environment products.
- Other info: Be part of a collaborative environment with international career pathways.
The predicted salary is between 36000 - 60000 ÂŁ per year.
LIXIL, home to the GROHE brand, is looking for an experienced commercial leader to drive the B2B, Trade, and Projects sales strategy across the UK. This is a high‑visibility leadership role within a global organisation, combining strategic direction with hands‑on commercial delivery.
The Role
- You will lead a team of around 15 people, including three line managers and a Key Account Manager, shaping a sales strategy that strengthens our market position and accelerates growth.
- Working closely with the UK Country Leader and wider leadership team, you will influence key decisions, elevate performance, and build strong customer partnerships across national and strategic accounts.
Key Responsibilities
- Lead and develop the B2B sales organisation, ensuring strong performance across all channels.
- Set and execute long‑term sales strategy aligned with UK and global objectives.
- Agree on revenue and margin targets and oversee monthly performance reporting.
- Support Channel Leaders and Key Account Managers on regional strategy and major customers.
- Strengthen sales capability, processes, and CRM‑driven customer intelligence.
- Collaborate with Marketing on campaigns and product launches.
- Represent GROHE UK externally and contribute to broader UK leadership initiatives.
What You Bring
- Extensive sales leadership experience across multiple routes to market.
- Background in construction or built‑environment products (e.g., KBB, lighting, ironmongery, flooring, heating).
- Proven success leading multi‑channel sales teams and delivering commercial results.
- Strong strategic, analytical, and commercial capability.
- Experience in matrix or omni‑channel environments is an advantage.
How Success Will Be Measured
- Delivery of revenue and margin targets.
- Team performance against KPIs.
- Effective execution of product launches and go‑to‑market plans.
- Contribution to a positive, engaged team culture.
Why Join LIXIL
- Lead a key function within a global, market‑leading brand.
- Influence strategic initiatives with real business impact.
- Access strong development and international career pathways.
B2B Sales Director in London employer: GROHE
Contact Detail:
GROHE Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B Sales Director in London
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend local events. We all know that sometimes it’s not just what you know, but who you know that can land you that B2B Sales Director role.
✨Tip Number 2
Prepare for those interviews by researching LIXIL and the GROHE brand. Understand their market position and recent projects. We want you to show them you’re not just another candidate, but someone who’s genuinely interested in driving their sales strategy.
✨Tip Number 3
Practice your pitch! You’ll need to articulate your vision for the B2B sales organisation clearly. We suggest rehearsing with a friend or in front of a mirror to nail down your delivery and boost your confidence.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way. We believe it shows your enthusiasm and professionalism, making you stand out in a competitive field.
We think you need these skills to ace B2B Sales Director in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the B2B Sales Director role. Highlight your extensive sales leadership experience and any relevant achievements in the construction or built-environment sectors. We want to see how your background aligns with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role at LIXIL. Share specific examples of how you've driven sales strategies and led teams to success. We love a good story that showcases your skills!
Showcase Your Strategic Thinking: In both your CV and cover letter, make sure to highlight your strategic, analytical, and commercial capabilities. We’re looking for someone who can set and execute long-term sales strategies, so don’t hold back on sharing your thought process!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Let’s get your journey started!
How to prepare for a job interview at GROHE
✨Know Your Numbers
As a B2B Sales Director, you'll need to demonstrate your understanding of revenue and margin targets. Brush up on your past sales figures and be ready to discuss how you've met or exceeded these in previous roles. This shows you’re not just a leader but a results-driven professional.
✨Showcase Your Leadership Style
You’ll be leading a team of around 15 people, so it’s crucial to articulate your leadership style. Prepare examples of how you've developed teams and improved performance. Highlight your experience with line managers and key account managers to show you can drive success through others.
✨Understand the Market Landscape
Familiarise yourself with the construction and built-environment products relevant to LIXIL. Be prepared to discuss current trends and challenges in the industry. This will demonstrate your strategic thinking and ability to align sales strategies with market needs.
✨Collaborate and Communicate
Since this role involves working closely with various teams, emphasise your collaboration skills. Share examples of successful partnerships with marketing or other departments. This will highlight your ability to influence decisions and contribute to broader initiatives within the company.
