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- Tasks: Lead Grip's digital demand generation engine and run creative growth experiments.
- Company: Join Grip, a fast-growing cybersecurity startup trusted by Fortune 500 companies.
- Benefits: Enjoy the freedom to experiment and see your impact on revenue directly.
- Why this job: Be the first Growth hire and shape the future of our marketing strategy.
- Qualifications: 4-6+ years in growth or digital marketing with strong analytics skills required.
- Other info: Location preference is East Coast, ideally NY or Boston.
The predicted salary is between 36000 - 60000 £ per year.
About Grip
Grip Security is one of the fastest-growing cybersecurity startups, solving one of the most urgent problems facing enterprises today: securing the SaaS sprawl. We’re backed by top-tier investors and trusted by Fortune 500 customers to protect their most critical applications. Our team is lean, fast-moving, and ambitious — and marketing is at the center of how we scale.
Why This Role Is Exciting
This is Grip’s first-ever Growth hire — a chance to build the digital engine from the ground up and shape how we do demand generation for years to come. You won’t just be running campaigns — you’ll be defining the playbook.
We’re specifically looking for someone with creator DNA. If you’ve grown a newsletter, built a LinkedIn presence, launched side projects, or hacked together communities, that mindset is exactly what we want at Grip. This role blends creativity with data-driven execution: experimenting like a creator, measuring like an analyst, and translating it all into pipeline.
What You’ll Do
- Build and own Grip’s digital demand generation engine — from paid social to ABM to inbound campaigns.
- Take charge of web analytics & tracking (GA4, GTM, attribution dashboards) to measure pipeline impact.
- Design and run growth experiments across channels (ads, landing pages, nurture flows, LinkedIn campaigns).
- Partner with our content marketer and designer to launch creative campaigns that break through the noise.
- Own Marketo hygiene: lead scoring, nurture flows, campaign tracking.
- Leverage modern growth stack (ABM platforms, web tracking, AI-driven growth hacks, automation/enrichment tools).
- Spin up MVP campaigns quickly, validate hypotheses, and scale what works.
- Report campaign ROI and pipeline contribution directly to the leadership team.
- Build the playbooks and benchmarks that will become the foundation of Grip’s long-term growth function.
Why You’ll Love This Role
- You’ll be the founder of Grip’s growth function — with freedom to experiment, build, and scale.
- You’ll see the direct impact of your work in pipeline and revenue.
- You’ll work in a fast-paced cybersecurity category with massive demand and breakout potential.
- You’ll be surrounded by a talented, creative team (content, design, product marketing, events) who want to win together.
Requirements
What We’re Looking For
- 4–6+ years in growth, demand gen, or digital marketing at a high-growth cybersecurity or B2B tech company.
- Strong analytics chops: GA4, GTM, Salesforce, Marketo, ABM platforms, attribution modeling, web tracking.
- Proven track record designing and running campaigns that directly drive pipeline.
- A mix of creative + data-driven thinking — you can brainstorm with the designer, experiment like a creator, and measure like an analyst.
- Creator DNA is a must-have: you’ve built something of your own (newsletter, blog, LinkedIn presence, community, or side project) and can show how you grew it.
- You thrive in scrappy, test–learn–iterate cycles — spinning up, hacking together, and scaling fast.
- Location: East Coast (NY or Boston strongly preferred).
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Growth Manager employer: Grip Security
Contact Detail:
Grip Security Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Manager
✨Tip Number 1
Showcase your creator DNA by sharing specific examples of projects you've built or communities you've grown. This could be a newsletter, a blog, or even a LinkedIn presence that demonstrates your ability to engage and grow an audience.
✨Tip Number 2
Familiarise yourself with the latest tools and platforms mentioned in the job description, such as GA4, GTM, and Marketo. Being able to discuss how you've used these tools in past roles will show that you're ready to hit the ground running.
✨Tip Number 3
Prepare to discuss your approach to running growth experiments. Think about specific campaigns you've designed, what metrics you tracked, and how you iterated based on data. This will demonstrate your blend of creativity and analytical thinking.
✨Tip Number 4
Network with professionals in the cybersecurity and B2B tech space. Engaging with industry peers can provide insights into current trends and challenges, which you can reference during discussions with Grip, showing your genuine interest in the field.
We think you need these skills to ace Growth Manager
Some tips for your application 🫡
Understand the Role: Take time to thoroughly read the job description for the Growth Manager position at Grip. Understand the key responsibilities and requirements, especially the emphasis on creativity and data-driven execution.
Showcase Your Experience: In your CV and cover letter, highlight your relevant experience in growth, demand generation, or digital marketing. Be specific about campaigns you've run and the impact they had on pipeline and revenue.
Demonstrate Creator DNA: Make sure to include examples of your 'creator DNA' in your application. Whether it's a newsletter, blog, or community project, show how you built and grew these initiatives, as this is a key aspect of what Grip is looking for.
Tailor Your Application: Customise your application materials to reflect Grip's values and mission. Use language that resonates with their fast-paced, ambitious culture, and express your enthusiasm for building and scaling their growth function.
How to prepare for a job interview at Grip Security
✨Showcase Your Creator DNA
Be prepared to discuss your personal projects, whether it's a newsletter, blog, or community you've built. Highlight how you grew these initiatives and the impact they had, as this aligns perfectly with what Grip is looking for.
✨Demonstrate Analytical Skills
Familiarise yourself with tools like GA4, GTM, and Marketo. Be ready to talk about how you've used analytics to measure campaign success and drive pipeline in previous roles. Concrete examples will help illustrate your expertise.
✨Emphasise Creativity in Campaigns
Prepare to share examples of creative campaigns you've designed and executed. Discuss how you blended creativity with data-driven insights to achieve results, as this role requires a balance of both.
✨Understand the Cybersecurity Landscape
Research the current trends and challenges in the cybersecurity industry, especially regarding SaaS security. Being knowledgeable about the market will show your genuine interest in the role and the company.