Head of Group Sales & Marketing in London
Head of Group Sales & Marketing

Head of Group Sales & Marketing in London

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead sales and marketing strategies to drive growth and customer engagement.
  • Company: Grinsty, a dynamic engineering and manufacturing company with a focus on innovation.
  • Benefits: Competitive senior leadership package with performance incentives and additional perks.
  • Why this job: Join a growing team and make a significant impact in the engineering sector.
  • Qualifications: Proven sales and marketing leadership experience in engineering or manufacturing.
  • Other info: Remote work with travel opportunities and excellent career development.

The predicted salary is between 36000 - 60000 £ per year.

Department: Sales & Marketing

Reports To: Managing Director / Group Board

Location: Remote (with travel to company sites, clients and prospects as required)

Company Overview

Grinsty is a growing engineering, electronics, and manufacturing company specialising in high-quality industrial solutions. The company is actively expanding through the acquisition of engineering and manufacturing businesses to strengthen its capabilities and support long-term growth.

A key part of Grinsty’s operations is its rail division, which designs and manufactures advanced electronic systems and refurbishes components for the rail industry. This includes control electronics and monitoring systems, providing innovative and reliable solutions for rolling stock manufacturers and operators worldwide.

As part of the Grinsty group, Monitran Ltd complements these operations by producing vibration and displacement sensors for condition monitoring and predictive maintenance, enhancing the group’s overall technical expertise and product range.

Role Purpose

The Head of Group Sales & Marketing is responsible for leading and overseeing all sales and marketing activities across the group, ensuring the delivery of revenue targets, growth objectives, and customer engagement strategies. This role drives commercial success, builds strong customer relationships, and develops strategic marketing initiatives to enhance the group’s market presence. This position supports both strategic growth and operational excellence, ensuring smooth collaboration between Sales, Marketing, Engineering, Production, and Quality teams.

Key Responsibilities

  • Lead the development and execution of the group’s sales strategy to achieve revenue and growth targets.
  • Identify new business opportunities, generate leads, and secure new contracts across all divisions.
  • Manage key customer relationships, ensuring high levels of satisfaction and repeat business.
  • Monitor and report on sales performance, pipeline, and forecasts to the Managing Director or Board.
  • Implement structured sales processes, KPIs, and performance metrics across the sales teams.
  • Collaborate with Finance to establish pricing strategies and maintain profitability.
  • Develop and implement marketing strategies to strengthen brand awareness and market position.
  • Oversee digital marketing, content creation, events, campaigns, and communications across the group.
  • Conduct market research and competitor analysis to identify trends, opportunities, and threats.
  • Ensure marketing initiatives are aligned with business objectives and support sales activities.
  • Build and manage the marketing team, providing guidance, mentorship, and professional development.

Leadership & Team Management

  • Lead, motivate, and develop the sales teams to deliver high performance.
  • Promote a culture of accountability, collaboration, and commercial excellence.
  • Conduct performance reviews, coaching, and succession planning for team members.
  • Support recruitment, onboarding, and retention of key personnel within Sales and Marketing.

Strategic & Cross-Functional Collaboration

  • Work closely with Engineering and Production to ensure accurate delivery commitments and technical alignment with customers.
  • Partner with Quality and Compliance teams to ensure marketing and sales practices meet regulatory and industry standards.
  • Collaborate with Operations and Finance to support budgeting, forecasting, and investment planning.

CRM & Systems Management

  • Maintain accurate customer and sales data within CRM systems to track performance and opportunities.
  • Analyse data to provide actionable insights and inform strategic decision-making.
  • Ensure consistent reporting, dashboards, and documentation for Board and senior management.

Key Skills & Experience

  • Proven experience in sales and marketing leadership within engineering, electronics, or manufacturing sectors.
  • Strong understanding of B2B sales processes, customer relationship management, and strategic marketing.
  • Demonstrated ability to develop and implement commercial strategies that deliver measurable growth.
  • Excellent leadership, communication, and people management skills.
  • Strong analytical and problem-solving abilities.
  • Experience with CRM systems, marketing automation tools, and data-driven decision-making.
  • Ability to manage multiple priorities, work under pressure, and deliver results.

Personal Attributes

  • Strategic thinker with a commercial mindset.
  • Proactive, results-oriented, and solution-focused.
  • Collaborative team player with strong interpersonal skills.
  • Committed to customer success, brand growth, and continuous improvement.

Salary

Senior leadership package with performance incentives and additional benefits. Full remuneration details available on request for shortlisted candidates.

Interested? Apply for this role here, or explore our other open positions and apply today to become part of our dynamic, growth-oriented team.

Head of Group Sales & Marketing in London employer: Grinsty Rail Limited

Grinsty is an exceptional employer that fosters a dynamic and collaborative work culture, offering the Head of Group Sales & Marketing a unique opportunity to lead strategic initiatives in a rapidly growing engineering and manufacturing environment. With a focus on employee development and a commitment to innovation, Grinsty provides comprehensive benefits and encourages professional growth through mentorship and cross-functional collaboration. The remote working flexibility, combined with travel opportunities to various company sites and clients, ensures a rewarding and engaging experience for its employees.
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Contact Detail:

Grinsty Rail Limited Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Group Sales & Marketing in London

✨Tip Number 1

Network like a pro! Reach out to industry contacts on LinkedIn or attend relevant events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.

✨Tip Number 2

Prepare for interviews by researching the company and its competitors. We want to show that you’re genuinely interested in Grinsty and its operations. Tailor your answers to reflect how your skills can drive their sales and marketing success.

✨Tip Number 3

Practice your pitch! You’ll want to clearly articulate your experience and how it aligns with the role of Head of Group Sales & Marketing. We suggest rehearsing with a friend or in front of a mirror to boost your confidence.

✨Tip Number 4

Don’t forget to follow up after your interview! A quick thank-you email can go a long way. It shows your enthusiasm for the position and keeps you fresh in their minds. And remember, apply through our website for the best chance!

We think you need these skills to ace Head of Group Sales & Marketing in London

Sales Strategy Development
Customer Relationship Management (CRM)
B2B Sales Processes
Strategic Marketing
Leadership Skills
Team Management
Analytical Skills
Problem-Solving Skills
Market Research
Digital Marketing
Data-Driven Decision-Making
Performance Metrics Implementation
Collaboration Skills
Communication Skills
Commercial Acumen

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Head of Group Sales & Marketing role. Highlight your experience in sales and marketing leadership, especially within engineering or manufacturing sectors. We want to see how your skills align with our needs!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of how you've driven growth and built strong customer relationships in the past.

Showcase Your Leadership Skills: As a leader, we want to know how you motivate and develop teams. Include examples of how you've led sales teams to success and fostered a culture of collaboration and accountability.

Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!

How to prepare for a job interview at Grinsty Rail Limited

✨Know Your Stuff

Before the interview, dive deep into Grinsty's operations, especially their rail division and the products they offer. Familiarise yourself with their recent projects and how your experience aligns with their goals. This shows genuine interest and helps you speak their language.

✨Showcase Your Leadership Skills

As the Head of Group Sales & Marketing, you'll need to demonstrate strong leadership. Prepare examples of how you've successfully led teams in the past, focusing on collaboration and achieving targets. Highlight your ability to motivate and develop others, as this is crucial for the role.

✨Prepare for Strategic Questions

Expect questions about your approach to developing sales strategies and marketing initiatives. Think about how you would identify new business opportunities and manage customer relationships. Be ready to discuss specific metrics you've used to measure success in previous roles.

✨Engage with Questions

At the end of the interview, have insightful questions ready for them. Ask about their future growth plans or how they envision the sales and marketing teams collaborating with engineering and production. This not only shows your interest but also your strategic thinking.

Head of Group Sales & Marketing in London
Grinsty Rail Limited
Location: London

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