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For Companies At a Glance
- Tasks: Lead a high-performing team in marketing analytics and data strategy.
- Company: Join a top digital advertising agency trusted by Fortune 500 brands.
- Benefits: Enjoy a dynamic work environment with global opportunities and cutting-edge technology.
- Why this job: Make a real impact by shaping analytics strategies for major clients.
- Qualifications: Bring leadership skills and expertise in marketing analytics and data strategy.
- Other info: Work with proprietary AI software for deeper insights and faster campaign launches.
The predicted salary is between 43200 - 72000 £ per year.
Job Description
Exciting opportunity for a highly experienced Associate Director of Data Strategy & Analytics to lead a dynamic, high-performing team at a leading Digital Advertising Agency.
The Agency:
- Revered by Fortune 500 brands for its clarity, strong partnerships, and industry-leading expertise, our client serves as a market leader, guaranteeing clients a sharply focused future amidst evolving landscapes.
- Proprietary AI software that allows deeper insights, better campaigns and faster launches.
- 1000+ employees with global offices
The Role:
In this highly impactful role, you’ll work as part of the agencies leadership team to own the design, delivery and ongoing development of the marketing analytics function.
- Act as strategic partner to senior clients and internal leadership, defining long-term analytics roadmaps aligned to business goals
- Guide the strategic adoption of marketing technologies including CDPs, data clean rooms, CDPs, MMM, and other ad-tech/mar-tech tools
- Lead data storytelling and insight development across cross-channel campaigns (Display, Video, Search, Social, Audio, OOH, etc.)
Desired Skills & Experience:
You’ll bring a strong mix of leadership, technical acumen and client-facing expertise.
- Extensive cross-channel experience in Marketing Analytics (Media Agency or In-House)
- Expertise working within marketing data strategy, advanced analytics and media measurement
- Strong understanding of MarTech/AdTech, and how to leverage it to achieve business objectives
For more information, or to apply for this role, please send a copy of your CV to mhairi@gmrecruit.co.uk
Senior Performance Media Analyst at Fast-Growing Digital Advertising Agency employer: Grey Matter Recruitment
Contact Detail:
Grey Matter Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Performance Media Analyst at Fast-Growing Digital Advertising Agency
✨Tip Number 1
Familiarise yourself with the latest trends in marketing analytics and data strategy. Understanding the current landscape will not only help you in interviews but also demonstrate your commitment to staying ahead in the field.
✨Tip Number 2
Network with professionals in the digital advertising space, especially those who work with MarTech and AdTech tools. Engaging in conversations can provide insights into the role and may even lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully led teams or projects in marketing analytics. Highlighting your leadership experience will be crucial for this senior position.
✨Tip Number 4
Research the agency's proprietary AI software and think about how you could leverage it in your role. Showing that you understand their tools and can contribute to their success will set you apart from other candidates.
We think you need these skills to ace Senior Performance Media Analyst at Fast-Growing Digital Advertising Agency
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing analytics, leadership roles, and client-facing positions. Use specific examples that demonstrate your expertise in cross-channel campaigns and data strategy.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital advertising and your understanding of the role. Mention how your skills align with the agency's goals and how you can contribute to their success.
Highlight Technical Skills: Emphasise your technical acumen in marketing technologies such as CDPs, data clean rooms, and advanced analytics tools. Provide examples of how you've successfully leveraged these technologies in past roles.
Showcase Leadership Experience: Detail your leadership experience, particularly in guiding teams and developing analytics roadmaps. Highlight any successful projects where you acted as a strategic partner to clients or internal stakeholders.
How to prepare for a job interview at Grey Matter Recruitment
✨Showcase Your Leadership Skills
As a Senior Performance Media Analyst, you'll be expected to lead a team. Be prepared to discuss your previous leadership experiences and how you've successfully guided teams in the past. Highlight specific examples where your leadership made a significant impact.
✨Demonstrate Technical Acumen
Familiarise yourself with the latest marketing technologies and analytics tools mentioned in the job description, such as CDPs and MMM. Be ready to discuss how you have used these tools in your previous roles to drive results and improve campaign performance.
✨Prepare for Data Storytelling
Data storytelling is crucial in this role. Think of examples where you've transformed complex data into actionable insights. Practice explaining these insights clearly and concisely, as you'll need to communicate effectively with both clients and internal teams.
✨Align with Business Goals
Understand the importance of aligning analytics strategies with business objectives. Be prepared to discuss how you would develop long-term analytics roadmaps that support the agency's goals. This shows that you can think strategically and understand the bigger picture.