Senior Digital Insights Analyst at Retail Media Marketing Agency Apply now
Senior Digital Insights Analyst at Retail Media Marketing Agency

Senior Digital Insights Analyst at Retail Media Marketing Agency

Birmingham Full-Time 43200 - 72000 £ / year (est.)
Apply now
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At a Glance

  • Tasks: Lead measurement insights and strategy for global retail brands.
  • Company: Join one of the largest independent performance marketing agencies worldwide.
  • Benefits: Work with top Fortune 100 clients and enjoy a dynamic work environment.
  • Why this job: Make a real impact in digital marketing analytics and drive client success.
  • Qualifications: Experience in digital marketing analytics and knowledge of various media channels required.
  • Other info: Ideal for those passionate about data-driven strategies and innovative marketing solutions.

The predicted salary is between 43200 - 72000 £ per year.

Opportunity to lead measurement insights and strategy for a host of Global retail brands with one of the world largest and fastest growing independent media agencies. The Company One of the largest Independent performance marketing agencies in the world Experts across Retail Media, Market Insights, Paid Media and Streaming/CTV Proprietary Marketing Intelligence Technology 1000+Employes with Global Offices Impressive roster of fortune 100 Customers The Role Lead and drive cross channel data insights to drive client measurement and recommended media strategy Utilise cross channel performance data to optimise media investment allocation Lead client calls to manage Analytics engagement for top tier clients Support / participate in pitches to promote analytics services Desired Skills & Experience Digital marketing analytics experience within media agency or AdTech Broad knowledge across multiple digital media channels and key metrics (SEM, SEO, Social, Programmatic, OTT etc.) as well as eCommerce, DTC Retail, CPG verticals. Understanding of incrementality testing and MMM models Experience working with media platforms such as Google, Meta), analytics systems SQL experience is ideal

Senior Digital Insights Analyst at Retail Media Marketing Agency employer: Grey Matter Recruitment

Join a dynamic and innovative team at one of the largest independent performance marketing agencies in the world, where you will have the opportunity to lead measurement insights for top-tier global retail brands. Our collaborative work culture fosters creativity and growth, providing employees with access to cutting-edge marketing intelligence technology and extensive training programs. With a diverse portfolio of Fortune 100 clients and a commitment to employee development, this role offers a unique chance to make a significant impact in the fast-paced world of digital marketing.
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Contact Detail:

Grey Matter Recruitment Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Digital Insights Analyst at Retail Media Marketing Agency

✨Tip Number 1

Familiarize yourself with the latest trends in digital marketing analytics, especially within retail media. This will not only help you understand the landscape better but also allow you to speak confidently about how your insights can drive client success.

✨Tip Number 2

Network with professionals in the industry, particularly those who work at media agencies or in AdTech. Engaging in conversations about their experiences can provide you with valuable insights and potentially lead to referrals.

✨Tip Number 3

Brush up on your SQL skills, as this is a key requirement for the role. Consider taking an online course or working on personal projects that involve data analysis to demonstrate your proficiency.

✨Tip Number 4

Prepare to discuss specific examples of how you've used cross-channel performance data to optimize media strategies in past roles. Being able to articulate your experience will set you apart during interviews.

We think you need these skills to ace Senior Digital Insights Analyst at Retail Media Marketing Agency

Digital Marketing Analytics
Cross-Channel Data Insights
Media Strategy Development
Performance Data Optimization
Client Engagement Management
Analytics Services Promotion
Knowledge of SEM, SEO, Social Media, Programmatic Advertising
Understanding of eCommerce and DTC Retail
Incrementality Testing
Marketing Mix Modeling (MMM)
Experience with Google and Meta Platforms
Proficiency in SQL
Strong Communication Skills
Analytical Thinking
Project Management

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your digital marketing analytics experience, especially within media agencies or AdTech. Emphasize your knowledge of various digital media channels and key metrics relevant to the role.

Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for leading measurement insights and strategy. Mention specific experiences where you've optimized media investments or led client engagements, showcasing your ability to drive results.

Showcase Relevant Skills: Clearly outline your skills in incrementality testing, MMM models, and your experience with media platforms like Google and Meta. If you have SQL experience, make sure to highlight it as well.

Prepare for Client Engagement Scenarios: Think about examples from your past work where you successfully managed analytics engagement or participated in pitches. Be ready to discuss these during potential interviews to demonstrate your fit for the role.

How to prepare for a job interview at Grey Matter Recruitment

✨Showcase Your Digital Marketing Analytics Experience

Be prepared to discuss your previous roles in digital marketing analytics, especially within media agencies or AdTech. Highlight specific projects where you utilized cross-channel performance data to optimize media strategies.

✨Demonstrate Knowledge of Key Metrics

Familiarize yourself with the key metrics across various digital media channels such as SEM, SEO, Social, and Programmatic. Be ready to explain how these metrics influence media investment allocation and client outcomes.

✨Prepare for Incrementality Testing Discussions

Understand incrementality testing and Marketing Mix Modeling (MMM) concepts thoroughly. Be ready to discuss how you've applied these methodologies in past roles to drive insights and recommendations.

✨Engage in Client Call Simulations

Practice leading client calls by simulating discussions about analytics engagement. This will help you convey confidence and clarity when managing top-tier clients during the actual interview.

Senior Digital Insights Analyst at Retail Media Marketing Agency
Grey Matter Recruitment Apply now
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  • Senior Digital Insights Analyst at Retail Media Marketing Agency

    Birmingham
    Full-Time
    43200 - 72000 £ / year (est.)
    Apply now

    Application deadline: 2027-01-08

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    Grey Matter Recruitment

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