Exciting opportunity to join one of the largest independent full-funnel marketing agencies in the U.S., delivering and optimising TV, Video, Audio and Display campaigns for major global brands.
The Company
- Manages more than $4 billion in digital media spend for clients globally
- 1,200+ employees across the business
- Expertise across TV & Audio, Streaming/CTV, Search, Social, Commerce and wider digital media
- Proprietary marketing intelligence and measurement technology
- Impressive portfolio of Global Enterprise clients
The Role
As a Senior Specialist for TV, Video, Audio & Display, you will launch, manage and optimise cross-channel campaigns focused on customer acquisition, revenue growth and long-term value.
- Build and optimise campaigns across TV, CTV/video, audio and programmatic display
- Manage budgets, pacing, frequency, audiences and inventory to maximise performance
- Analyse campaign performance and translate insights into clear optimisation recommendations
- Monitor key metrics including reach, CAC, revenue, LTV and viewability
- Run A/B tests and media pilots to identify scalable opportunities
- Use data, measurement and attribution insights to guide campaign and budget decisions
- Partner with Analytics, Creative, Search, Social, Commerce and Client Leadership teams
- Communicate campaign performance and recommendations directly with clients
Desired Skills & Experience
- 3–5+ years’ experience across TV, CTV/video, audio and/or display advertising
- Hands-on experience with campaign builds, launches, pacing and optimisation
- Strong understanding of audience targeting, inventory quality and frequency management
- Comfortable with GA4, platform analytics and performance reporting
- Understanding of measurement, attribution, A/B testing and incrementality
- Ability to connect media performance to metrics including Revenue, CAC and LTV
- Strong client-facing communication and stakeholder management skills
- Passion for using new technology, automation and AI to improve performance
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Programmatic Manager (CTV/Audio) at Independent Full-Funnel Performance Agency Leader employer: Grey Matter Recruitment
As a VP of Customer Expansion at our leading AI-powered MarTech platform, you will thrive in a dynamic and innovative work culture that prioritises employee growth and collaboration. With access to cutting-edge technology and the opportunity to engage with some of the UK's largest enterprise customers, you will play a pivotal role in shaping our strategic direction while enjoying competitive benefits and a supportive environment that fosters professional development.
