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For Companies At a Glance
- Tasks: Lead product strategy and drive impactful launches in a fast-paced AdTech environment.
- Company: Join an innovative AdTech scale-up focused on digital advertising protection.
- Benefits: Flexible remote work, leadership opportunities, and direct partnership with the Chief Product Officer.
- Why this job: Shape the future of advertising tech and make a real impact on global brands.
- Qualifications: 5+ years in product management and AdTech experience, strong analytical skills required.
- Other info: Dynamic team culture with opportunities for growth and influence.
The predicted salary is between 48000 - 72000 £ per year.
Our client, an innovative and fast-growing AdTech company, is seeking a Senior Product Manager to drive the next stage of their product evolution. This organisation is a leader in digital advertising protection and performance intelligence, helping global brands maximise ROI across Google PPC, PMAX, and Affiliate Marketing channels.
Role
Reporting directly to the Chief Product Officer, you will take full ownership of product strategy, MVP planning, and launch execution. You’ll also manage a Product Owner and collaborate closely with Engineering, Sales, Marketing, and Customer Success. You’ll help shape the roadmap as the business expands its offering across e-commerce, retail, travel, gaming, and financial services - building products that deliver measurable improvements in advertising performance and revenue impact.
Key Responsibilities
- Lead product strategy as the company evolves into optimisation and performance-focused solutions
- Own MVP definition, delivery, and market rollout
- Partner closely with Sales to ensure alignment with customer needs and commercial opportunities
- Deliver high-impact product launches with strong value propositions
- Present roadmaps, feature specs, and performance insights to internal and external stakeholders
- Maintain deep market and competitive intelligence across the AdTech ecosystem
- Manage and mentor a Product Owner
- Conduct customer discovery across multiple verticals
- Define and track KPIs related to adoption, performance, and satisfaction
Desired Experience
- 5+ years of product management and 5+ years of AdTech experience (concurrent experience acceptable)
- Strong track record launching successful B2B SaaS products
- Deep understanding of Google Ads, PPC, PMAX, affiliate ecosystems, and advertising optimisation
- Strong command of key advertising metrics (ROAS, CPC, CAC, CTR, CPM, CVR, LTV, etc.)
- Experience with analytics tools such as Google Ads reporting; Looker or FullStory is a plus
- Exceptional communication skills across technical and non-technical audiences
- Strong analytical mindset and data-driven decision-making
- Understanding of API integrations and Agile methodologies
Bonus
- Experience building optimisation or AI/ML-powered AdTech solutions
- Background growing products across multiple verticals
- Industry thought leadership or published content
- Experience working with enterprise clients and complex sales cycles
- Previous startup or scale-up experience
- Google Ads certifications
What’s on offer
- Direct partnership with the Chief Product Officer
- Leadership responsibility with a growing team
- Opportunity to influence strategy in a rapidly scaling AdTech organisation
- Flexible/remote working environment
Senior Product Manager at AdTech Scale Up (Remote) in Bolton employer: Grey Matter Recruitment
Contact Detail:
Grey Matter Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Manager at AdTech Scale Up (Remote) in Bolton
✨Tip Number 1
Network like a pro! Reach out to people in the AdTech space on LinkedIn or at industry events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your expertise! Create a portfolio or a blog where you share insights about product management and AdTech trends. This not only showcases your knowledge but also makes you memorable.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to product strategy and MVP planning. We recommend doing mock interviews with friends or mentors to boost your confidence.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Senior Product Manager at AdTech Scale Up (Remote) in Bolton
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Product Manager. Highlight your experience in AdTech and product management, focusing on relevant achievements that align with the job description.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for this role. Share specific examples of how you've driven product strategy and delivered successful launches in the past.
Showcase Your Analytical Skills: Since data-driven decision-making is key, include examples of how you've used analytics tools to inform your product strategies. Mention any relevant metrics you've tracked and improved.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at Grey Matter Recruitment
✨Know Your AdTech Inside Out
Make sure you brush up on your knowledge of the AdTech landscape, especially Google Ads, PPC, and PMAX. Familiarise yourself with key metrics like ROAS and CPC, as well as any recent trends in the industry. This will not only help you answer questions confidently but also show that you're genuinely interested in the field.
✨Showcase Your Product Management Skills
Prepare to discuss your past experiences in product management, particularly any successful B2B SaaS launches you've led. Be ready to share specific examples of how you've defined MVPs, collaborated with cross-functional teams, and delivered impactful product launches. Use the STAR method (Situation, Task, Action, Result) to structure your responses.
✨Engage with the Interviewers
Don’t just wait for questions; engage with your interviewers by asking insightful questions about their current product strategy and challenges. This shows that you’re proactive and genuinely interested in contributing to their goals. Plus, it gives you a chance to demonstrate your analytical mindset and understanding of customer needs.
✨Prepare for Technical Discussions
Since you'll be working closely with engineering teams, be prepared to discuss technical aspects, including API integrations and Agile methodologies. Brush up on any relevant tools like Looker or FullStory, and be ready to explain how you’ve used data to drive decisions in your previous roles.
