At a Glance
- Tasks: Lead category strategy for Tesco, utilising data to drive growth and influence key decisions.
- Company: Grenade, a rapidly growing active nutrition brand with a dynamic culture.
- Benefits: Flexible working, 25 days leave, private medical insurance, and huge staff discounts.
- Other info: Opportunities for personal and professional development in a motivating environment.
- Why this job: Join a high-performing team and make a real impact in the FMCG industry.
- Qualifications: Experience in FMCG category management and strong leadership skills required.
The predicted salary is between 54000 - 66000 £ per year.
Job
Title: SENIOR CATEGORY MANAGER - TESCO
Reports to: HEAD OF COMMERCIAL PLANNING & EXECUTION
Location: BOURNVILLE, BIRMINGHAM/HYBRID WORKING
Function: UK SALES
Job
Type: PERMANENT
Grenade is an international active nutrition and lifestyle brand, which has grown rapidly since its launch in 2010.
Driven by its strong branding, distinctive products, and highly innovative approach, Grenade has made an explosive impact in the FMCG Industry.
We’re looking for a Senior Category Manager to take the lead on our Tesco account, working closely with our Head of Commercial Planning & Execution and the wider commercial, category and customer marketing team to develop and shape the category strategy for our biggest customer.
This role has x2 direct reports (Category Managers) who work on our Wholesale and Convenience channel and Asda & Morrisons accounts, meaning this role will have wide scope for strategic overview and coaching across our key channels.
You will bring an analytical and data driven mindset, with the ability to deep dive into data to make the right recommendations for your customer and Grenade.
You’ll have strong relationship building skills to form world class relationships with our biggest customers to cement our position as category leaders.
Additionally, you’ll have the ability to adapt to changing market conditions & business needs as well as lead, develop and coach direct reports and wider team members.
Joining Grenade’s high-performing team, during this period of growth and brand expansion, promises to offer a unique and motivating working environment, with highly rewarding opportunities for personal and professional development.
- How Will You Contribute
- Act as the primary category partner for Tesco, leading joint business planning with a fact-based, insight-led approach.
- Utilise shopper data to build and deliver compelling category stories that unlock growth opportunities for both Tesco and our portfolio.
- Shape the range and space of the HBW category in collaboration with Tesco, influencing key decisions across categories.
- Partner closely with the commercial and customer marketing teams to ensure recommendations align with wider business objectives.
- Support in the creation of a high-performance culture focused on insight-led selling, customer influence, and execution excellence.
- What You Will Bring
- Confident turning large data sets into actionable insights to drive growth across the category.
- Confident building a strategy from concept to delivery with proven results and learnings.
- Be commercially aware of how your decisions and recommendations impact the Grenade and customer P&L.
- Work collaboratively and take a leadership role within the commercial team, forming close relationships with SNAM and Customer Marketing Team.
- Strong leadership skills, ability to motivate and coach a team Proactively identifies ways for continuous improvement.
- Strong project management, collaboration and communication skills.
- Additional Skills/Experience
- Experience in FMCG category management - essential.
- Direct experience with Tesco - preferred.
- Previous management of top performing grocery accounts required.
- Confident user of Nielsen, Circana, Kantar and other shopper/market data sources.
- Advanced excel skills.
- The Package
- Incentive Plans
- Flexible Working Approach
- 25 days annual leave + bank holidays
- Birthday Day off
- Private Medical Insurance for you and your family
- Life Assurance
- Contributory Pension Scheme
- Enhanced Maternity and Paternity Pay
- Huge Staff Discount on products
- Recognition Awards
- Study Support Programmes
- Subsidised on site Nuffield Gym, Restaurant and Cafe
- Free on-site parking
- Employee Assistance and Well-Being Platforms
- Entry to Cadbury World and discounts for friends and family
- #J-18808-Ljbffr
Senior Category Manager - Tesco in Birmingham employer: Grenade UK Ltd.
Grenade UK Ltd. is an exceptional employer that fosters a vibrant work culture in Birmingham, offering hybrid working options that promote work-life balance. Employees benefit from robust professional development opportunities and the chance to engage with key customers in a high-growth FMCG environment, making it a rewarding place for those looking to make a significant impact in their careers.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Category Manager - Tesco in Birmingham
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Grenade UK Ltd. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Grenade UK Ltd. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Grenade UK Ltd. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Grenade UK Ltd.. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Category Manager - Tesco in Birmingham
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Grenade UK Ltd.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Grenade UK Ltd.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Grenade UK Ltd.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Grenade UK Ltd.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Grenade UK Ltd. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Grenade UK Ltd., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
