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For Companies At a Glance
- Tasks: Drive sales growth and build strong relationships with distributors across Europe.
- Company: Join Grenade, a rapidly growing active nutrition brand making waves in the FMCG industry.
- Benefits: Enjoy flexible working, generous leave, private medical insurance, and amazing staff discounts.
- Other info: Dynamic work environment with opportunities for personal and professional development.
- Why this job: Be part of an exciting expansion journey and make a real impact in the health sector.
- Qualifications: Experience in account management and category strategy within consumer goods is essential.
The predicted salary is between 50000 - 60000 £ per year.
Grenade is an international active nutrition and lifestyle brand, which has grown rapidly since its launch in 2010. Driven by its strong branding, distinctive products, and highly innovative approach, Grenade has made an explosive impact in the FMCG Industry! As we continue to expand our footprint in Europe, we are seeking a results-driven Business Development Manager to lead the growth of the Grenade brand across various European markets. This is an exciting opportunity to leverage your expertise in category management, market analysis, trade activation and relationship building skills to aggressively grow the brand in these markets. In this role, you will also partner closely with the local distribution partners, driving joint success for all involved.
Joining Grenade’s high-performing team, during this period of growth and brand expansion, promises to offer a unique and motivating working environment, with highly rewarding opportunities for personal and professional development.
How Will You Contribute
- Lead efforts to drive sales and revenue growth in each market by establishing and maintaining strong relationships with distributors, wholesalers, retailers, and e-commerce partners.
- Implement effective sales strategies and ensure that growth targets are met through strategic pricing, promotions, and product availability.
- Collaborate with local teams to maximize joint sales opportunities and align on growth targets to expand distribution.
Collaboration with Distribution Partners
- Foster a strong, collaborative partnership with the local distribution teams.
- Work closely with them to ensure alignment on business objectives, sales strategies, and execution plans.
- Provide guidance and direction to relevant teams to support Grenade's growth objectives in each market.
- Leverage internal and external expertise and resources to achieve mutual business goals.
New Market Expansion
- Assess future market expansion opportunities and implement favorable route to market, ensuring profitable growth.
Category Management & Strategic Analysis
- Support the category development of each market.
- Conduct category analysis to identify growth opportunities, optimize product placement, and ensure Grenade's portfolio aligns with market demand and retailer priorities.
- Collaborate with local partners to develop category-specific plans that drive mutual growth and increase Grenade’s market share.
Market & Competitive Analysis
- Continuously monitor market trends, competitor activities, and consumer behavior within the health and nutrition sector.
- Use insights to develop actionable strategies, stay ahead of competitive threats, and capitalize on emerging opportunities.
- Leverage data to refine product offerings and go-to-market strategies.
- Collaborate with local teams to align on shared market insights and strategies.
Trade Activation & Product Visibility
- Support trade activation initiatives and ensure Grenade’s products are highly visible across key retail channels in each market.
- Develop and implement localized trade strategies to improve product placement and visibility in stores.
- Collaborate with the local team to ensure optimal execution and alignment with retailer priorities.
New Product Development (NPD) & Launches
- Lead the development and market launch of new products in each region.
- Work cross-functionally with the internal product and operational teams to ensure new product offerings meet local consumer needs, retailer requirements, and competitive dynamics.
- Manage the project process from concept to execution, following internal ways of working to ensure successful product introductions.
P&L Management
- Take full responsibility for the P&L for Grenade’s operations in each assigned market.
- Track financial performance, identify areas to improve profitability, and ensure budget adherence while driving sales and operational efficiency.
- Optimize cost structures to balance profitability with market competitiveness.
- Work alongside the local teams to ensure financial targets are achieved.
What Will You Bring?
- Extensive experience in account management, category management, commercial strategy, or similar leadership roles within consumer goods, nutrition, or health & wellness.
- A strong background in distributor management, market analysis, trade activation, and P&L management is essential.
Category Management Expertise
- Deep expertise in category management, with the ability to use data and insights to drive product strategies and optimize brand presence across retail channels.
- A solid understanding of how to position products to maximize both visibility and profitability.
Market & Competitor Insight
- Strong analytical skills, with the ability to conduct in-depth market and competitive analysis.
- Experience in leveraging market intelligence to inform strategic decisions and identify growth opportunities.
- Proven track record of driving sales growth and managing relationships with distributors and retailers.
- Strong understanding of distribution networks in mainland Europe.
Leadership & Team Management
- Demonstrated ability to lead and inspire teams, drive cross-functional collaboration, and influence senior leadership.
- Ability to manage multiple projects and priorities in a fast-paced environment.
- Strong P&L management skills with the ability to drive profitable growth while balancing short-term objectives with long-term strategy.
Communication Skills
- Excellent communication and negotiation skills with the ability to influence key stakeholders both internally and externally.
- Fluency in English is required, while proficiency in another European language is desired but not essential.
Analytical & Data-Driven
- A highly analytical mindset, with a strong focus on using data to guide decisions and measure success.
- Proficiency in data analysis tools and understanding of key performance metrics.
The Package
- Incentive Plans
- Flexible Working Approach
- 25 days annual leave + bank holidays
- Birthday Day off
- Private Medical Insurance for you and your family
- Life Assurance
- Contributory Pension Scheme
- Enhanced Maternity and Paternity Pay
- Huge Staff Discount on products
- Recognition Awards
- Study Support Programmes
- Subsidised on site Nuffield Gym, Restaurant and Cafe
- Free on-site parking
- Employee Assistance and Well-Being Platforms
- Entry to Cadbury World and discounts for friends and family
Business Development Manager - Europe in Birmingham employer: Grenade UK Ltd.
Contact Detail:
Grenade UK Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager - Europe in Birmingham
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by researching the company and its competitors. Understand their products and market position. This will help you tailor your answers and show that you're genuinely interested in the role at Grenade.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the Business Development Manager role. Highlight your successes in sales growth and relationship building to make a lasting impression.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re keen on joining the Grenade team and ready to contribute to our exciting growth journey.
We think you need these skills to ace Business Development Manager - Europe in Birmingham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Business Development Manager role. Highlight your experience in account management, market analysis, and P&L management. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the role and how you can contribute to Grenade's growth in Europe. Be specific about your achievements and how they relate to our needs.
Showcase Your Analytical Skills: Since this role requires strong analytical skills, make sure to include examples of how you've used data to drive decisions in previous roles. We love candidates who can leverage insights to inform strategies!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Grenade!
How to prepare for a job interview at Grenade UK Ltd.
✨Know Your Market
Before the interview, dive deep into the European markets Grenade is targeting. Understand the competitive landscape, key players, and market trends. This knowledge will not only impress your interviewers but also help you articulate how you can drive growth in these specific markets.
✨Showcase Your Relationship Skills
As a Business Development Manager, building strong relationships is crucial. Prepare examples of how you've successfully collaborated with distributors, retailers, or e-commerce partners in the past. Highlight your negotiation skills and how you've driven joint success in previous roles.
✨Be Data-Driven
Grenade values analytical skills, so come prepared to discuss how you've used data to inform your strategies. Bring examples of market analysis you've conducted and how it led to actionable insights that drove sales growth. This will demonstrate your ability to leverage data effectively.
✨Align with Grenade's Values
Research Grenade’s brand ethos and product offerings. Be ready to discuss how your personal values align with theirs, especially in terms of innovation and health. Showing that you resonate with their mission will make you a more compelling candidate.