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- Tasks: Analyse data to optimise menu performance and support strategic decisions.
- Company: Join the vibrant team at Greggs, where fun meets hard work.
- Benefits: Full-time role with a supportive culture and opportunities for growth.
- Other info: Collaborative environment that values diversity and celebrates team success.
- Why this job: Make an impact in the food industry by leveraging your analytical skills.
- Qualifications: Degree in a relevant field and proficiency in Excel; Power BI experience is a plus.
The predicted salary is between 30000 - 42000 £ per year.
Overview
We have a fantastic opportunity to join the Category team at Greggs and help shape the exciting and dynamic menu. As a Category Analyst, you will support the category team by analysing product, sales, and customer data to help optimise category performance. This role is ideal for a numerate graduate or early-career analyst with a passion for data, retail, and commercial strategy.
What you\’ll do
- Lead data analytics for category performance/reviews with actionable data insights feeding Category Plans and Strategic Menu Plans to improve margin and sales
- Work with Category Planning Managers and Head of Category to inform strategic menu decisions using customer, POS, and basket data
- Collaborate with Finance Business Partners to track category performance, support trial reviews, and build business cases for new product launches
- Own and develop the reporting tools and dashboards, being the team expert in Power BI/SAP linked to the Great Tasting Freshly Prepared Menu pillar and wider business requirements
- Build and establish weekly/period/annual data reporting for the function which can be shared with a wider audience to drive commercial objectives
- Recommend Category hierarchy and data management improvements to access greater insights from POS/Customer Data
- Bring the benefits of data and AI to life within the team through a collaborative working relationship with the Data & AI Team
- Assist in event-based planning providing event/season-based menu analytics/recommendations to the Category Planning Managers
- Work closely with the Promotional analyst to identify opportunities led by basket data to drive promotional opportunities
- Monitor competitor activity and summarise key insights for internal stakeholders, working closely with customer insight
- Collaborate cross-functionally with procurement, F&R, marketing, retail, supply chain, and finance to support category reviews and commercial planning
- Maintain data accuracy and integrity across reporting tools and systems
- Contribute to ad hoc analysis projects to support the wider team
About you
- Degree in Business, Economics, Mathematics, Data Science, Physics or a related field
- Proficient in Excel, with experience in Power BI and/or Python; additional programming skills are highly desirable
- Analytical mindset with attention to detail and problem-solving skills with a high level of curiosity and initiative to identify opportunities
- Ability to communicate insights clearly to non-technical stakeholders
- Desirable – experience in a retail, FMCG, or commercial environment
- A result-focused approach with excellent communication skills and the ability to influence others
- IT skills including Microsoft 365 (SharePoint, Word, Excel, Outlook, PowerPoint, Teams)
- Enjoy being part of a hard-working team, sharing the same end goal, and celebrating results together
- Supportive of an inclusive culture – recognizing and valuing that difference is good
- Willing to develop and work with great people on the Greggs journey
About Greggs
Here at Greggs, we love what we do, and we have fun. Our culture is built on hard work, support for each other, and a welcoming environment where everyone can be themselves.
Position details
- Seniority level: Associate
- Employment type: Full-time
- Job function: Analyst
- Industries: Food and Beverage Services
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Category Analyst employer: Greggs
Contact Detail:
Greggs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Category Analyst
✨Tip Number 1
Get your networking game on! Connect with people in the industry, especially those at Greggs. LinkedIn is a great place to start – drop them a message and express your interest in the Category Analyst role. You never know who might put in a good word for you!
✨Tip Number 2
Prepare for interviews by brushing up on your data analysis skills. Make sure you can talk confidently about your experience with Excel, Power BI, and any programming languages you know. We want to see that analytical mindset in action!
✨Tip Number 3
Show off your passion for retail and commercial strategy during interviews. Share examples of how you've used data to drive decisions or improve performance in past roles or projects. This will help us see how you can contribute to the team at Greggs.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the Greggs family. Let’s get you on board!
We think you need these skills to ace Category Analyst
Some tips for your application 🫡
Show Your Passion for Data: When you're writing your application, make sure to highlight your love for data and analytics. We want to see how your background in Business, Economics, or any related field has shaped your analytical mindset. Let us know what excites you about working with data in a retail environment!
Tailor Your CV and Cover Letter: Don’t just send a generic CV! Tailor it to the Category Analyst role by emphasising your relevant skills, especially in Excel, Power BI, and any programming languages you know. We appreciate candidates who take the time to connect their experiences to what we’re looking for.
Be Clear and Concise: When you write your application, keep it clear and to the point. We love a good story, but we also value brevity. Make sure your insights and experiences shine through without unnecessary fluff. Remember, we want to see how you can communicate effectively!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining the Greggs family!
How to prepare for a job interview at Greggs
✨Know Your Numbers
As a Category Analyst, you'll be diving deep into data. Brush up on your analytical skills and be ready to discuss how you've used data to drive decisions in the past. Prepare examples that showcase your proficiency in Excel, Power BI, or any programming languages you know.
✨Understand the Business
Familiarise yourself with Greggs' menu and recent product launches. Show that you understand the retail landscape and can identify trends. Being able to discuss how customer insights can influence category performance will impress the interviewers.
✨Communicate Clearly
You’ll need to convey complex data insights to non-technical stakeholders. Practice explaining your past projects in simple terms. Use storytelling techniques to make your data-driven insights relatable and impactful.
✨Collaborative Spirit
Greggs values teamwork, so be prepared to discuss how you've worked cross-functionally in previous roles. Share examples of how you’ve collaborated with different teams to achieve common goals, especially in a retail or FMCG context.