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- Tasks: Lead the development of innovative MarTech products and enhance customer experiences.
- Company: Join Greene King, a leader in British hospitality with a focus on digital transformation.
- Benefits: Enjoy discounts, career development, and access to mental health support.
- Other info: Opportunity for significant career growth and to make a real impact.
- Why this job: Shape the future of digital marketing in a dynamic and collaborative environment.
- Qualifications: Experience in agile product development and strong communication skills required.
The predicted salary is between 50000 - 60000 £ per year.
At Greene King we believe Digital will enable us to deliver a step change in the pub experience. We are passionate about building best in class user and customer experiences across our digital products and programmes. We will live up to being the pride of British hospitality by making sure we deliver digital products that fit into our physical experiences seamlessly; and to ensure our customers come back time and time again. This is a new role and a significant opportunity to shape and deliver Greene King’s Marketing Technology (MarTech) product strategy.
As Product Owner for MarTech, you will be responsible for defining, owning and delivering the roadmap for key marketing platforms, with a particular focus on a content marketing platform and workflow management capabilities that support end‑to‑end campaign delivery. You will work closely with Creative, Marketing, Digital, Technology and external partners to ensure our MarTech tools enable efficient content creation, approval, distribution and optimisation at scale. The role will be accountable for translating business and marketing needs into clear product requirements and prioritised backlogs that deliver measurable value. This position sits within Greene King’s growing digital product function and will play a critical role in its continued maturity. The Product Owner will lead the development and optimisation of our Content Marketing Platform, ensuring integrating effectively with our portfolio, and align to agreed strategic outcomes. Ownership of the product vision, roadmap, and ongoing performance will be central to the role.
Responsibilities
- Responsible for the development of the MarTech programme across our content marketing platform and other digital products
- Own and manage the product backlog, including requirements, definition and refinement of user stories, sprint planning, and other agile ceremonies
- Translate high‑level product roadmap into achievable product backlog items across multiple digital products
- Provide insight for defining and planning the overall Product Roadmap based on specialised knowledge in your area
- Deliver new features and enhancements that support business and user needs
- Drive performance of your product KPIs and test and optimise
- Collaborate and engage stakeholders across different business areas
- Use data and customer insight to inform the decision‑making process
- Work closely with external partners to ensure the best possible outcomes and solutions
- Help educate and embed product methodology within the business
- To be the voice of the customer for the MarTech experience within the business
Benefits
- The chance to further your career across our well-known brands – as one of the industry's top apprenticeship providers, we can provide training and development at each level of your career.
- Discount of 33% for you and 15% for your loved ones on all of our brands – so you enjoy your favourite food and drink at a discount.
- Free employee assistance program – mental health, well‑being, financial, and legal support because you matter!
- Discount of 50% for you and 25% for your loved ones at our Greene King Inns and hotels – so you can enjoy a weekend away without breaking the bank.
- Refer a friend – when they are placed you could earn £1,500 for referring them!
- Wagestream – access your wage before payday for when life happens.
- Retail discounts – receive up to 30% off at Superdrug, exclusive discounts with three mobile along with many more…
Qualifications
- Experience working within an agile, scrum environment in digital product development
- Experience writing detailed User Stories, Acceptance Criteria, etc.
- Experience working with and developing content marketing technologies, ideally in a retail, hospitality, leisure, travel, or equivalent environment.
- Exceptional business analysis skills, able to analyse and map complex business and systems processes and develop effective solutions to customer, business and technical challenges.
- Strong stakeholder engagement, able to develop trusted working relationships across business boundaries
- Strong communications and influencing skills, able to analyse and communicate technical concepts to create practical solutions and influence decisions
- Experience with managing external/3rd party suppliers
- Strong leadership and influencing skills
- To be able to work collaboratively and communicate effectively to the wider business
- An intellectual approach and ability to quickly grasp concepts and solve complex problems
Digital Product Owner - MarTech (hybrid 50/50) in Little Chalfont employer: Greene King
Contact Detail:
Greene King Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Product Owner - MarTech (hybrid 50/50) in Little Chalfont
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, especially those at Greene King. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your experience with MarTech and content marketing. This will give you an edge during interviews.
✨Tip Number 3
Be ready to discuss your vision! As a Product Owner, you'll need to articulate how you can shape Greene King's MarTech strategy. Think about innovative ideas you can bring to the table.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Digital Product Owner - MarTech (hybrid 50/50) in Little Chalfont
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Digital Product Owner role. Highlight your experience in agile environments and content marketing technologies, as this will show us you understand what we're looking for.
Showcase Your Skills: Don’t just list your skills; demonstrate them! Use specific examples from your past experiences that align with the responsibilities mentioned in the job description. This helps us see how you can contribute to our MarTech strategy.
Be Clear and Concise: When writing your application, keep it straightforward. We appreciate clarity, so make sure your points are easy to read and get straight to the point. Avoid jargon unless it’s relevant to the role.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you're keen on joining our team!
How to prepare for a job interview at Greene King
✨Know Your MarTech Inside Out
Before the interview, dive deep into the latest trends and technologies in marketing tech. Be ready to discuss how you can leverage these tools to enhance customer experiences at Greene King. Show them you’re not just familiar with the basics but can also bring innovative ideas to the table.
✨Master the Agile Mindset
Since this role involves working in an agile environment, brush up on your agile methodologies. Be prepared to share examples of how you've successfully managed product backlogs and user stories in previous roles. This will demonstrate your ability to thrive in their fast-paced setting.
✨Showcase Your Stakeholder Skills
Greene King values strong stakeholder engagement, so think of specific instances where you've built relationships across different teams. Prepare to discuss how you’ve influenced decisions and collaborated effectively to achieve common goals. This will highlight your ability to work cross-functionally.
✨Bring Data to the Discussion
Data-driven decision-making is key for this role. Be ready to talk about how you've used data and customer insights to inform product strategies in the past. Share concrete examples of how your analytical skills have led to successful outcomes, showing that you can drive performance based on measurable KPIs.