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- Tasks: Manage ecommerce platforms, create marketing campaigns, and collaborate on digital strategies.
- Company: Join Greene King, the UK's top pub company with a rich 220-year history.
- Benefits: Enjoy competitive salary, career development, discounts, and flexible hybrid work options.
- Why this job: Be part of a dynamic team driving digital growth in a renowned hospitality brand.
- Qualifications: Strong communication skills, self-motivated, and experience in digital marketing required.
- Other info: Work in a hybrid role with just two days in the Bury office.
The predicted salary is between 28800 - 43200 £ per year.
Market. The individual should be an agile self-starter, able to communicate clearly with stakeholders, and will have some experience across aspects of digital marketing and ecommerce. This is a hybrid role with an expectation of 2 days maximum per week in the Bury office.
Qualifications
Your role as Digital Marketing Executive:
- Supporting the management of the Ecommerce Platform, including merchandising, digital adoption support, and developments.
- Creating customer marketing campaigns across email, WhatsApp, and the digital ecommerce platform.
- Collaborating with agencies on digital marketing campaigns and optimization for prospective customers across Meta, Google, LinkedIn, and SEO.
- Managing content posted across social media channels.
- Working with sales teams, agencies, and suppliers on various projects to drive growth.
Company Description
Join Greene King, the country\’s leading pub company and brewer, where our mission is to pour happiness into lives and become the pride of great British hospitality. With a rich 220-year brewing and pub history, we take pride in our heritage and our 39,000-strong team, guardians of a distinctly British pub experience.
Job Description
As a Digital Marketing Executive, you will be part of our Brewing & Brands Commercial Growth and Trade Marketing team, playing a key role in advancing our B2B digital commerce strategy within Greene King. You will support and maintain our current digital landscape, including our online platform, digital prospecting campaigns, and marketing initiatives across our products and services. Additionally, you\’ll assist in delivering a new digital customer service platform to enhance customer experience.
What you\’ll bring…
- An effective communicator, both verbally and in writing, with the ability to analyze data, translate findings into insights, and develop strategies.
- Highly self-motivated, able to work independently with strong problem-solving skills in dynamic situations. Customer-centric, with a passion for delivering exceptional experiences.
- Organized and detail-oriented, excelling in planning, time management, and process optimization, capable of managing multiple priorities.
Additional Information
We reward hard work with a competitive salary, pension contributions, and benefits such as career development opportunities, discounts on our brands, employee assistance programs, hotel and food discounts, referral bonuses, Wagestream access, and retail discounts.
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Digital Marketing Executive employer: Greene King
Contact Detail:
Greene King Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing and ecommerce. This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the digital marketing field, especially those who have experience in B2B strategies. Attend industry events or join online forums to build connections that could lead to valuable insights or referrals.
✨Tip Number 3
Showcase your ability to analyse data by preparing examples of how you've used data to drive marketing decisions in past roles. Being able to discuss specific metrics and outcomes can set you apart from other candidates.
✨Tip Number 4
Demonstrate your customer-centric approach by sharing stories of how you've enhanced customer experiences in previous positions. Highlighting your passion for delivering exceptional service can resonate well with the hiring team.
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing and ecommerce. Focus on specific campaigns you've worked on, tools you've used, and results you've achieved to demonstrate your skills.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how your background aligns with Greene King's mission. Mention specific projects or experiences that showcase your ability to manage campaigns and collaborate with teams.
Showcase Communication Skills: Since the role requires clear communication with stakeholders, provide examples in your application of how you've effectively communicated in previous roles. This could include managing projects, presenting ideas, or collaborating with agencies.
Highlight Problem-Solving Abilities: Demonstrate your problem-solving skills by including examples of challenges you've faced in past roles and how you overcame them. This will show your potential employer that you're capable of handling dynamic situations.
How to prepare for a job interview at Greene King
✨Showcase Your Digital Marketing Knowledge
Make sure to brush up on the latest trends in digital marketing and e-commerce. Be prepared to discuss your experience with various platforms like Meta, Google, and LinkedIn, as well as any successful campaigns you've managed.
✨Demonstrate Strong Communication Skills
As an effective communicator is crucial for this role, practice articulating your thoughts clearly. Prepare examples of how you've successfully collaborated with stakeholders or agencies in the past.
✨Highlight Your Problem-Solving Abilities
Be ready to share specific instances where you've tackled challenges in a dynamic environment. This will showcase your self-motivation and ability to work independently, which are key traits for this position.
✨Prepare Questions About the Company
Research Greene King and their mission to pour happiness into lives. Prepare thoughtful questions about their digital commerce strategy and how you can contribute to enhancing customer experiences.
