Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead innovative CRM strategies to boost customer engagement and loyalty.
- Company: Join a leading pub company with a vibrant culture.
- Benefits: Enjoy discounts, support programmes, and great career development opportunities.
- Why this job: Make a real impact on customer loyalty and engagement in a dynamic environment.
- Qualifications: Proven CRM experience and strong leadership skills.
The predicted salary is between 36000 - 60000 £ per year.
A leading pub company is seeking a CRM Growth & Loyalty Lead to enhance customer engagement through innovative strategies. The role involves owning the delivery of multi-channel communications, leading CRM marketing teams, and activating loyalty campaigns to maximize customer lifetime value.
The ideal candidate will have significant CRM experience and strong people management skills. This position is based in Burton and offers ample career development opportunities alongside attractive employee benefits including discounts and support programs.
CRM Growth & Loyalty Lead — Omni-Channel Engagement employer: Greene King
Contact Detail:
Greene King Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Growth & Loyalty Lead — Omni-Channel Engagement
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at the company you're eyeing. A friendly chat can give you insider info and maybe even a referral!
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your CRM strategies and successful campaigns. This will help us see how you can enhance customer engagement.
✨Tip Number 3
Be ready for the interview! Research the company’s current loyalty programmes and think of innovative ideas you could bring to the table. We love fresh perspectives!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always on the lookout for passionate candidates who want to make a difference in customer engagement.
We think you need these skills to ace CRM Growth & Loyalty Lead — Omni-Channel Engagement
Some tips for your application 🫡
Show Your CRM Experience: Make sure to highlight your previous CRM experience in your application. We want to see how you've successfully engaged customers and driven loyalty in past roles, so don’t hold back on the details!
Tailor Your Application: Take a moment to tailor your application specifically for this role. We love seeing candidates who understand our needs and can demonstrate how their skills align with enhancing customer engagement through innovative strategies.
Be Personable: Since this role involves leading teams, let your personality shine through! We’re looking for someone with strong people management skills, so share examples of how you’ve motivated and inspired others in your previous positions.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to join our team in Burton!
How to prepare for a job interview at Greene King
✨Know Your CRM Inside Out
Make sure you brush up on your CRM knowledge before the interview. Understand the latest trends in customer engagement and loyalty strategies, especially those relevant to the pub industry. This will show that you're not just familiar with CRM but are also passionate about driving growth through innovative approaches.
✨Showcase Your Leadership Skills
Since this role involves leading CRM marketing teams, be prepared to discuss your people management experience. Share specific examples of how you've motivated teams, resolved conflicts, or implemented successful campaigns. This will demonstrate your capability to lead and inspire others.
✨Prepare for Scenario-Based Questions
Expect questions that ask how you would handle specific situations related to multi-channel communications or loyalty campaigns. Think of past experiences where you successfully navigated challenges and be ready to explain your thought process and outcomes. This will highlight your problem-solving skills and strategic thinking.
✨Align with Company Values
Research the pub company's values and culture. During the interview, relate your answers back to these values, showing how you can contribute to their mission. This alignment will help you stand out as a candidate who not only has the skills but also fits well within their team.
