At a Glance
- Tasks: Create and deliver impactful marketing plans for new pub investments.
- Company: Join Greene King, the UK's leading pub company with a rich history.
- Benefits: Competitive salary, discounts on food and drink, and career development opportunities.
- Other info: Dynamic role with potential for career growth and a supportive team environment.
- Why this job: Make a real impact in the hospitality industry while enjoying great perks.
- Qualifications: 2+ years in marketing or sales, strong project management skills.
The predicted salary is between 30000 - 40000 € per year.
Join us at Greene King, the country’s leading pub company and brewer, where our mission is to pour happiness into lives and become the pride of great British hospitality. We have something special, deeply rooted in our 220-year brewing and pub history, creating the business we are proudly known for today. Still today our 39,000 strong team are the guardians of what’s wholly British – the pub experience.
As an Investments Marketing Executive, you will play a key role in bringing newly invested and acquired pubs to life through impactful launch marketing that drives early commercial success. You’ll work closely with marketing, operations and agency partners to plan, deliver and analyse marketing activity during the critical opening and early trading period.
Please note this is initially a 6 month FTC/ Secondment opportunity that may be extended.
As an Investments Marketing Executive, you will…
- Create and deliver marketing launch plans for pub investments and acquisitions across Greene King brands.
- Manage multiple investment projects at pace, using insight and ROI analysis to shape best practice launch templates.
- Work closely with digital, brand and local marketing teams to ensure all customer touchpoints are relevant, up to date and delivered on time.
- Build tailored marketing recommendations for each site using demographic insight, format understanding and investment appraisal data.
- Be the central point of contact for operations teams, clearly communicating plans, progress and performance.
- Track and review post-launch performance, using insight and analysis to drive improved ROI and support under-performing sites.
What you’ll bring…
- At least 2 years’ experience in a marketing, sales or pub operations role, ideally within hospitality or FMCG.
- Strong project management skills with the ability to juggle multiple priorities in a fast-paced environment.
- Experience planning and delivering marketing campaigns across digital and non-digital channels.
- Confident stakeholder management skills, with experience working cross-functionally and with external agencies.
- A passion for guest experience, backed by a commercially minded and insight-led approach.
We’re all about rewarding our team’s hard work, that’s why…
- You’ll receive a competitive salary, pension contribution as well as:
- The chance to further your career across our well-known brands– as one of the industry's top apprenticeship providers, we can provide training and development at each level of your career.
- Discount of 33% for you and 15% for your loved ones on all of our brands – so you enjoy your favourite food and drink at a discount.
- Free employee assistance program – mental health, well-being, financial, and legal support because you matter!
- Discount of 50% for you and 25% for your loved ones at our Greene King Inns and hotels – so you can enjoy a weekend away without breaking the bank.
- Refer a friend – who do you know who could be interested in a new role? When they are placed, you could earn £1,500 for referring them!
- Wagestream – access your wage before payday for when life happens.
- Retail discounts – Receive up to 30% off at Superdrug, exclusive discounts with three mobile along with many more.
Investment Marketing Executive in Burton upon Trent employer: Greene King
At Greene King, we pride ourselves on being the leading pub company and brewer in the UK, offering a vibrant work culture that celebrates British hospitality. As an Investment Marketing Executive, you'll benefit from competitive salaries, extensive career development opportunities, and a supportive environment that values your contributions. With generous discounts across our brands and a commitment to employee well-being, Greene King is an exceptional place to grow your career while enjoying the perks of working in a dynamic industry.
StudySmarter Expert Advice🤫
We think this is how you could land Investment Marketing Executive in Burton upon Trent
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching Greene King and their brands. Understand their values and recent projects, so you can show how your skills align with their mission. This will help you stand out as a candidate who truly gets what they’re about.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience in marketing and project management makes you the perfect fit for the Investments Marketing Executive role. Keep it concise and focus on your achievements that relate to the job description.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the Greene King family.
We think you need these skills to ace Investment Marketing Executive in Burton upon Trent
Some tips for your application 🫡
Show Your Passion for Hospitality:When you're writing your application, let your love for the pub experience shine through! We want to see how your passion aligns with our mission at Greene King. Share any relevant experiences that highlight your enthusiasm for hospitality.
Tailor Your Application:Make sure to customise your CV and cover letter for the Investments Marketing Executive role. Highlight your project management skills and any marketing campaigns you've worked on that relate to the hospitality sector. We love seeing how you can bring our pubs to life!
Be Clear and Concise:Keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to see your key achievements and skills. Remember, we’re looking for clarity in communication, just like you’ll need in this role!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen to join our team at Greene King!
How to prepare for a job interview at Greene King
✨Know Your Pubs
Before the interview, do your homework on Greene King and its brands. Familiarise yourself with their recent investments and acquisitions. This will not only show your enthusiasm but also help you discuss how you can contribute to their marketing strategies.
✨Showcase Your Project Management Skills
Be ready to share specific examples of how you've successfully managed multiple projects in a fast-paced environment. Highlight your ability to juggle priorities and deliver results, as this is crucial for the role of an Investments Marketing Executive.
✨Demonstrate Insight-Driven Decision Making
Prepare to discuss how you've used data and insights to shape marketing campaigns in the past. Be specific about the metrics you tracked and how they influenced your decisions, as this aligns perfectly with the role's focus on ROI analysis.
✨Engage with Stakeholders
Since stakeholder management is key, think of examples where you've effectively communicated plans and progress to various teams. Show that you can be the central point of contact and maintain strong relationships across functions and with external agencies.
