At a Glance
- Tasks: Shape and deliver Greene King's MarTech product strategy for an enhanced pub experience.
- Company: Join Greene King, a leader in British hospitality with a passion for digital innovation.
- Benefits: Competitive salary, generous discounts, career growth opportunities, and mental health support.
- Other info: Dynamic role with opportunities to collaborate across various teams and external partners.
- Why this job: Be the voice of the customer and drive impactful digital marketing solutions.
- Qualifications: Experience in agile product development and strong stakeholder engagement skills.
The predicted salary is between 40000 - 50000 £ per year.
At Greene King we believe Digital will enable us to deliver a step change in the pub experience. We are passionate about building best in class user and customer experiences across our digital products and programmes. This is a new role and an opportunity to shape and deliver Greene King’s Marketing Technology (MarTech) product strategy. As Product Owner for MarTech, you will define, own and deliver the roadmap for key marketing platforms, focusing on a content marketing platform and workflow management capabilities that support end‑to‑end campaign delivery.
You will work closely with Creative, Marketing, Digital, Technology and external partners to ensure our MarTech tools enable efficient content creation, approval, distribution and optimisation at scale. The role will translate business and marketing needs into clear product requirements and prioritised backlogs to deliver measurable value.
Responsibilities- Responsible for the development of the MarTech programme across our content marketing platform and other digital products.
- Own and manage the product backlog, including requirements, definition and refinement of user stories, sprint planning, and other agile ceremonies.
- Translate high‑level product roadmap into achievable product backlog items across multiple digital products.
- Provide insight for defining and planning the overall Product Roadmap based on specialised knowledge in your area.
- Deliver new features and enhancements that support business and user needs.
- Drive performance of your product KPIs and test and optimise.
- Collaborate and engage stakeholders across different business areas.
- Use data and customer insight to inform the decision‑making process.
- Work closely with external partners to ensure the best possible outcomes and solutions.
- Help educate and embed product methodology within the business.
- Be the voice of the customer for the MarTech experience within the business.
- Competitive salary and pension contribution.
- Chance to further your career across our well‑known brands and training at each level of your career.
- Discount of 33 % for you and 15 % for your loved ones on all of our brands.
- Free employee assistance programme – mental health, well‑being, financial and legal support.
- Discount of 50 % for you and 25 % for your loved ones at Greene King Inns and hotels.
- Referral bonus of £1,500 when a friend is placed in a role.
- Access to Wages before payday via Wagestream.
- Retail discounts: up to 30 % off at Superdrug, exclusive mobile discounts and more.
- Experience working within an agile, scrum environment in digital product development.
- Experience writing detailed user stories, acceptance criteria, and similar artefacts.
- Experience with content marketing technologies, ideally in retail, hospitality, leisure or travel.
- Exceptional business analysis skills, able to analyse and map complex business and system processes and develop effective solutions.
- Strong stakeholder engagement and ability to develop trusted working relationships across business boundaries.
- Strong communication and influencing skills, able to analyse and communicate technical concepts to create practical solutions.
- Experience managing external/third‑party suppliers.
- Strong leadership and influencing skills.
- Ability to work collaboratively and communicate effectively with the wider business.
- Intellectual approach and ability to grasp concepts quickly and solve complex problems.
We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability, or veteran status.
Digital Product Owner - MarTech (hybrid 50/50) - FTC or Permanent in Burton upon Trent employer: Greene King
At Greene King, we pride ourselves on being a leading employer in the hospitality sector, offering a vibrant work culture that fosters creativity and collaboration. As a Digital Product Owner in our MarTech team, you will have the opportunity to shape innovative digital experiences while benefiting from competitive salaries, extensive career development opportunities, and generous employee discounts. Our commitment to employee well-being is reflected in our comprehensive support programmes, making Greene King an exceptional place to grow your career.