At a Glance
- Tasks: Lead partnerships strategy and drive commercial growth with key partners.
- Company: Join Greene King, a leader in the hospitality industry with a collaborative spirit.
- Benefits: Competitive salary, flexible working options, and opportunities for professional development.
- Other info: Dynamic role with opportunities to innovate and grow within a thriving industry.
- Why this job: Make an impact by building valuable partnerships and shaping brand strategies.
- Qualifications: Experience in brand partnerships and strong relationship management skills.
The predicted salary is between 36000 - 60000 € per year.
Develop and lead the Partnerships strategy within Greene King which focuses on volume driving commercial partnerships both group wide and for divisions.
Create a Centre of Excellence to centralise other partnerships in existence like Tesco, Student Beans, Dusk – to maximise both economies of scale, and commercial value.
Develop strategies and relationships with key partners – Blue Light Card, AA, Tesco Clubcard acting as a key point of contact day to day to drive transaction growth.
Collaborate with Pricing Lead and specific brand/format teams to understand the role of partnerships affiliates now in the future as part of brand price proposition.
Work with Analyst teams in Pricing, Digital Division to understand specific KPIs (such as Return on Investment, Conversion Rates) and share with key stakeholders in an engaging and concise way.
Own the measurement and reporting of the channel. Monitor and report on all key performance metrics (such as Return on Investment, Conversion Rates) and share with key stakeholders in an engaging and concise way.
Own and develop critical paths for partnerships and related processes within Greene King.
Own and negotiate commercial contracts including media buys with key partners.
Develop a pipeline of volume-driving partnerships opportunities to propose to the business.
Collaborate with Digital including Loyalty team to plan the role of external partnerships alongside the development of Greene King Loyalty programme and ensure a complementary approach.
Work with marketing and pricing teams to optimise existing deals available for profitability.
Leverage partnership media inventory to communicate key seasonal campaign messaging.
Ensure partners uphold a high standard and adhere to advertising guidelines, and maintain positive representation of all brand's deals, offers and Ts and Cs.
Maintain a good profile within the Partnerships Industry, keeping up to date on industry trends and best practices.
Qualifications:
- Demonstrable track record in brand and digital partnership activations.
- Solid understanding of commercial and technical foundations including use of 1PD and tracking/tagging.
- Demonstrate ability to wear multiple hats - hands on execution, optimisation, planning, managing relationships etc.
- The industry is exciting for you.
- Inquisitive nature.
- Ability to simplify insight and tell a story with the data.
- Enjoy collaborating, working with multiple teams across the business and building relationships externally with partners.
- Happy to challenge the status quo using your insight.
- Attention to detail.
- Balance the commercial view with the customer need.
- Helpful and supportive – this is a business partnering role.
- Stakeholder management.
- Working across multiple brands.
- Distilling data sharing insight.
- Online tracking.
- Preferred experience working specifically with external partners affiliates.
Partnerships Manager employer: Greene King Corporate - BRA_001
Greene King is an exceptional employer that fosters a dynamic and collaborative work culture, making it an ideal place for a Partnerships Manager to thrive. With a strong focus on employee growth and development, we offer numerous opportunities for professional advancement while working in a vibrant environment that values innovation and teamwork. Our commitment to building meaningful partnerships not only drives commercial success but also enriches the overall experience for our employees, making Greene King a rewarding place to build your career.
Contact Detail:
Greene King Corporate - BRA_001 Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Partnerships Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential partners or colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! When you get the chance to chat with hiring managers or during interviews, make sure to highlight your experience with partnerships and data analysis. Use specific examples to demonstrate how you've driven growth in previous roles.
✨Tip Number 3
Be proactive! If you see a company you’re keen on, don’t wait for them to post a job. Reach out directly through our website and express your interest. A well-timed email can set you apart from the crowd.
✨Tip Number 4
Stay updated on industry trends! Follow relevant blogs, podcasts, and news sources to keep your finger on the pulse of the partnerships landscape. This knowledge will not only help you in interviews but also show that you're genuinely passionate about the field.
We think you need these skills to ace Partnerships Manager
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Partnerships Manager role. Highlight your experience with commercial partnerships and any relevant achievements that align with our job description. We want to see how you can bring value to Greene King!
Showcase Your Data Skills:Since this role involves a lot of data analysis, don’t shy away from showcasing your analytical skills. Mention specific KPIs you've worked with and how you've used data to drive decisions. We love candidates who can tell a story with numbers!
Demonstrate Collaboration:This position requires working with various teams, so highlight your teamwork experience. Share examples of how you've successfully collaborated with marketing, pricing, or digital teams in the past. We’re all about building strong relationships here at StudySmarter!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Greene King Corporate - BRA_001
✨Know Your Partnerships Inside Out
Before the interview, dive deep into Greene King's existing partnerships and their impact on the business. Familiarise yourself with key partners like Tesco and Blue Light Card, and be ready to discuss how you can enhance these relationships and drive transaction growth.
✨Showcase Your Data Skills
Since the role involves monitoring KPIs like Return on Investment and Conversion Rates, prepare to discuss your experience with data analysis. Bring examples of how you've used data to inform decisions and optimise partnerships in previous roles.
✨Demonstrate Your Collaborative Spirit
This position requires working closely with various teams, so be prepared to share examples of successful collaborations. Highlight how you've built relationships across departments and how that has led to successful partnership activations.
✨Be Ready to Challenge the Status Quo
Greene King values innovation, so come equipped with ideas on how to improve existing partnerships or propose new ones. Show your inquisitive nature by discussing industry trends and how they could be leveraged for the company's benefit.
