At a Glance
- Tasks: Drive consumer insights to shape business decisions and strategies.
- Company: Join Greencore, a leader in the food industry with a focus on innovation.
- Benefits: Enjoy competitive salary, paid holidays, and exclusive employee discounts.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Make a real impact by transforming insights into actionable strategies.
- Qualifications: Experience in research and strong analytical skills are essential.
The predicted salary is between 45000 - 55000 £ per year.
Insight Manager
Greencore seeks an Insight Manager to join our Insight Team within the Commercial Strategy Team.
The role supports the business‑wide consumer and shopper Insight function, working with multiple stakeholders across the company and ensuring insight informs evidence‑driven decisions.
Key Responsibilities
- Partner with the Insight Lead to embed insight throughout the business.
- Act as a trusted advisor on consumer and shopper insights, delivering compelling outputs with clear messages, strong narratives and actionable recommendations.
- Work with Category Managers to provide consumer‑centric rationale for customer engagement and business decisions.
- Use primary, secondary, internal and external data sources to understand evolving consumer and shopper needs, identifying strategic implications.
- Support key strategic insight workstreams, ensuring outputs are commercially relevant, clearly structured and aligned to business priorities.
- Own and manage ad‑hoc tactical research requests—from objective clarification to design, delivery and impactful debriefing.
- Experiment with AI and emerging tools to enhance the insight process while maintaining quality and rigour.
- Collaborate with agency partners to deliver primary research, including briefing, proposal review, fieldwork, debriefs and sharing outputs across the business.
- Engage new agencies and industry bodies to keep Greencore at the forefront of consumer, shopper and research best practice.
- Assist with regular insight reporting, including the monthly Greencore Consumer Report and other insight topics.
- Help develop consumer drivers, insight frameworks, narratives and resources that resonate across the business and support strategic planning.
- Manage the internal insight library and associated training to ensure resources are easy to access and apply.
- Travel within the UK for internal meetings, customer visits and agency collaborations; a full UK driving licence and personal vehicle are required.
Qualifications & Experience
- Proven experience gathering, collating, analysing and interpreting information from multiple sources, with strong analytical reasoning to generate actionable consumer and shopper insights.
- Expertise in both qualitative and quantitative research methodologies, with the ability to select and apply the appropriate approach, best practice and translate findings into business messages.
- Demonstrable background managing research projects and collaborative agency relationships.
- Curiosity and experimentation with AI, proactively exploring ways to improve efficiency across the insight process.
- Strong influencing, presentation and communication skills; able to build compelling narratives and articulate findings to stakeholders at all levels with clarity, confidence and energy.
- Commercial acumen and clear understanding of the business drivers that shape decision‑making.
Benefits
- Competitive salary and job‑related benefits
- Paid holidays
- Competitive matched pension contributions
- Life insurance up to 4× salary
- Company Share Save scheme
- Exclusive Greencore employee discount platform
- Full Wellbeing Centre platform access
- Enhanced parental leave and menopause policies
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Insight Manager in Spalding employer: Greencore (Formally Bakkavor Group)
Greencore is an exceptional employer that fosters a dynamic and inclusive work culture at our Park Royal site, where employees are empowered to make impactful contributions in a fast-paced manufacturing environment. We prioritise employee growth through tailored development opportunities and a strong focus on engagement and leadership capability, ensuring that our team members thrive both personally and professionally. Join us to be part of a collaborative team that values data-driven decision making and supports your career aspirations.
Contact Details:
Greencore (Formally Bakkavor Group) Recruitment Team
