At a Glance
- Tasks: Drive growth marketing strategies and build a high-performance demand generation engine.
- Company: Fast-growing renewable energy business with a focus on innovation.
- Benefits: Autonomy, leadership exposure, competitive salary, and opportunities for professional development.
- Other info: Dynamic role with opportunities to influence strategy across multiple countries.
- Why this job: Make a real impact in the renewable energy sector while expanding into European markets.
- Qualifications: Proven B2B growth marketing experience and strong commercial awareness.
The predicted salary is between 50000 - 65000 £ per year.
We are a fast-growing distributed energy business operating within a leading institutional-backed renewable energy platform. We develop, own and operate fully funded commercial solar, battery storage and EV charging solutions across complex, multi-technology environments in the UK and selected European markets. As we scale, we are entering an important phase of growth across UK commercial & industrial (C&I) sectors while expanding into Europe through a structured multi-country platform strategy.
We are seeking a commercially driven Growth Marketing Manager to help define and scale our market presence, build a high-performance demand generation engine, and strengthen our positioning across priority sectors. This is a high-impact role with real autonomy, leadership exposure, and direct influence on commercial strategy across the UK and European markets.
Core Responsibilities- Positioning & Sector Strategy
- Develop clear, differentiated messaging across priority C&I sectors
- Work closely with commercial, technical, and sales teams to shape value propositions
- Translate complex multi-technology solutions into compelling market narratives
- Provide market insight, competitor analysis, and sector intelligence
- Support targeted campaigns across key clients and partners
- Demand Generation & Commercial Performance
- Build and scale a high-performing B2B demand generation engine
- Increase pipeline volume and improve conversion rates across long sales cycles
- Own LinkedIn and digital thought leadership strategy (share of voice leadership)
- Deliver market-leading content: articles, insights, and opinion pieces
- Lead marketing analytics, attribution, and performance reporting
- Optimise CRM usage and identify data-led growth opportunities
- Test, refine, and scale acquisition channels to maximise ROI
- European Market Development (c.40–50%)
- Support market entry strategy across selected European countries
- Localise messaging and positioning by market and regulatory environment
- Build early-stage brand awareness and credibility in new territories
- Align with wider European platform stakeholders
- Brand, Channels & Budget Ownership
- Own and manage the marketing budget with full autonomy
- Oversee digital performance (website, SEO, paid channels)
- Manage external agencies and optimise third-party spend
- Ensure consistent brand execution across all markets
About You
We are looking for a commercially strong, data-driven B2B growth marketer who thrives in complex, technical environments. You will bring:
- Proven success in delivering measurable B2B growth outcomes
- Experience in renewables, energy, infrastructure, or complex B2B sectors (preferred)
- Strong commercial awareness and ability to influence senior stakeholders
- Experience working across multi-market or European environments (desirable)
- Deep understanding of CRM, analytics, and performance marketing
- Ability to operate independently with high accountability
- A creative, experimental mindset with a focus on results
- Confidence, challenging assumptions and improving how things are done
Growth Marketing Manager in London employer: Green Recruitment Company
Contact Detail:
Green Recruitment Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the renewable energy sector on LinkedIn. Join relevant groups and engage in discussions to get your name out there. Remember, connections can lead to opportunities!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your past marketing campaigns and successes. This is your chance to demonstrate how you can drive growth and make an impact in the role.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their market positioning and be ready to discuss how you can contribute to their growth strategy. Confidence is key!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of our team and contributing to our mission in the renewable energy space.
We think you need these skills to ace Growth Marketing Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Growth Marketing Manager role. Highlight your experience in B2B growth, especially in renewables or complex sectors. We want to see how you've driven measurable outcomes before!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the energy sector and how your skills align with our mission. Be specific about your achievements and how they relate to the responsibilities listed in the job description.
Showcase Your Analytical Skills: Since this role involves a lot of data-driven decision-making, make sure to highlight your experience with CRM, analytics, and performance marketing. We love candidates who can demonstrate their ability to optimise campaigns and improve conversion rates!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss any important updates from us. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Green Recruitment Company
✨Know Your Market
Before the interview, dive deep into the renewable energy sector, especially focusing on commercial and industrial markets. Understand the latest trends, key players, and challenges. This knowledge will help you articulate how your skills can directly impact their growth strategy.
✨Showcase Your Data Skills
Be prepared to discuss specific examples of how you've used data to drive B2B growth in previous roles. Highlight your experience with CRM systems and analytics tools, as well as any successful demand generation campaigns you've led. Numbers speak volumes!
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving abilities in complex environments. Think about past experiences where you had to develop a marketing strategy or overcome a challenge in a multi-technology setting. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
✨Demonstrate Your Creative Mindset
This role requires a creative approach to marketing. Be ready to share innovative ideas for campaigns or content that could resonate with their target audience. Discuss how you’ve tested and refined strategies in the past to maximise ROI, showing your experimental mindset.