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For Companies At a Glance
- Tasks: Drive conversion optimisation and enhance customer experience in our Booking App.
- Company: Join the largest eco-friendly car rental company with a global presence.
- Benefits: Enjoy a competitive salary, enhanced leave, pension contributions, and remote work options.
- Other info: Collaborative environment focused on growth and measurable outcomes.
- Why this job: Make a real impact on user experience while working with innovative technologies.
- Qualifications: Strong PHP and Laravel skills, plus experience with Vue.js and analytics.
The predicted salary is between 40000 - 45000 £ per year.
About the Company
Green Motion and U-Save International is the largest fully franchised car rental company in the world. It has franchisees in 80 countries globally and continues to grow the network and enter new markets every year. Green Motion is known to have the environment at its core offering both its leisure and corporate customers the opportunity to lower their environmental footprint whilst renting. U-Save is known for offering good value rental vehicles, at great prices.
Position Summary
The Web Engineer (Growth) owns delivery of conversion optimisation and customer experience improvements within the Booking App. This role focuses on server-rendered PHP applications with Vue components and works closely with the CPO to rapidly test, measure, and ship CRO initiatives.
Essential Criteria
- Strong PHP and Laravel experience
- Experience with server-rendered web applications (Blade templates)
- Vue.js experience for building interactive components
- Experience implementing and validating analytics (GA4 / GTM)
- Product- and outcome-focused mindset with a drive to measure impact
Key Responsibilities
- CRO & Experimentation
- Implement CRO experiments within the Booking App
- Modify PHP controllers, services, and Blade templates
- Build and maintain Vue components where appropriate
- Implement and validate GA4 / GTM instrumentation for experiments
- Ensure experiments are measurable and data is trustworthy
- Fix booking and conversion-impacting bugs
- Improve test coverage across booking and checkout flows
- Review Growth code and maintain delivery standards
- Make appropriate trade-offs between speed and quality for experimentation
- Work closely with the CPO on hypothesis-driven delivery
- Collaborate with Platform Engineers on required API or CMS changes
- Provide technical input into CRO feasibility and sequencing
Required Qualifications
- Proven experience in PHP and Laravel in a production environment
- Experience working on server-rendered web applications
- Hands-on experience with Vue.js for frontend component development
- Demonstrable experience with GA4 and GTM analytics implementation
Technical & Professional Skills
- PHP, Laravel, and Blade templating
- Vue.js for interactive UI components
- GA4 and Google Tag Manager
- Unit and integration testing practices
- Understanding of conversion rate optimisation principles
Preferred Qualifications
- Experience working in a CRO or growth-focused engineering team
- Familiarity with A/B testing frameworks and statistical confidence
- Understanding of SEO fundamentals as they relate to web engineering
Competencies
- Outcome-focused: drives measurable improvements, not just feature delivery
- Collaborative: works effectively with product, data, and platform teams
- Quality-conscious: maintains delivery standards even under pace
- Analytical: comfortable interpreting experiment data and drawing conclusions
Success Measures
- CRO experiments shipped consistently and on schedule
- Measurable improvements in conversion metrics
- Stable and reliable booking journey
- High confidence in experiment data quality
Compensation & Benefits
Salary Range - £40,000 - £45,000. Competitive salary commensurate with experience. Benefits package including enhanced annual leave, pension contribution, and remote-friendly working arrangements. Full details provided at offer stage.
Web Engineer in Derby employer: Green Motion International
Contact Detail:
Green Motion International Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Web Engineer in Derby
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, attend meetups, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best web projects, especially those using PHP, Laravel, and Vue.js. This is your chance to demonstrate your expertise and make a lasting impression.
✨Tip Number 3
Prepare for interviews by practising common technical questions and coding challenges related to web engineering. Brush up on your knowledge of conversion rate optimisation principles and be ready to discuss how you've implemented them in past projects.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining our team at Green Motion and U-Save International.
We think you need these skills to ace Web Engineer in Derby
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Web Engineer role. Highlight your PHP, Laravel, and Vue.js experience, and don’t forget to mention any CRO or analytics work you've done. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for web engineering and how you can contribute to our growth. Be specific about your experience with server-rendered applications and conversion optimisation – we love details!
Showcase Your Projects: If you've worked on relevant projects, make sure to include them in your application. Whether it's a personal project or something from a previous job, we want to see your hands-on experience with PHP, Laravel, and Vue.js. It helps us understand your practical skills!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It streamlines the process for us and ensures your application lands in the right hands. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Green Motion International
✨Know Your Tech Stack
Make sure you brush up on your PHP, Laravel, and Vue.js skills before the interview. Be ready to discuss specific projects where you've used these technologies, especially in server-rendered applications. This will show that you’re not just familiar with the tools but can also apply them effectively.
✨Showcase Your CRO Experience
Since this role focuses on conversion rate optimisation, come prepared with examples of past CRO experiments you've implemented. Discuss the impact they had on user experience and conversion metrics. This will demonstrate your outcome-focused mindset and ability to drive measurable improvements.
✨Understand Analytics Implementation
Familiarise yourself with GA4 and Google Tag Manager, as these are crucial for the role. Be ready to explain how you've implemented analytics in previous projects and how you validated the data. This will highlight your analytical skills and understanding of data-driven decision-making.
✨Collaborate and Communicate
This position requires collaboration with various teams, so be prepared to discuss how you’ve worked with product managers or engineers in the past. Share examples of how you’ve contributed to team goals and maintained quality standards while working under pressure. This will showcase your collaborative spirit and leadership potential.