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- Tasks: Manage and optimise performance marketing campaigns across platforms like Google Ads and Meta.
- Company: Join Green Ginger, a dynamic agency with exciting clients and a collaborative culture.
- Benefits: Competitive salary, 28 days holiday, birthday off, and support for industry qualifications.
- Why this job: Dive into a diverse role where every day brings new challenges and opportunities to learn.
- Qualifications: Experience in performance marketing or a related degree; passion for digital marketing is key.
- Other info: Work with fantastic clients, from high-street retailers to innovative start-ups.
The predicted salary is between 19000 - 23000 £ per year.
In the role of Performance Marketing Executive, you will be involved in supporting, maintaining and delivering performance marketing campaigns on behalf of Green Ginger's clients. You will be required to own account maintenance, analyse performance data and recommend and implement change following your learnings.
Account management will include Google, Bing Ads and Meta with the opportunity to develop Amazon, Pinterest, TikTok and LinkedIn Ad understanding, dependent on client requirements.
Responsibilities
- Build and manage marketing campaigns across multiple platforms e.g., Google Ads, Bing Ads, Meta, LinkedIn
- Communicate with clients confidently via email, phone, and video call
- Develop knowledge of web analytics software including Google Analytics and Google Data Studio to monitor the performance of client websites and make recommendations for improvements against their targets
- Proactively problem solve and escalate any challenges to PMM and CSD
- Confidently carry out Business As Usual (BAU) tasks to best practice
- Research new performance marketing trends influencing client accounts and share with the wider team
- Keep up to date with current digital trends and share with the wider team
- Ad hoc tasks and support as required for the business
- Develop a right-first-time approach to data analysis and reporting
- Proactively contribute to quarterly plan development using learnings from performance and BAU
- Creation of process documents to support overarching GGD training hub development and best practice process
- Deliver keyword research to support the build of new Search campaigns
Requirements
- Prior experience in a performance marketing role or relatable degree
- An interest in marketing and a passion for helping our clients grow online
- A keen eye for detail with numeracy and literacy skills to match
- Looking for a diverse role to make their own as the business grows – no two days will be the same!
- Confident with numbers and able to analyse trends and make decisions based on data
- A creative and forward thinker, not afraid to share ideas and think differently
- A proactive learner with the ability to use their own initiative in their day-to-day job
- Able to organise and prioritise daily tasks, working with the wider team to understand client requirements
- Advanced user of Microsoft Office, particularly Excel and PowerPoint to interpret client performance
- Confident in communicating on video calls with clients and able to report on performance
What we'd love you to have (but isn’t a requirement)
- Experience reviewing data and identifying trends
- A varied role where no two days are the same
- Fantastic clients, from high-street retailers to disruptive start-ups
- Competitive salary based on experience
- 28 days of holiday, including bank holidays
- 1 day off for your birthday
- Support to gain industry qualifications
- A challenging but rewarding team environment
Paid Media Executive in London employer: Green Ginger Digital
Contact Detail:
Green Ginger Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Executive in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your previous work in performance marketing. This is your chance to shine and demonstrate what you can bring to the table, especially with platforms like Google Ads and Meta.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to performance marketing. Be ready to discuss how you’ve used data to drive decisions and improve campaigns. Confidence is key, so let your passion for marketing show!
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are genuinely interested in joining us at StudySmarter. Tailor your application to highlight your relevant experience and enthusiasm for helping clients grow online.
We think you need these skills to ace Paid Media Executive in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Performance Marketing Executive role. Highlight any relevant experience with Google Ads, Bing Ads, or Meta, and don’t forget to showcase your analytical skills. We want to see how you can help our clients grow online!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to express your passion for performance marketing and how your skills align with what we’re looking for. Be sure to mention any creative ideas you have that could benefit our clients.
Show Off Your Data Skills: Since this role involves a lot of data analysis, make sure to highlight your experience with web analytics software like Google Analytics. We love candidates who can confidently interpret data and make recommendations based on their findings!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and you’ll be one step closer to joining our fantastic team at StudySmarter!
How to prepare for a job interview at Green Ginger Digital
✨Know Your Platforms
Make sure you brush up on your knowledge of Google Ads, Bing Ads, and Meta. Familiarise yourself with how these platforms work and be ready to discuss any campaigns you've managed or studied. Showing that you understand the nuances of each platform will impress the interviewers.
✨Data is Your Best Friend
Since this role involves a lot of data analysis, be prepared to talk about your experience with web analytics tools like Google Analytics and Google Data Studio. Bring examples of how you've used data to make decisions or improve campaign performance. This will demonstrate your analytical skills and attention to detail.
✨Show Your Problem-Solving Skills
Think of specific instances where you've encountered challenges in previous roles and how you overcame them. The interviewers will appreciate your proactive approach to problem-solving, especially in a fast-paced environment like performance marketing.
✨Stay Current with Trends
Research the latest trends in performance marketing and be ready to share your insights during the interview. This shows that you're not just knowledgeable but also passionate about the industry. Discussing recent developments can spark engaging conversations and highlight your enthusiasm for the role.
