At a Glance
- Tasks: Manage HubSpot and optimise marketing platforms for lead quality and campaign effectiveness.
- Company: Dynamic company in Camberley with a focus on innovation and collaboration.
- Benefits: Generous holiday, healthcare reimbursements, bonuses, and discounts on everyday purchases.
- Other info: Hybrid role with excellent career growth and support for mental health.
- Why this job: Be the HubSpot expert and drive impactful marketing strategies using cutting-edge technology.
- Qualifications: Experience with HubSpot CRM, strong communication skills, and analytical mindset.
The predicted salary is between 60000 - 60000 £ per year.
Hybrid role
Full time, Permanent
Monday to Thursday 8:30am – 5pm and Friday 8:30am to 2:30pm
Camberley
The Role
As our HubSpot Specialist (and other digital platforms) you will play a critical role in ensuring the business makes full and effective use of HubSpot and connected marketing platforms to support lead quality, automation, insight and campaign effectiveness. You will act as the internal subject-matter expert for HubSpot, working closely with Marketing, Sales and extended sales teams to ensure platforms are optimised, insight-driven and aligned to business priorities.
Essential Requirements
- Extensive experience managing HubSpot internally - at least across HubSpot CRM and Marketing Hubs
- Strong stakeholder communication skills, so capable of working with internal teams on how to best optimise the system
- Technical acumen when it comes to configuring and optimising HubSpot
- Understanding of AI tools and where they can be best used within the marketing and lead cycle
- Strong analytical mindset with the ability to turn data into insight
- Ability to explain technical and AI-driven concepts clearly to non-technical colleagues
Key responsibilities for this role include:
- HubSpot Platform Ownership
- Act as the internal subject-matter expert for HubSpot (CRM & Marketing Hub)
- Own and optimise lifecycle stages, lead statuses, automation workflows, campaign tracking, attribution, and data governance/GDPR compliance
- Identify under-utilised functionality and implement continuous improvements
- Establish and maintain clear standards, documentation and best-practice guidance
- Apply practical AI tools across HubSpot and related platforms to improve efficiency and insight, including personalisation, predictive lead scoring and AI supported reporting
- Evaluate emerging marketing technologies and AI capabilities and recommend appropriate adoption
- Ensure AI tools are used responsibly and in line with company and data protection policies
- Design and refine automated journeys, segmentation and lead-management processes
- Own marketing analytics and reporting across HubSpot and connected tools
- Build and maintain dashboards providing insight into lead quality, campaign effectiveness and marketing’s contribution to sales
- Translate data into clear, actionable recommendations for marketing and sales teams
Benefits
- Opportunity to claim money back on everyday healthcare costs like dental, optical and physiotherapy
- Bonus payments twice a year (pays around 3% March & September)
- 24 days holiday plus bank holidays (increasing by one day at 2-, 5- and 10-years’ service) with the option to buy up to 5 extra days each year
- Retail & gym discounts, chance to save on everyday purchases, food shopping, fashion, fitness memberships and more
- Boost your future savings with our salary sacrifice pension scheme
- A variety of tools to support your mental and physical health including our EAP and access to support from Mental Health First Aiders
HubSpot CRM Manager in Frimley employer: Green Folk
As a leading advanced manufacturing organisation based in Exeter, we pride ourselves on fostering a dynamic work culture that prioritises innovation and operational excellence. Our employees benefit from competitive salaries, comprehensive growth opportunities, and the chance to lead transformative projects that shape the future of energy generation. Join us to be part of a collaborative team where your expertise will drive significant advancements in manufacturing capabilities and automation.
StudySmarter Expert Advice🤫
We think this is how you could land HubSpot CRM Manager in Frimley
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Green Folk and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Green Folk are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Green Folk on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Green Folk. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace HubSpot CRM Manager in Frimley
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Green Folk. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Green Folk:Show us that you’ve done your homework! In your application, briefly mention what you admire about Green Folk’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Green Folk
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Green Folk will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Green Folk, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.