At a Glance
- Tasks: Become a HubSpot expert and optimise marketing platforms for lead quality and campaign success.
- Company: Join a dynamic company that values innovation and collaboration.
- Benefits: Enjoy competitive salary, healthcare reimbursements, bonuses, and generous holiday allowance.
- Other info: Flexible hybrid role with opportunities for personal and professional growth.
- Why this job: Make a real impact in digital marketing while working with cutting-edge AI tools.
- Qualifications: Experience with HubSpot and strong analytical skills are essential.
Hybrid role
Full time, Permanent
Monday to Thursday 8:30am – 5pm and Friday 8:30am to 2:30pm
Camberley
The Role
As our HubSpot Specialist (and other digital platforms) you will play a critical role in ensuring the business makes full and effective use of HubSpot and connected marketing platforms to support lead quality, automation, insight and campaign effectiveness. You will act as the internal subject-matter expert for HubSpot, working closely with Marketing, Sales and extended sales teams to ensure platforms are optimised, insight-driven and aligned to business priorities.
Essential Requirements
- Strong practical experience using HubSpot as both a CRM and marketing automation platform
- Confidence designing and managing workflows, automation and reporting
- Hands-on experience applying AI tools within marketing platforms
- Proven ability to take ownership of complex digital systems
- Strong analytical mindset with the ability to turn data into insight
- Ability to explain technical and AI-driven concepts clearly to non-technical colleagues
Key responsibilities for this role include:
- HubSpot Platform Ownership
- Act as the internal subject-matter expert for HubSpot (CRM & Marketing Hub)
- Own and optimise lifecycle stages, lead statuses, automation workflows, campaign tracking, attribution, and data governance/GDPR compliance
- Identify under-utilised functionality and implement continuous improvements
- Establish and maintain clear standards, documentation and best-practice guidance
- Apply practical AI tools across HubSpot and related platforms to improve efficiency and insight, including personalisation, predictive lead scoring and AI supported reporting
- Evaluate emerging MarTech and AI capabilities and recommend appropriate adoption
- Ensure AI tools are used responsibly and in line with company and data protection policies
- Design and refine automated journeys, segmentation and lead-management processes
- Own marketing analytics and reporting across HubSpot and connected tools
- Build and maintain dashboards providing insight into lead quality, campaign effectiveness and marketing’s contribution to sales
- Translate data into clear, actionable recommendations for marketing and sales teams
Benefits
- Opportunity to claim money back on everyday healthcare costs like dental, optical and physiotherapy
- Enjoy a share of the Company’s success with bonus payments twice a year (March & September)
- 24 days holiday plus bank holidays (increasing by one day at 2-, 5- and 10-years’ service) with the option to buy up to 5 extra days each year
- Retail & gym discounts, chance to save on everyday purchases, food shopping, fashion, fitness memberships and more
- Boost your future savings with our salary sacrifice pension scheme
- A variety of tools to support your mental and physical health including our EAP and access to support from Mental Health First Aiders
Digital Marketing Specialist in Camberley employer: Green Folk
Contact Detail:
Green Folk Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist in Camberley
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work with HubSpot. A friendly chat can lead to insider info about job openings and even referrals.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your experience with HubSpot and AI tools. This will help you stand out during interviews and demonstrate your expertise.
✨Tip Number 3
Prepare for the interview by brushing up on common questions related to HubSpot and digital marketing. We recommend practising how to explain complex concepts in simple terms, as you'll need to communicate effectively with non-technical colleagues.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Digital Marketing Specialist in Camberley
Some tips for your application 🫡
Show Off Your HubSpot Skills: Make sure to highlight your practical experience with HubSpot in your application. We want to see how you've used it as both a CRM and marketing automation platform, so don’t hold back on those details!
Be Data-Driven: Since we’re all about insights, share examples of how you’ve turned data into actionable recommendations. This will show us that you have the analytical mindset we’re looking for!
Keep It Clear and Concise: When explaining your experience, especially with technical concepts, keep it simple. We love clarity, so make sure even non-technical folks can understand your expertise.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and get the ball rolling on your journey with StudySmarter.
How to prepare for a job interview at Green Folk
✨Know Your HubSpot Inside Out
Make sure you brush up on your HubSpot knowledge before the interview. Be ready to discuss specific features you've used, like workflows and automation. They’ll want to see that you can not only use HubSpot but also optimise it for better results.
✨Show Off Your Analytical Skills
Prepare to talk about how you've turned data into actionable insights in past roles. Bring examples of reports or dashboards you've created and how they impacted marketing strategies. This will demonstrate your analytical mindset and ability to drive campaign effectiveness.
✨Communicate Clearly
Since you'll be explaining technical concepts to non-technical colleagues, practice simplifying complex ideas. Think of a few examples where you’ve successfully communicated these concepts in the past. This will show that you can bridge the gap between tech and marketing teams.
✨Stay Updated on MarTech Trends
Familiarise yourself with the latest MarTech and AI tools that could enhance HubSpot's functionality. Be prepared to discuss any emerging technologies you think could benefit the company. This shows you're proactive and invested in continuous improvement.