At a Glance
- Tasks: Create engaging content for social media and manage brand presence online.
- Company: Join Grecotel, Greece's leading hotel chain, known for luxury and unforgettable experiences.
- Benefits: Competitive salary, comprehensive benefits, and excellent training opportunities.
- Other info: Flexible work environment with opportunities for personal and professional growth.
- Why this job: Be part of a dynamic team shaping the future of luxury hospitality through social media.
- Qualifications: Passion for social media, 2+ years experience in content creation, and strong copywriting skills.
The predicted salary is between 30000 - 40000 £ per year.
Grecotel Hotels & Resorts, the leading hotel chain in Greece, is seeking a Social Media & Content Executive to join its team. At Grecotel, we believe that our people are the cornerstone of our success. We are committed to creating a supportive and inspiring work environment, offering opportunities for personal and professional growth. By joining our team, you will be part of a renowned hospitality brand that is dedicated to delivering luxury accommodations and unforgettable experiences across Greece's most stunning destinations.
Responsibilities
- Create engaging content (posts, stories, short-form videos) for Instagram & TikTok.
- Publish content across all channels (Facebook, LinkedIn, YouTube), optimising timing, formats, and trends according to briefs and brand guidelines. Consistent daily activity is required.
- Handle copywriting and content editing, crafting catchy, engaging, and SEO-optimised captions that reflect the brand’s tone of voice and drive audience engagement.
- Keep up-to-date with the latest digital trends, social media features, platform updates, cultural moments, and algorithm changes. Proactively suggest creative ideas and new content formats to enable timely reactions to hype moments and maximise visibility.
- Manage social media accounts and content calendars, ensuring content is aligned with overall strategy and campaign goals.
- Monitor social channels, respond to comments, and engage with the community to build brand loyalty and positive sentiment.
- Track and analyse performance through regular reporting, using tools provided by Digital and native platform insights to optimise strategy and content.
- Support influencer and creator collaborations, with a focus on collaborative posts, story reposting, and other methods of increasing brand awareness and engagement.
- Support the potential launch and management of new social channels (e.g., Pinterest, Snapchat, X, Reddit), contributing to strategy and, occasionally, creative direction.
Qualifications
- Strong passion for social media platforms, with the ability to engage extensively across channels, particularly within the luxury, lifestyle, and Greece-related content space.
- 2+ years of experience in social media management and content creation, ideally within hospitality, luxury, lifestyle, or food & beverage.
- Proven content creation skills, with confidence in front of the camera (especially mobile/iPhone), and a strong eye for composition, lighting, pacing, and digital storytelling.
- Excellent copywriting skills, with the ability to create engaging, brand-aligned, and SEO-driven captions, primarily in English.
- Previous experience working within the luxury sector.
- In-depth knowledge of Instagram, Facebook, TikTok, and their respective algorithms.
- Hands-on experience with social media management and analytics tools (e.g., Sprout Social, Meta Business Suite, Traackr, Google tools).
- Basic graphic design and video editing skills; illustration skills will be appreciated.
- Strong organisational skills combined with flexibility, a results-driven mindset, and creative problem-solving abilities.
- Ability to collaborate effectively within a team, follow brand-first guidelines, and work independently for extended periods when required.
Benefits
- Competitive Salary, wages, and a comprehensive benefits package.
- Excellent Training and Development opportunities.
- Opportunities to build a successful career with global imprint.
Social Media & Content Executive employer: Grecotel
At Grecotel Hotels & Resorts, we pride ourselves on being a leading employer in the hospitality industry, offering a vibrant work culture that fosters creativity and collaboration. Our commitment to employee growth is reflected in our excellent training and development opportunities, ensuring that you can build a successful career while enjoying the beauty of Greece's stunning destinations. Join us to be part of a renowned brand that values its people as the cornerstone of our success.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media & Content Executive
✨Tip Number 1
Get your social media game on point! Before applying, make sure your own profiles reflect the kind of content you’d create for Grecotel. Show off your creativity and engagement skills – it’s all about making a great first impression!
✨Tip Number 2
Network like a pro! Connect with current or former employees on LinkedIn. A friendly chat can give you insider info about the company culture and what they really value in a candidate. Plus, it might just get your foot in the door!
✨Tip Number 3
Be ready to showcase your skills! Prepare a portfolio of your best social media posts and campaigns. When you land that interview, you’ll want to demonstrate how you can create engaging content that aligns with Grecotel’s luxury brand.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Grecotel team. Let’s make it happen!
We think you need these skills to ace Social Media & Content Executive
Some tips for your application 🫡
Show Your Passion:Let your enthusiasm for social media shine through in your application. We want to see how much you love creating engaging content and staying on top of the latest trends, especially in the luxury and lifestyle sectors.
Tailor Your Content:Make sure your application reflects the brand's tone of voice. Use catchy, engaging language that aligns with Grecotel's luxurious image. This is your chance to showcase your copywriting skills!
Highlight Your Experience:Don’t forget to mention your previous experience in social media management and content creation. We’re looking for someone with a solid background, so share specific examples of your work that demonstrate your skills.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the role!
How to prepare for a job interview at Grecotel
✨Know Your Platforms
Before the interview, make sure you’re well-versed in the latest trends and features of Instagram, TikTok, and other relevant platforms. Familiarise yourself with Grecotel's social media presence and think about how you can enhance it. This shows your passion and understanding of the role.
✨Showcase Your Content Skills
Prepare a portfolio of your best content creation work, especially anything that aligns with luxury or lifestyle themes. Bring examples of engaging posts, stories, or videos you've created. This will help demonstrate your creativity and ability to connect with audiences.
✨Engage with the Brand
Research Grecotel Hotels & Resorts thoroughly. Understand their brand voice, values, and target audience. During the interview, share ideas on how you could create content that resonates with their guests and enhances brand loyalty.
✨Be Ready for Creative Challenges
Expect to discuss how you would handle specific scenarios or challenges in social media management. Think of examples where you’ve successfully navigated trends or engaged communities. This will highlight your problem-solving skills and adaptability in a fast-paced environment.
