Senior Digital Marketing Manager in London

Senior Digital Marketing Manager in London

London Full-Time 47211 - 47211 £ / year (est.) No home office possible
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Great Ormond Street Hospital Charity

At a Glance

  • Tasks: Lead a team to create impactful digital marketing campaigns for a children's charity.
  • Company: Join Great Ormond Street Hospital Charity, making a difference in children's lives.
  • Benefits: Enjoy 30 days annual leave, flexible working, and health & wellbeing support.
  • Why this job: Be part of a mission-driven team that uses digital marketing to drive fundraising efforts.
  • Qualifications: Experience in multi-channel campaigns and strong leadership skills required.
  • Other info: Hybrid working policy with opportunities for professional growth.

The predicted salary is between 47211 - 47211 £ per year.

Are you an insights driven senior digital marketer with expertise across paid media? Great Ormond Street Hospital Charity are hiring for a Senior Digital Marketing Manager to join us. This is a key role where you'll lead a team who are responsible for delivering effective digital marketing campaigns and informing our fundraising and brand campaigns.

The salary for this position is £47,211 per annum and we operate a hybrid working policy of a minimum of 2 days per week in the office. In line with our EDI strategy and Total Reward policy, we calculate our salaries based on benchmarking data across the charity sector. To ensure fairness for existing staff and new joiners, we do not offer salaries above the advertised rate.

Responsibilities
  • Manage a team of 4 direct reports and ensure effective delivery of digital marketing campaigns.
  • Work with our media agency and fundraising colleagues to deliver all digital marketing (paid search, display, paid social, video).
  • Test and pilot new fundraising products, propositions in house, using a structured test and learn approach.
  • Manage stakeholder relationships at all levels.
  • Strategically advise on project management, collaborating with stakeholders to understand their priorities.
  • Manage resource and delivery of campaigns and projects with internal stakeholders.
  • Understand and prioritise competing demands.
Skills, Knowledge And Expertise
  • Previous experience planning multi-channel campaigns across paid social, paid search, video and display.
  • Experience managing agencies and external suppliers.
  • Previous experience running and optimising paid social campaigns (Meta) with appetite to test and scale emerging channels such as TikTok and LinkedIn.
  • Strong understanding of the role of search marketing within an integrated digital strategy, with hands-on experience managing and optimising campaigns across Google Ads, including Search, Performance Max, Demand Gen, and the Google Display Network.
  • Insights driven with the ability to translate insights into action.
  • Team leadership experience.
  • Exceptional relationship building skills.
  • Proactive attitude to problem solving.
Benefits
  • 30 days annual leave (plus bank holidays)
  • A flexible approach to working arrangements.
  • Access to our enhanced pension scheme
  • Life assurance
  • Access to various health and wellbeing schemes, including the employee assistance programme.

Senior Digital Marketing Manager in London employer: Great Ormond Street Hospital Charity

Great Ormond Street Hospital Children's Charity is an exceptional employer that prioritises employee well-being and professional growth. With a supportive work culture, generous benefits including 30 days of annual leave and access to health and wellbeing schemes, employees are empowered to thrive both personally and professionally. Located in a prestigious hospital environment, this role offers the unique opportunity to make a meaningful impact on children's lives through innovative digital marketing strategies.
Great Ormond Street Hospital Charity

Contact Detail:

Great Ormond Street Hospital Charity Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Digital Marketing Manager in London

✨Tip Number 1

Network like a pro! Reach out to your connections in the digital marketing space, especially those who might know someone at Great Ormond Street Hospital Charity. A friendly chat can sometimes lead to insider info or even a referral!

✨Tip Number 2

Prepare for the interview by researching the charity's recent campaigns and their impact. We want you to show that you’re not just another candidate; you’re genuinely interested in their mission and how your skills can help them achieve their goals.

✨Tip Number 3

Practice your pitch! Be ready to discuss your experience with multi-channel campaigns and how you’ve led teams in the past. We suggest using the STAR method (Situation, Task, Action, Result) to structure your answers effectively.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Great Ormond Street Hospital Charity.

We think you need these skills to ace Senior Digital Marketing Manager in London

Digital Marketing
Paid Media
Campaign Management
Team Leadership
Stakeholder Management
Multi-Channel Campaign Planning
Paid Social Campaigns
Google Ads
Search Marketing
Relationship Building
Problem Solving
Insights Analysis
Resource Management
Testing and Optimisation

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in digital marketing, especially with paid media. We want to see how your skills align with the role of Senior Digital Marketing Manager, so don’t hold back on showcasing your achievements!

Showcase Your Insights-Driven Approach: Since this role is all about being insights-driven, include specific examples of how you've used data to inform your marketing strategies. We love seeing how you’ve turned insights into actionable campaigns that delivered results.

Highlight Team Leadership Experience: As you'll be managing a team, it’s crucial to demonstrate your leadership skills. Share stories about how you've successfully led teams, managed projects, and built relationships with stakeholders. We’re keen to know how you motivate and inspire others!

Apply Through Our Website: Don’t forget to apply through our website! It’s the easiest way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our charity and what we stand for.

How to prepare for a job interview at Great Ormond Street Hospital Charity

✨Know Your Digital Marketing Inside Out

Make sure you brush up on your knowledge of multi-channel campaigns, especially in paid media. Be ready to discuss specific examples of campaigns you've managed and the results they achieved. This will show your expertise and insights-driven approach.

✨Showcase Your Team Leadership Skills

Prepare to talk about your experience managing teams. Think of examples where you successfully led a team through a challenging project or campaign. Highlight how you motivated your team and ensured effective delivery of results.

✨Be Ready to Discuss Stakeholder Management

Since this role involves managing relationships at all levels, come prepared with examples of how you've effectively collaborated with stakeholders. Discuss any challenges you faced and how you navigated them to achieve successful outcomes.

✨Demonstrate Your Problem-Solving Attitude

Think of instances where you encountered problems during a campaign and how you approached solving them. Show that you're proactive and can think on your feet, which is crucial for a Senior Digital Marketing Manager.

Senior Digital Marketing Manager in London
Great Ormond Street Hospital Charity
Location: London
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