Digital Marketing Executive

Digital Marketing Executive

London Full-Time 29000 - 37000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Join our Digital Engagement team to drive digital marketing for fundraising campaigns.
  • Company: Great Ormond Street Hospital Charity supports seriously ill children through innovative fundraising.
  • Benefits: Enjoy 30 days annual leave, flexible working, and access to health and wellbeing schemes.
  • Why this job: Make a real impact while working in a collaborative and inclusive environment.
  • Qualifications: Experience in digital marketing, campaign execution, and strong analytical skills are essential.
  • Other info: Hybrid working policy allows 2 days in the office per week.

The predicted salary is between 29000 - 37000 £ per year.

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Great Ormond Street Hospital Charity provided pay range

This range is provided by Great Ormond Street Hospital Charity. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Application Deadline: 11 July 2025
Department: Marketing & Communications
Location: Great Ormond Street Hospital Children\’s Charity
Compensation: £32,271 / year
Description
Are you a digital marketing executive looking for your next career challenge?
Do you want to join a charity and utilise your skills to work on digital marketing activity across a range of fundraising campaigns, and general administration for a Digital Engagement team?
We are looking for a Digital Marketing Executive to join our growing Digital Engagement team at Great Ormond Street Hospital Children’s Charity (GOSH Charity) on a permanent full-time contract.
Salary
The salary for this position is £32,271 per annum and we operate a hybrid working policy of 2 days per week in the office.
In line with our EDI strategy and Total Reward policy, we calculate our salaries based on benchmarking data across the charity sector. To ensure fairness for existing staff and new joiners, we do not offer salaries above the advertised rate.
Key Responsibilities

  • Work on and support with digital media activity (hands-on activation) across a wide range of fundraising campaigns, including mostly paid social campaigns but potentially PPC as well.
  • Analyse and review campaign performance on a regular basis providing succinct and accurate commentary/insights which will be used to drive future campaign optimisations.
  • Support meeting organisation, including setting agendas, capturing notes, and tracking actions.
  • Maintain campaign documentation including award entries, briefs, media plans, contracts, budget trackers, and evaluation reports.

Skills, Knowledge And Expertise

  • An understanding of digital marketing and its channels (paid media, SEO and email)
  • Campaign execution experience on digital platforms such as social media or PPC platforms (e.g. Meta)
  • Analytically minded individual with a flair or desire for problem solving
  • Proactive and enthusiastic about digital marketing and fundraising
  • Good organisational skills, able to manage time and juggle tasks effectively

About The team
You will be part of the Digital Engagement team, working within a collaborative and forward-thinking environment that supports innovation, shared learning and inclusive values. The team’s work drives online supporter interaction through digital marketing campaigns, while strategically advancing and innovating the charity’s digital marketing platforms and capabilities.
Please refer to the full job description below for more information.
Why Join us?
We encourage applications even if you do not meet every skill listed. We are committed to diversity, equity, and inclusion and are dedicated to building a team that reflects a range of backgrounds and experiences.
At GOSH Charity, You\’ll Find

  • A meaningful mission supporting seriously ill children.
  • A collaborative, innovative, and open work culture.
  • The freedom to experiment and explore new technologies.
  • A fantastic work-life balance with excellent development opportunities.

How to apply
Please click on the apply button in the top right-hand corner where you will be taken to a short application form to complete.
Closing date: Friday 11th July 2025
Benefits

  • 30 days annual leave (plus bank holidays)
  • A flexible approach to working arrangements.
  • Access to our enhanced pension scheme
  • Life assurance
  • Access to various health and wellbeing schemes, including the employee assistance programme.

Seniority level

  • Seniority level

    Executive

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing and Sales

  • Industries

    Non-profit Organizations

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Digital Marketing Executive employer: Great Ormond Street Hospital Charity

At Great Ormond Street Hospital Charity, we pride ourselves on being an exceptional employer that champions a meaningful mission to support seriously ill children. Our collaborative and innovative work culture fosters personal and professional growth, offering excellent development opportunities alongside a fantastic work-life balance. With a flexible approach to working arrangements and a commitment to diversity, equity, and inclusion, we invite you to join our dedicated team in making a real difference.
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Contact Detail:

Great Ormond Street Hospital Charity Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Digital Marketing Executive

✨Tip Number 1

Familiarise yourself with the charity sector and its unique challenges. Understanding how digital marketing can drive fundraising efforts in a non-profit context will set you apart from other candidates.

✨Tip Number 2

Showcase your analytical skills by preparing examples of how you've optimised past campaigns. Be ready to discuss specific metrics and insights that demonstrate your ability to improve performance.

✨Tip Number 3

Network with professionals in the charity and digital marketing sectors. Attend relevant events or webinars to connect with potential colleagues and learn more about the latest trends in digital engagement.

✨Tip Number 4

Research Great Ormond Street Hospital Charity's previous campaigns and their impact. Being knowledgeable about their work will help you tailor your discussions and show genuine interest during interviews.

We think you need these skills to ace Digital Marketing Executive

Digital Marketing Knowledge
Campaign Execution Experience
Analytical Skills
Problem-Solving Skills
Social Media Advertising
PPC Management
SEO Understanding
Email Marketing Proficiency
Organisational Skills
Time Management
Communication Skills
Attention to Detail
Proactive Attitude
Team Collaboration

Some tips for your application 🫡

Understand the Role: Before applying, make sure to thoroughly read the job description for the Digital Marketing Executive position. Understand the key responsibilities and required skills, such as campaign execution experience and analytical abilities.

Tailor Your CV: Customise your CV to highlight relevant experience in digital marketing, particularly in areas like paid media and social media campaigns. Use specific examples that demonstrate your skills and achievements in these areas.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and fundraising. Mention why you want to work for Great Ormond Street Hospital Charity and how your values align with their mission.

Highlight Relevant Skills: In your application, emphasise your organisational skills and ability to manage multiple tasks effectively. Provide examples of how you've successfully juggled responsibilities in previous roles.

How to prepare for a job interview at Great Ormond Street Hospital Charity

✨Show Your Passion for Digital Marketing

Make sure to express your enthusiasm for digital marketing and fundraising during the interview. Share specific examples of campaigns you've worked on and how they made an impact, as this will demonstrate your genuine interest in the role.

✨Prepare for Campaign Analysis Questions

Since the role involves analysing campaign performance, be ready to discuss how you measure success in digital marketing. Bring examples of metrics you've used in past campaigns and how you've applied insights to optimise future efforts.

✨Highlight Your Organisational Skills

The job requires good organisational skills, so prepare to discuss how you manage multiple tasks and deadlines. You could mention tools or methods you use to stay organised, which will show that you're capable of handling the responsibilities of the role.

✨Demonstrate Team Collaboration

As you'll be part of a collaborative team, share experiences where you've successfully worked with others. Highlight any instances where you contributed to a team project or helped resolve conflicts, showcasing your ability to work well in a team environment.

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