Sales Manager - Fire and Security in Aylesbury)
Sales Manager - Fire and Security in Aylesbury)

Sales Manager - Fire and Security in Aylesbury)

Aylesbury Full-Time 43000 - 52000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive new business growth in Fire and Security across the southern region.
  • Company: Dynamic SME focused on innovative Fire and Security solutions.
  • Benefits: Competitive salary, car allowance, uncapped commission, and career progression.
  • Why this job: Take ownership of your region and make a real impact in a growing sector.
  • Qualifications: Proven experience in Fire and Security sales with strong IP knowledge.
  • Other info: Enjoy autonomy and a supportive environment to thrive in your career.

The predicted salary is between 43000 - 52000 £ per year.

Salary: 50,000-60,000 basic + 7K car allowance

Package: c.25K 1st Year OTE uncapped (100k+ achievable)

Location: Home Based - South of England (regional remit across the South)

Type of work: Full-time, field-based with regional travel

Are you a commercially driven Fire + Security Sales professional who thrives in an SME environment and wants full ownership of a region? Our client is seeking a high-energy, new business-focused Sales Manager to drive the growth of their Fire + Security division across the southern region. This role is about creating opportunity, not inheriting it - building a strong pipeline, winning new clients, and converting installation projects into long-term maintenance and recurring revenue.

This is a senior, hands-on role for someone who has proven themselves within an SME Fire + Security business and is comfortable operating at pace, without layers of bureaucracy. You’ll be trusted to represent the business externally, shape market perception in the region, and position modern, IP-led platforms such as Genetec with credibility and confidence.

Job Description

  • Drive proactive new business development across the southern region
  • Build and manage a pipeline across FM providers, public sector, corporate estates and specialist verticals
  • Win installation projects typically in the 40k-100k range and convert these into long-term maintenance contracts
  • Grow the contracted maintenance base, recurring revenue, and profitable small works
  • Promote IP-based Fire + Security solutions, including Genetec and comparable platforms
  • Represent the business at client meetings, site visits, presentations and industry events
  • Develop and strengthen supplier, technology and referral partnerships
  • Maintain accurate CRM, pipeline reporting and revenue forecasting
  • Provide regular insight on performance, market trends and sector feedback

Person Specification

Essential

  • Proven background in Fire and Security sector
  • Strong IP knowledge with the ability to discuss platforms such as Genetec credibly
  • Experience within an SME Fire + Security provider, operating with pace and autonomy
  • Demonstrable success in new business acquisition, not just managing existing accounts
  • Track record of growing maintenance and contract portfolios, alongside installations
  • Comfortable targeting and winning work within FM, corporate or specialist environments
  • Commercially astute, confident, resilient and self-managing

Desirable

  • Existing network across FM providers, public sector, utilities, transport or complex estates
  • Experience securing frameworks, PSLs or long-term service contracts

Why Apply?

This role offers genuine autonomy, clear commercial influence, and the opportunity to take ownership of a key region as if it were your own business. You’ll be backed with a strong offering, modern technology platforms, and a remuneration package designed to reward growth and retention.

Package includes:

  • 50,000-60,000 basic salary (up to 65,000 for an outstanding candidate)
  • Car allowance of 7,000
  • c.30% OTE linked to growth and retention performance
  • 100k+ realistic on-target earnings
  • Long-term career progression as the division continues to grow

To apply, please submit your CV by clicking on the relevant links. If successful, you will be contacted by one of our consultants within 3 working days. Unfortunately, due to the volume of applications we expect to receive for this vacancy, if you do not hear from us within this time, you should presume your application has been unsuccessful on this occasion.

Grassroots Recruitment is acting as a recruitment agency and a recruitment business in respect of this vacancy. Grassroots Recruitment is an equal opportunities employer and recruiter. We welcome applications from all sections of the community, regardless of age, race, sex, sexual orientation, marital status, religion or disability.

Sales Manager - Fire and Security in Aylesbury) employer: Grassroots Recruitment Limited

Join a dynamic SME that empowers its employees with autonomy and the chance to drive significant growth in the Fire and Security sector. With a strong focus on innovation and modern technology platforms, this role offers competitive remuneration, uncapped earnings potential, and long-term career progression in a supportive work culture that values initiative and results. Located in Aylesbury, you'll have the opportunity to shape your own success while making a meaningful impact across the southern region.
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Contact Detail:

Grassroots Recruitment Limited Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales Manager - Fire and Security in Aylesbury)

✨Tip Number 1

Network like a pro! Get out there and connect with people in the Fire + Security sector. Attend industry events, join relevant groups on LinkedIn, and don’t be shy about reaching out to potential clients or partners. Building relationships can open doors that a CV just can’t.

✨Tip Number 2

Showcase your expertise! When you’re meeting potential clients or partners, make sure to highlight your knowledge of IP-based solutions like Genetec. Share success stories from your previous roles to demonstrate how you’ve driven growth and secured contracts in the past.

✨Tip Number 3

Be proactive in your approach! Don’t wait for opportunities to come to you; go out and create them. Identify potential clients in your region and reach out to them directly. A well-timed call or email can lead to new business opportunities that others might miss.

✨Tip Number 4

Keep your CRM game strong! Make sure you’re maintaining accurate records of your interactions and pipeline. This not only helps you stay organised but also shows potential employers that you’re serious about tracking performance and forecasting revenue.

We think you need these skills to ace Sales Manager - Fire and Security in Aylesbury)

New Business Development
Fire and Security Knowledge
IP-based Solutions
Client Relationship Management
Pipeline Management
Revenue Forecasting
Commercial Acumen
Presentation Skills
Networking
Contract Negotiation
Market Insight
Autonomy
Resilience
Sales Strategy

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Sales Manager role in Fire and Security. Highlight your experience in new business acquisition and your knowledge of IP-based platforms like Genetec. We want to see how you can drive growth in our southern region!

Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use numbers and specific examples to demonstrate how you've successfully grown maintenance contracts or won new clients. This will help us see your potential impact on our team.

Keep It Professional Yet Engaging: While we love a friendly tone, remember to keep it professional. Your application should reflect your personality but also convey your seriousness about the role. We’re looking for someone who can represent us confidently in client meetings!

Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy to do!

How to prepare for a job interview at Grassroots Recruitment Limited

✨Know Your Stuff

Make sure you brush up on your knowledge of Fire and Security systems, especially IP-based solutions like Genetec. Being able to discuss these platforms confidently will show that you're not just familiar with the products but can also represent the business credibly.

✨Showcase Your Success

Prepare to share specific examples of your past successes in new business acquisition and growing maintenance contracts. Use metrics and figures to illustrate your achievements, as this will demonstrate your ability to drive growth in a similar role.

✨Understand the Market

Research the current trends in the Fire and Security sector, particularly within the southern region. Being able to discuss market insights and how they relate to the company's goals will position you as a knowledgeable candidate who can contribute to their strategy.

✨Be Ready for Real Scenarios

Expect scenario-based questions where you'll need to demonstrate how you'd approach building a pipeline or winning new clients. Think through your strategies in advance so you can articulate your thought process clearly during the interview.

Sales Manager - Fire and Security in Aylesbury)
Grassroots Recruitment Limited
Location: Aylesbury
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