At a Glance
- Tasks: Lead brand marketing initiatives and partnerships for a luxury hotel in North Yorkshire.
- Company: Grantley Hall, a five-star hotel blending history with modern luxury.
- Benefits: Competitive tips, complimentary meals, professional development, and exclusive employee discounts.
- Why this job: Join a prestigious team and elevate a renowned luxury brand in hospitality.
- Qualifications: Experience in brand management, creativity, and strong leadership skills required.
- Other info: Dynamic work culture with opportunities for growth and recognition.
The predicted salary is between 36000 - 60000 £ per year.
Overview
Nestled in the North Yorkshire countryside, Grantley Hall is a five-star, 17th-century property offering a blend of stately grandeur and contemporary luxury. A leader in luxury hospitality, it was the first UK hotel to achieve Hospitality Assured World Class Status and also received a Two MICHELIN Key Distinction in 2024. As a member of The Leading Hotels of the World and PoB Hotels, it features 47 opulent rooms and suites, five restaurants, three bars, an award-winning spa, and a cutting-edge gym, making Grantley Hall a truly distinctive luxury experience. The hotel is also a member of Forbes Travel Guide which recognises a commitment to service excellence across the globe.
Responsibilities
- Proactive outreach to suitable luxury brands to initiative partnerships that support our growth strategy and brand positioning.
- Monitor emerging market trends and report on competitor campaigns.
- Oversee the design, production, and stock management of all branded and sales collateral, ensuring items are always on-brand, up to date, and available for operational needs.
- Maintain and regularly update the brand guidelines, ensuring they remain relevant, clear, and aligned with the hotel\’s evolving positioning and sub-brands.
- Support HR/Operations to embed the brand across employee communications, onboarding, uniforms, and staff training.
- Drive the strategy for sourcing more sustainable, cost-effective and quality collateral, including but not limited to, corporate gifting, on-site signage, printed materials.
- Audit and support other departments on their presentations, collateral, signage, and branded items, ensuring everything adheres to brand standards.
- Manage the creation of food and beverage marketing action plans to drive awareness and bookings across outlets.
- Lead the strategy for industry award submissions, including writing, editing, and coordinating supporting evidence, with support from the Marketing Executive.
- Supervise photographic and video content creation, ensuring alignment with brand standards and supporting internal and external photo shoots.
- Uphold strict brand guidelines across all marketing outputs, ensuring consistency for the hotel and sub-brands, and work with the Head of Marketing to provide training sessions for each department across the business in brand expectations and standards.
- Roll out updated and consistent branded templates across the business for presentations, sales presentations and internal training.
- Provide leadership to Marketing team members on day-to-day activities, ensuring alignment with brand strategy and standards.
- Support the Head of Marketing, General Manager, and company Directors with additional brand-related marketing initiatives.
- Demonstrate exceptional organisational skills in managing purchase orders, branded collateral, and other operational needs.
- Take a lead on the day to day management of brand activations and partnerships, overseen by the Head of Marketing, ensuring a synergy with our own elevated positioning as a leading luxury hotel.
- Help cultivate a positive and productive working culture, collaborating effectively with every department around the business.
- Manage the day to day relationships with appointed PR agencies.
- Significant experience in brand management, ideally within luxury hospitality or premium consumer brands.
- Strong creative judgement and the ability to ensure brand consistency across all channels.
- Experience in developing, maintaining, and enforcing brand guidelines.
- Exceptional eye for design and attention to detail in reviewing collateral and branded assets.
- Confident in auditing and advising internal departments on brand compliance.
- Exceptional writing and storytelling skills for brand campaigns, collateral, and award submissions.
- Experience managing collateral production, photoshoots, and creative suppliers.
- Confident communicator and presenter, comfortable acting as a brand ambassador.
- Strong leadership skills with experience managing and developing a team.
- Highly organised with excellent project management skills.
- Proactive and adaptable, with an eye for emerging trends and opportunities to elevate the brand.
Benefits
- Tips typically over £200 per month (£2,400 per year)
- Complimentary bespoke uniform and chef whites
- Complimentary meals whilst on duty
- Refer a Friend bonus – Earn up to £1000
- Complimentary employee car parking
- Complimentary state of the art onsite gym – with personal trainer support
- 31 days annual leave (including bank holidays) increasing with service
- Professional development opportunities at all levels
- Reimbursement on work shoes, sight tests and professional memberships
- Modern and spacious discounted live in accommodation for eligible roles
- Access to hundreds of exclusive employee benefits, rewards and discounts targeted specifically at the hospitality sector. We support our employees do more with their money and help their wellbeing be providing access to a wide range of stand out well being support.
- We celebrate success. With an annual awards ceremony as well team events and incentives. Throughout the year we also celebrate training achievements, birthdays, marriages, new babies and length of service awards.
- Employee Assistance Programme helpline and online support, along with wellbeing champions onsite
- Team Member of the Month Awards
- Discount on Grantley Halls Restaurants, Spa products and Gift Shop
- Discounted stays at Grantley Hall, as well as other Pride of Britain Hotels
- Cycle to work scheme
- Access to Wagestream, allowing you to instantly access your wages
- Simplyhealth – Health cash plan
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Brand Marketing Manager - Harrogate employer: Grantley Hall
Contact Detail:
Grantley Hall Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Marketing Manager - Harrogate
✨Tip Number 1
Network like a pro! Reach out to people in the luxury hospitality sector, especially those connected to Grantley Hall. Attend industry events or join relevant online groups to make connections that could lead to job opportunities.
✨Tip Number 2
Show off your creativity! When you get the chance to meet with potential employers, bring along a portfolio showcasing your best work in brand management. This will help you stand out and demonstrate your eye for design and attention to detail.
✨Tip Number 3
Stay updated on market trends! Keep an eye on emerging trends in luxury branding and hospitality. Being able to discuss these insights during interviews will show that you're proactive and passionate about the industry.
✨Tip Number 4
Apply through our website! We love seeing applications directly from candidates who are genuinely interested in joining our team. Make sure to tailor your application to highlight how your skills align with the responsibilities of the Brand Marketing Manager role.
We think you need these skills to ace Brand Marketing Manager - Harrogate
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Brand Marketing Manager role. Highlight your experience in luxury hospitality and brand management, and show us how you can contribute to our growth strategy.
Show Off Your Creativity: We love creativity! Use your application to showcase your exceptional writing and storytelling skills. Whether it’s through a unique cover letter or an impressive portfolio, let your personality shine through.
Be Detail-Oriented: Attention to detail is key in this role. Ensure your application is free from typos and errors, and that it adheres to any specific instructions we’ve provided. This shows us you care about brand consistency!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Grantley Hall
✨Know Your Brand Inside Out
Before the interview, dive deep into Grantley Hall's brand values and recent campaigns. Understand their luxury positioning and how they differentiate themselves in the hospitality market. This knowledge will help you demonstrate your passion for the brand and show that you're aligned with their vision.
✨Showcase Your Creative Judgement
Prepare examples of past projects where you've successfully maintained brand consistency or developed innovative marketing strategies. Be ready to discuss how you can apply your creative judgement to elevate Grantley Hall's brand presence and engage with luxury consumers.
✨Be Ready to Discuss Trends
Stay updated on emerging trends in luxury hospitality and consumer behaviour. During the interview, share insights on how these trends could influence Grantley Hall's marketing strategy. This shows that you're proactive and adaptable, qualities that are essential for the role.
✨Demonstrate Leadership Skills
Think of specific instances where you've led a team or project successfully. Highlight your ability to collaborate across departments and cultivate a positive working culture. This will reassure them that you can effectively manage the marketing team and align everyone with the brand's goals.