Senior Content Strategist - 12 month FTC

At Grant Thornton we do things differently - looking to the future, driving ambitious growth and pioneering positive change in our industry. Providing audit, tax and advisory services, we empower clients through strategic insight, curiosity, and genuine partnership. And we empower our people with real opportunity, an inclusive culture and work life balance.

With over 5,000 people in the UK, and a presence in 150 global markets, we're on an ambitious journey, from great to exceptional, and we need the best people to help us achieve our potential. And with that comes the opportunity to help redefine what our industry looks like, and what you want from your career.

As a Senior Content Strategist within our Commercial team, you will:

• Plan and brief content across thought leadership, campaigns, social and web, reviewing it against brand and quality standards
• Work with subject matter experts and partners to turn technical expertise into content that clients want to consume
• Understand how AI can help build and scale a modern content function
• Support teams to implement best practice digital marketing including performance marketing and AEO/SEO
• Manage content calendars and prioritise workload across multiple stakeholders and deadlines, briefing external agencies or freelancers where needed
• Use performance data to understand what's working and build in iterative improvements
• Act as a source of guidance on tone of voice and content best practice for colleagues across the firm

Joining us as a Senior Content Strategist, the minimum criteria you'll need is solid experience in content strategy or content marketing, ideally within professional or financial services.

It would be great if you had some of the following skills, but don't worry if you don't tick every box, we'll help you develop along the way:

• A strong grasp of tone of voice and editorial standards, with the judgement to flex style to audience and channel
• Experience managing multiple stakeholders and competing deadlines without losing sight of quality
• Experience in managing video creation and production alongside agencies
• Understanding of how brand and content fit together and support one another
• A good understanding of how content performance is measured, and how to use that to improve future output
• Comfortable working independently and picking up an existing content programme at pace

Embracing uniqueness, the culture at Grant Thornton thrives on the contributions of all our people. Building an inclusive culture, where we value difference and respect our colleagues helps our people to perform at the best of their ability and realise their potential.

Life is more than work. The things you do, and the people you're with outside of work matter, that's why we're happy to look at flexible working options for all our roles, and we'll always do our best to keep your work and life in balance. The impact you can make here will go far beyond your day job. From secondments, to fundraising for local charities, or investing in entrepreneurs in the developing world, you'll be giving back to society.

We're looking for people who want to contribute, spark fresh ideas and go beyond expectations. People who want to be able to proudly do what's right, for the firm, our clients, our people and themselves.