Head of Brand & Content: Strategy, AI & Growth in Birmingham

Head of Brand & Content: Strategy, AI & Growth in Birmingham

Birmingham Full-Time 40500 - 49500 £ / year (est.) Home office (partial)
Grant Thornton UK

At a Glance

  • Tasks: Lead brand strategy and content creation for a top-tier firm.
  • Company: Join Grant Thornton UK LLP, a leader in commercial growth and strategy.
  • Benefits: Enjoy flexible working options and a dynamic work environment.
  • Other info: Opportunity to influence campaigns and internal communications across the organisation.
  • Why this job: Shape the future of brand identity and leverage AI in content production.
  • Qualifications: Proven experience in brand management and content strategy.

The predicted salary is between 40500 - 49500 £ per year.

Grant Thornton UK LLP is seeking a Head of Brand & Content within the Commercial Growth & Strategy practice.

You will own the brand strategy, identity and governance for GT UK, ensuring consistency across campaigns and internal communications.

You will lead the content strategy and team, set editorial standards across thought leadership, campaigns, digital and social, and shape how AI is used in content production while maintaining a consistent tone of voice.

Flexible working options available.

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Head of Brand & Content: Strategy, AI & Growth in Birmingham employer: Grant Thornton UK

Grant Thornton (UK) is an exceptional employer that prioritises employee well-being and professional growth, offering flexible working arrangements and a range of family-friendly benefits. With a strong focus on a cloud-first strategy and a collaborative work culture, employees are empowered to lead innovative projects while enjoying a supportive environment that fosters career development.

Grant Thornton UK

Contact Details:

Grant Thornton UK Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Head of Brand & Content: Strategy, AI & Growth in Birmingham

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Grant Thornton UK and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Grant Thornton UK are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Grant Thornton UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Grant Thornton UK. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Head of Brand & Content: Strategy, AI & Growth in Birmingham

Brand Strategy
Content Strategy
Editorial Standards
Campaign Management
Digital Marketing
Social Media Management
AI in Content Production

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Grant Thornton UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Grant Thornton UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about Grant Thornton UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Grant Thornton UK

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Grant Thornton UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Grant Thornton UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.