Content Lead in London

Content Lead in London

London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead content creation for Granola's brand across multiple platforms and engage with our community.
  • Company: Join a dynamic team at Granola, building an innovative AI notepad.
  • Benefits: Flexible work environment, creative freedom, and the chance to shape a brand from scratch.
  • Why this job: Be the voice of Granola and make a real impact in the AI space.
  • Qualifications: Experience in creating standout content for tech brands and strong creative skills.
  • Other info: Opportunity to grow with a startup and collaborate closely with founders.

The predicted salary is between 36000 - 60000 £ per year.

Hey, we’re team Granola. We’re building an AI notepad that helps teams get to the point faster. Now we want to build a brand people actually pay attention to in a category full of forgettable AI tools. Content is how we get there.

We’re looking for a Content Lead to take ownership of everything we say, publish and show to the world. You’ll shape how people see Granola, the stories we tell, and the community growing around our product. This is a new function at Granola and you’ll be building it from scratch. Day to day, you’ll make things: writing, shooting, editing. You will also scale your output through freelancers, agencies and eventually a team.

What you’ll do:

  • Own Granola’s organic and social content across LinkedIn, X, TikTok, YouTube, email and our blog.
  • Turn our brand positioning into creative that feels alive everywhere our ICP hangs out.
  • Take ideas from zero to one. Develop concepts, test scrappily and turn winners into repeatable programs.
  • Tell our story in public. Founder stories, behind the scenes, lessons from building Granola.
  • Partner with Growth Marketing to turn organic signal into scalable acquisition programs.
  • Collaborate with Product Marketing on launches, narratives and in-product moments.
  • Brief, direct and quality control freelancers and agencies to extend your output without losing the Granola voice.

Your background looks something like:

  • You have created standout content for B2B or product-led tech brands.
  • You have hands-on creative experience as a designer, videographer, writer, editor or similar.
  • You have owned channels end to end. Idea to script or asset. Publish. Learn. Iterate.
  • You understand distribution. What works natively on LinkedIn, TikTok and YouTube and why.
  • You have partnered closely with performance and product marketing teams to make their work sharper, more impactful and more effective.

As a person, you...

  • Are a driver, not a passenger. You spot opportunities and run with them.
  • Love making things on the internet. You are a builder first.
  • Are energized by zero to one work, ambiguity and figuring out the playbook as you go.
  • Value low ego, high ownership collaboration with PMM, growth and founders.
  • Have strong creative taste and are pragmatic about experimentation, data and constraints.
  • Are excited about AI native products and how they change what great content and creative can look like.

If this sounds like you, we would love to meet you.

Content Lead in London employer: Granola

At Granola, we pride ourselves on fostering a dynamic and innovative work culture where creativity thrives. As a Content Lead, you'll have the unique opportunity to shape our brand narrative from the ground up, collaborating closely with passionate team members in a supportive environment that values ownership and experimentation. With a focus on personal growth and the chance to make a significant impact in the AI space, Granola is an excellent employer for those looking to build a meaningful career in content creation.
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Contact Detail:

Granola Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Content Lead in London

✨Tip Number 1

Get your networking game on! Connect with people in the industry, attend events, and engage on social media. We can’t stress enough how important it is to build relationships that could lead to job opportunities.

✨Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your best work. We want to see what you can do, so make it easy for potential employers to find your creative genius.

✨Tip Number 3

Be proactive! Don’t just wait for job postings to pop up. Reach out to companies you admire, like Granola, and express your interest. We love seeing enthusiasm and initiative!

✨Tip Number 4

Prepare for interviews by researching the company and its culture. We want to know you’re genuinely interested in us and our mission. Tailor your responses to show how you can contribute to our growth!

We think you need these skills to ace Content Lead in London

Content Creation
Social Media Management
Brand Positioning
Creative Development
Video Production
Writing and Editing
Project Management
Collaboration with Marketing Teams
Understanding of Content Distribution
Data-Driven Decision Making
Adaptability in Ambiguous Environments
Creative Problem Solving
Experience with B2B Tech Brands
Community Engagement

Some tips for your application 🫡

Show Your Creative Side: When applying for the Content Lead position, let your creativity shine through. Share examples of standout content you've created in the past, whether it's writing, videos, or social media posts. We want to see how you can bring our brand to life!

Tailor Your Application: Make sure to customise your application to reflect our brand voice and values. Highlight your experience with B2B or product-led tech brands, and explain how you can help Granola stand out in a crowded market. We love seeing applicants who really get us!

Be Data-Driven: We value experimentation and data-driven decisions. In your application, mention how you've used data to inform your content strategies in the past. Show us that you understand what works on platforms like LinkedIn, TikTok, and YouTube!

Apply Through Our Website: Don't forget to apply through our website! It's the best way for us to keep track of your application and ensure it gets the attention it deserves. We can't wait to see what you bring to the table!

How to prepare for a job interview at Granola

✨Know Your Audience

Before the interview, take some time to research Granola and its target audience. Understand their pain points and how your content strategies can address them. This will help you tailor your responses and show that you’re genuinely interested in making an impact.

✨Showcase Your Creative Process

Be prepared to discuss your creative process in detail. Share examples of how you've taken ideas from zero to one in previous roles. Highlight specific projects where you’ve developed concepts, tested them, and iterated based on feedback. This will demonstrate your hands-on experience and ability to drive results.

✨Familiarise Yourself with Different Platforms

Granola is looking for someone who understands what works on various platforms like LinkedIn, TikTok, and YouTube. Brush up on the nuances of each platform and be ready to discuss how you would adapt content for each one. This shows that you’re not just a writer but a strategic thinker.

✨Emphasise Collaboration Skills

Since the role involves working closely with marketing and product teams, highlight your experience in collaborative environments. Share examples of how you’ve partnered with others to enhance content effectiveness. This will illustrate your ability to work well within a team and contribute to shared goals.

Content Lead in London
Granola
Location: London
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  • Content Lead in London

    London
    Full-Time
    36000 - 60000 £ / year (est.)
  • G

    Granola

    50-100
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