Digital Marketing Manager

Digital Marketing Manager

Carlisle Full-Time 36000 - 60000 £ / year (est.) No home office possible
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Grain Connect Limited

At a Glance

  • Tasks: Lead digital marketing efforts, managing PPC, SEO, and social media campaigns.
  • Company: Join Grain, a fast-growing broadband provider revolutionising connectivity across the UK.
  • Benefits: Enjoy 25 days annual leave, up to 7% retirement contribution, and employee perks.
  • Why this job: Be part of a dynamic team driving digital transformation and making a real impact.
  • Qualifications: 5+ years in digital marketing, with experience in PPC, CRM systems, and social media management.
  • Other info: Full-time role with a supportive culture focused on inclusivity and growth.

The predicted salary is between 36000 - 60000 £ per year.

You will own our digital marketing channels, using data and analytics to segment our audience and create engaging and creative multi-channel campaigns to generate sales and bring new leads into the business. You will own the planning and execution of PPC, website and SEO, while working closely with the wider marketing team to deliver the right content to the right audience at the right time.

Main responsibilities

The job role includes, but is not exhaustive:

PPC: Manage paid advertising via current and new channels including Google Ads, ensuring continuous improvement based on results and analytics. Oversee the daily, weekly and monthly planning and performance in line with goals and budget

Social Media: Manage paid social media channel planning and reporting, using industry knowledge, business insight, best practice and analytics to deliver leads and sales. Worked alongside marketing colleagues to improve organic social content for reach to a wider audience

Systems: Become a “Superuser” of the CRM system, becoming the go to person for customer knowledge, upskilling the team in how the data impacts digital marketing activities

Website: Management of the website Content Management System (CMS) on WordPress, including the design and creation of mobile optimised website content, using analytics to continually improve the channel

SEO: Own the strategy, management and delivery of SEO, to improve our reach in our target geographical areas

AI: Look at the opportunity to develop AI throughout our marketing campaigns and develop actions plans to efficiently implement projects which will bring value and ROI

External Agencies: Manage day to day opportunities with our external agencies, using their knowledge and insight to drive better performance for the business across web and PPC

Internal Team: Line manage the digital team to ensure projects are delivered on time and in line with business objectives

Business: Build and manage cross department relationships to drive digital performance, including sales, service, IT, systems and networks. Ensure compliance with GDPR and other customer legislation across all digital platforms. Own and participate in specific projects to enhance the business as it grows and support the Head of Marketing with key growth activities

Working hours

This is a full-time position working 37.5 hours per week. Monday – Friday from 9.00am – 5.00pm with a 30-minute unpaid lunch break.

Experience required

  • 5+ years of experience in a similar digital role
  • Experience in services or utilities would be beneficial
  • Evidenced PPC and Ecommerce experience
  • Experience in CRM systems (Zoho knowledge beneficial)
  • Management of social media platforms
  • Management of website CMS systems

About Grain

Everything we do is fast, from our broadband to our growth. As a national broadband provider, headquartered in Carlisle, we can offer stand-out candidates a range of opportunities across the UK. We are challenging the other providers when it comes to true Full Fibre, delivering our own dedicated fibre-optic network with a unique cable to the home (FTTP), offering some of the fastest broadband products at low, low prices. Customers love our product, our simple packages and our transparent pricing. We believe that we are helping to bring digital transformation to the UK and offering the UK a better choice for broadband.

With c. £200m of investment raised to date, our independent company is making waves in the industry and in communities from Aberdeen to Brighton. Now is the perfect time to join one of the fastest growing companies on an exciting journey, future-proofing broadband connectivity for homes and businesses for years to come. Apply today and join the Grain revolution!

Employment with Grain Connect Ltd is subject to satisfactory references and other verification checks (including basic DBS check where applicable) that may be a requirement of your role. Reference and/or other verification requirements applicable to your post will be advised to you during the recruitment process.

Dedicated to fostering inclusivity and diversity, our company takes pride in our commitment to equal opportunities.

Benefits to help you thrive, personally and professionally!

Basked on experience

Annual leave allowance

We offer 25 days annual leave allowance, plus bank holidays.

Start saving for your future and we will contribute up to 7% towards your retirement.

Life insurance

We provide 4 times your annual salary to a nominated person, following a death in service.

Employee Incentive Scheme

Get financially rewarded for your hard work and dedication with an annual incentive scheme.

Employee Referral Scheme

Refer a friend or former colleague to join the Grain team and you could earn £££s!

Perks at Work

Take advantage of great discounts with selected nationwide retailers.

Assistance Programme

Our Employee Assistance Programme grants you access to wellbeing counselling and legal information should you ever need it.

Apply today!

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Digital Marketing Manager employer: Grain Connect Limited

Grain is an exceptional employer, offering a dynamic work environment in Carlisle where innovation meets inclusivity. With a strong focus on employee growth, we provide comprehensive benefits including generous annual leave, retirement contributions, and an Employee Incentive Scheme that rewards your hard work. Join us in revolutionising broadband connectivity while enjoying a supportive culture that values your contributions and fosters professional development.
Grain Connect Limited

Contact Detail:

Grain Connect Limited Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Digital Marketing Manager

Tip Number 1

Familiarise yourself with the latest trends in digital marketing, especially in PPC and SEO. This will not only help you understand the role better but also allow you to speak confidently about how you can contribute to our campaigns during interviews.

Tip Number 2

Showcase your experience with CRM systems, particularly Zoho if you have it. Being able to demonstrate your ability to leverage data for marketing strategies will set you apart from other candidates.

Tip Number 3

Network with professionals in the digital marketing field, especially those who have experience in the services or utilities sector. This can provide you with valuable insights and potentially lead to referrals.

Tip Number 4

Prepare to discuss specific examples of successful multi-channel campaigns you've managed. Highlighting your results-driven approach will resonate well with us as we look for someone who can drive performance and growth.

We think you need these skills to ace Digital Marketing Manager

Digital Marketing Strategy
Data Analysis and Analytics
PPC Management
Google Ads
SEO Strategy and Implementation
Content Management Systems (CMS)
WordPress Proficiency
Social Media Advertising
CRM Systems Knowledge (Zoho beneficial)
Project Management
Team Leadership
Cross-Department Collaboration
GDPR Compliance
AI Integration in Marketing
Budget Management

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in PPC, SEO, and social media management. Use specific metrics to demonstrate your achievements, such as increased sales or improved engagement rates.

Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and how your skills align with the responsibilities outlined in the job description. Mention any experience you have with CRM systems and managing teams, as these are key aspects of the role.

Showcase Your Analytical Skills: Since the role involves using data and analytics, provide examples of how you've used data to inform your marketing strategies in previous roles. This could include successful campaigns you've managed or insights you've gained from analytics tools.

Highlight Your Teamwork Experience: The position requires collaboration with various departments. Include examples of how you've successfully worked with cross-functional teams in the past, focusing on your ability to build relationships and drive performance.

How to prepare for a job interview at Grain Connect Limited

Showcase Your Data Skills

As a Digital Marketing Manager, you'll be expected to use data and analytics to drive decisions. Be prepared to discuss specific examples of how you've used data to segment audiences and improve campaign performance in your previous roles.

Demonstrate PPC Knowledge

Since managing PPC is a key responsibility, brush up on your Google Ads knowledge. Be ready to talk about successful campaigns you've managed, including the strategies you employed and the results achieved.

Familiarise Yourself with SEO Strategies

SEO is crucial for this role, so make sure you can discuss your experience with SEO strategies. Highlight any successful projects where you've improved website rankings or increased organic traffic.

Prepare for Team Management Questions

You'll be line managing a digital team, so expect questions about your leadership style and how you motivate your team. Think of examples that showcase your ability to manage projects and deliver results collaboratively.

Digital Marketing Manager
Grain Connect Limited
Location: Carlisle
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