At a Glance
- Tasks: Create engaging email and blog content that reflects our premium brand.
- Company: Join Graham & Brown, a proud British family business with 80 years of creativity.
- Benefits: Enjoy your birthday off, flexible working, and up to 60% discount on products.
- Other info: Collaborative culture with regular social events and excellent career growth opportunities.
- Why this job: Shape customer communications and make a real impact in a creative environment.
- Qualifications: Experience with design tools and strong written communication skills required.
The predicted salary is between 27628 - 29122 £ per year.
Location: Blackburn, Lancashire
Salary: £27,628 - £29,122
About Graham & Brown Holdings
Welcome to Graham & Brown Holdings - a family of companies; founded in 1946 we are a proud British, fourth-generation family of companies. For 80 years, we've been inspiring people to think differently about their homes through creativity, craftsmanship, and innovation. Across both Graham & Brown and G& B Home Living our vision is simple: to design our future, and our mission is clear: to help our customers create loving homes.
Job Purpose
As a Junior CRM Digital Executive, you will play an important role in shaping our customer communications across email, SMS and supporting editorial content. Combining creative copywriting with strong visual awareness, you will create compelling B2C email content and supporting assets that reflect the premium nature of our brands. Alongside email & blog content creation, you will support the analysis of campaign performance, helping to identify insights and trends that inform future creative and communication strategies.
Our Junior CRM Digital Executive Will ...
- Help bring our brands to life by ensuring our warm, friendly and expert tone of voice shines through every customer touchpoint across email and blog content
- Support the CRM Manager and CRM Executive in planning and delivering engaging customer communications across our CRM channels
- Create beautifully designed and thoughtfully written email campaigns, SMS communications and supporting blog content that inspire and connect with our customers
- Design engaging creative assets for CRM campaigns, always maintaining a premium aesthetic and consistent brand identity
- Review campaign performance and engagement metrics to help identify what resonates most with our audience, using insights to inform future creative direction, copy and content strategy
- Contribute ideas for testing new subject lines, messaging approaches and creative concepts to continuously improve campaign performance
- Collaborate closely with our brand, social and trading teams to ensure all messaging and creative assets feel aligned, cohesive and commercially effective
- Support the testing and quality assurance of email campaigns across multiple devices and platforms, ensuring a seamless customer experience and exceptional attention to detail
- Use tools such as Figma, Grammarly, Claude, Asana and Bloomreach to support creativity, efficiency and accuracy across the CRM workflow.
What We’re Looking For...
- Confident using Figma or similar creative design tools, with the ability to create visually engaging content that aligns with a premium brand aesthetic
- A minimum of 12 months’ experience working with CRM, ESP or CDP platforms, with an interest in customer communications and digital customer journeys
- A strong understanding of ecommerce and digital marketing, with curiosity around what drives customer engagement and campaign performance
- Exceptional written communication skills, with excellent spelling, grammar and a natural flair for creative copywriting
- A collaborative and proactive approach, with strong communication skills and the confidence to work closely with cross‑functional teams
What We Offer You...
- Your birthday off—because you deserve to celebrate in style!
- Flexible working – we believe in work life balance
- Hybrid working – option to work remotely for 20% of the week
- A fantastic discount of up to 60% – perfect for giving your home a makeover
- A generous pension scheme (totalling 10%) – because your future matters
- Free parking and access to company vehicles for business needs
- Regular social events hosted by our Fun Squad – because we know how to work hard and play hard
Junior CRM Digital Executive in Blackburn employer: Graham & Brown Holdings
At Graham & Brown Holdings, we pride ourselves on being a family-oriented employer that values creativity and innovation. Located in Blackburn, our vibrant work culture fosters collaboration and personal growth, offering flexible and hybrid working options alongside generous benefits like a significant employee discount and a robust pension scheme. Join us to not only enhance your career as a Junior CRM Digital Executive but also to contribute to a legacy of inspiring home transformations.
Contact Details:
Graham & Brown Holdings Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Junior CRM Digital Executive in Blackburn
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your creativity! When you land that interview, be ready to discuss your ideas for email campaigns or blog content. Bring along a portfolio of your work to demonstrate your design skills and how you can contribute to Graham & Brown's vision.
✨Tip Number 3
Research the company culture! Familiarise yourself with Graham & Brown’s values and mission. This will help you tailor your responses during interviews and show that you’re genuinely interested in being part of their family.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re proactive and really want to be part of the team at Graham & Brown.
We think you need these skills to ace Junior CRM Digital Executive in Blackburn
Some tips for your application 🫡
Show Off Your Creative Side:As a Junior CRM Digital Executive, creativity is key! Make sure your application reflects your flair for design and copywriting. Use engaging language and showcase any relevant projects or experiences that highlight your skills.
Tailor Your Application:Don’t just send a generic application! Take the time to tailor your CV and cover letter to match the job description. Highlight your experience with CRM platforms and your understanding of digital marketing to show us you’re the perfect fit.
Proofread Like a Pro:Attention to detail is crucial in this role, so make sure your application is free from typos and grammatical errors. Use tools like Grammarly to help polish your writing before hitting send. We want to see your best work!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the easiest way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at Graham & Brown Holdings
✨Know Your Stuff
Before the interview, make sure you understand Graham & Brown's brand and values. Familiarise yourself with their products and recent campaigns. This will help you speak confidently about how your skills can contribute to their mission of creating loving homes.
✨Show Off Your Creativity
As a Junior CRM Digital Executive, creativity is key! Prepare examples of your previous work that showcase your design skills and copywriting flair. Bring along a portfolio or digital samples that highlight your ability to create engaging content that aligns with a premium aesthetic.
✨Be Data Savvy
Since the role involves analysing campaign performance, brush up on your understanding of metrics and insights. Be ready to discuss how you've used data in past roles to inform creative decisions and improve customer engagement. This shows you're not just creative but also strategic!
✨Ask Thoughtful Questions
Prepare some insightful questions to ask during the interview. This could be about their current CRM strategies, how they measure success, or what tools they find most effective. It demonstrates your genuine interest in the role and helps you assess if it's the right fit for you.
