At a Glance
- Tasks: Create impactful Go-To-Market strategies and collaborate with product teams.
- Company: Join Grafana Labs, a leading open-source tech company with a global remote culture.
- Benefits: Enjoy competitive salary, stock options, 30 days annual leave, and a supportive work environment.
- Why this job: Make a difference in a fast-paced, innovative setting while working with cutting-edge technology.
- Qualifications: 5+ years in product marketing or related fields, with a passion for tech and open source.
- Other info: Experience a high-trust culture that values collaboration and personal growth.
The predicted salary is between 103958 - 124750 £ per year.
Grafana Labs is a remote-first, open-source powerhouse. There are more than 20M users of Grafana, the open source visualization tool, around the globe, monitoring everything from beehives to climate change in the Alps. The instantly recognizable dashboards have been spotted everywhere from a NASA launch and Minecraft HQ to Wimbledon and the Tour de France. Grafana Labs also helps more than 3,000 companies – including Bloomberg, JPMorgan Chase, and eBay – manage their observability strategies with the Grafana LGTM Stack, which can be run fully managed with Grafana Cloud or self-managed with the Grafana Enterprise Stack, both featuring scalable metrics (Grafana Mimir), logs (Grafana Loki), and traces (Grafana Tempo).
We’re scaling fast and staying true to what makes us different: an open-source legacy, a global collaborative culture, and a passion for meaningful work. Our team thrives in an innovation-driven environment where transparency, autonomy, and trust fuel everything we do.
You may not meet every requirement, and that’s okay. If this role excites you, we’d love you to raise your hand for what could be a truly career-defining opportunity.
The Opportunity
We are looking for an experienced product marketer to join as a key member of the Grafana Labs Product Marketing team. In this role, you will be responsible for creating Go-To-Market programs that effectively position the value of Grafana Labs and its products to solve the needs of target customers. You will show how our products and solutions – as well as our open source strategy – help prospects and customers achieve their goals.
What You'll Be Doing
- Actively partner with and teach Product Managers to define product value, messaging, and go-to-market strategy, from competitive positioning to sales enablement collateral.
- Partner with product management, engineering and various go-to-market functions to create materials that help customers evaluate and adopt our products: reference architectures, implementation guides, detailed product information.
- Own and manage the launch of new products/features relevant to target buyers.
- Conduct internal and customer research to understand pain points, competition and opportunities.
- Teach go-to-market and sales teams how to gain value from our products: clearly define the capabilities of our products and the value they provide, deliver training and enablement, ensure customer facing teams are able to effectively engage with customers, partners, and prospects.
- Own customer lifecycle campaigns (competitive positioning, retention, upsell/cross-sell) to strategically shape marketing programs and drive growth across the entire customer journey.
What Makes You a Great Fit
- 5+ years of relevant experience (product marketing, solutions marketing, product management)
- Experience with marketing and selling to a technical audience.
- A passion for open source, cloud native, and infrastructure technologies.
- Proven ability to take on complex projects and efficiently drive them from start to finish.
- Ability to clearly articulate the value of technical products to customers and sellers alike.
- Experience leading product or feature launches autonomously as well as part of a team.
- Comfort working with a variety of internal and external stakeholders in complicated processes.
- Strong product and technical curiosity that translate to clear packaging, positioning, and messaging.
- Demonstrated quantitative analytical skills for analyzing campaign performance, evaluating lifecycle metrics, and making data-driven recommendations.
- Exceptional writing and communication skills.
- A high “say-do” ratio in executing and delivering impact.
What you’ll bring to the role
You’ll bring a passion for quality, pride in the strategic impact of your work, and the ability to thrive in a fast-paced environment.
Compensation & Rewards
In the United Kingdom, the Base compensation range for this role is £103,958 - £124,750. Actual compensation may vary based on level, experience, and skillset as assessed throughout the interview process. All of our roles include Restricted Stock Units (RSUs), giving every team member ownership in Grafana Labs' success. We believe in shared outcomes—RSUs help us stay aligned and invested as we scale globally.
Why You’ll Thrive at Grafana Labs
- 100% Remote, Global Culture – As a remote-only company, we bring together talent from around the world, united by a culture of collaboration and shared purpose.
- Scaling Organization – Tackle meaningful work in a high-growth, ever-evolving environment.
- Transparent Communication – Expect open decision-making and regular company-wide updates.
- Innovation-Driven – Autonomy and support to ship great work and try new things.
- Open Source Roots – Built on community-driven values that shape how we work.
- Empowered Teams – High trust, low ego culture that values outcomes over optics.
- Career Growth Pathways – Defined opportunities to grow and develop your career.
- Approachable Leadership – Transparent execs who are involved, visible, and human.
- Passionate People – Join a team of smart, supportive folks who care deeply about what they do.
- In-Person onboarding – We want you to thrive from day 1 with your fellow new ‘Grafanistas’ to learn all about what we do and how we do it.
- Balance is Key – We operate a global annual leave policy of 30 days per annum. 3 days of your annual leave entitlement are reserved for Grafana Shutdown Days to allow the team to really disconnect. We will comply with local legislation where applicable.
Equal Opportunity Employer
We will recruit, train, compensate and promote regardless of race, religion, color, national origin, gender, disability, age, veteran status, and all the other fascinating characteristics that make us different and unique. We believe that equality and diversity builds a strong organization and we’re working hard to make sure that’s the foundation of our organization as we grow.
Grafana Labs may utilize AI tools in its recruitment process to assist in matching information provided in CVs to job postings. The recruitment team will continue to review inbound CVs manually to identify alignment with current openings.
Staff Product Marketing Manager | United Kingdom | Remote United Kingdom (Remote) in London employer: Grafana Labs
Contact Detail:
Grafana Labs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Staff Product Marketing Manager | United Kingdom | Remote United Kingdom (Remote) in London
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Knowing Grafana Labs inside out will help you show how you can add value right from the get-go.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role. We want to hear how you can tackle challenges and drive growth in product marketing.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Staff Product Marketing Manager | United Kingdom | Remote United Kingdom (Remote) in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role. Highlight your experience in product marketing and any relevant projects that showcase your skills. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're excited about this role at Grafana Labs and how your background aligns with our mission. Let us know what makes you tick!
Showcase Your Passion for Open Source: Since we’re all about open source, make sure to mention any relevant experience or projects you've worked on. We love seeing candidates who share our passion for community-driven technology!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining our team!
How to prepare for a job interview at Grafana Labs
✨Know Your Product Inside Out
Before the interview, dive deep into Grafana Labs' products and their unique selling points. Understand how they solve customer pain points and be ready to discuss specific features and benefits. This will show your passion for the role and your ability to articulate product value.
✨Prepare for Technical Questions
Since this role involves marketing to a technical audience, brush up on relevant technical concepts and terminology. Be prepared to explain how Grafana's solutions fit into the broader landscape of open-source and cloud-native technologies. This will demonstrate your credibility and understanding of the market.
✨Showcase Your Collaborative Spirit
Grafana Labs values teamwork and collaboration. Be ready to share examples of how you've successfully partnered with product managers, engineers, or sales teams in the past. Highlight your ability to work across departments to drive product launches and marketing strategies.
✨Ask Insightful Questions
At the end of the interview, don’t shy away from asking thoughtful questions about the company culture, team dynamics, and future product directions. This not only shows your interest in the role but also helps you gauge if Grafana Labs is the right fit for you.