At a Glance
- Tasks: Create impactful Go-To-Market strategies and collaborate with product teams.
- Company: Join Grafana Labs, a leading open-source tech company with a global remote culture.
- Benefits: Enjoy competitive salary, RSUs, 30 days annual leave, and a supportive work environment.
- Why this job: Make a difference in a fast-paced, innovation-driven company while working remotely.
- Qualifications: 5+ years in product marketing, strong communication skills, and a passion for tech.
- Other info: Experience a high-trust culture with clear career growth pathways.
The predicted salary is between 103958 - 124750 £ per year.
Grafana Labs is a remote-first, open-source powerhouse. There are more than 20M users of Grafana, the open source visualization tool, around the globe, monitoring everything from beehives to climate change in the Alps. The instantly recognizable dashboards have been spotted everywhere from a NASA launch and Minecraft HQ to Wimbledon and the Tour de France. Grafana Labs also helps more than 3,000 companies – including Bloomberg, JPMorgan Chase, and eBay – manage their observability strategies with the Grafana LGTM Stack, which can be run fully managed with Grafana Cloud or self-managed with the Grafana Enterprise Stack, both featuring scalable metrics (Grafana Mimir), logs (Grafana Loki), and traces (Grafana Tempo).
We’re scaling fast and staying true to what makes us different: an open-source legacy, a global collaborative culture, and a passion for meaningful work. Our team thrives in an innovation-driven environment where transparency, autonomy, and trust fuel everything we do.
You may not meet every requirement, and that’s okay. If this role excites you, we’d love you to raise your hand for what could be a truly career-defining opportunity.
The Opportunity
We are looking for an experienced product marketer to join as a key member of the Grafana Labs Product Marketing team. In this role, you will be responsible for creating Go-To-Market programs that effectively position the value of Grafana Labs and its products to solve the needs of target customers. You will show how our products and solutions – as well as our open source strategy – help prospects and customers achieve their goals.
What You'll Be Doing
- Actively partner with and teach Product Managers to define product value, messaging, and go-to-market strategy, from competitive positioning to sales enablement collateral.
- Partner with product management, engineering and various go-to-market functions to create materials that help customers evaluate and adopt our products: reference architectures, implementation guides, detailed product information.
- Own and manage the launch of new products/features relevant to target buyers.
- Conduct internal and customer research to understand pain points, competition and opportunities.
- Teach go-to-market and sales teams how to gain value from our products: clearly define the capabilities of our products and the value they provide, deliver training and enablement, ensure customer facing teams are able to effectively engage with customers, partners, and prospects.
- Own customer lifecycle campaigns (competitive positioning, retention, upsell/cross-sell) to strategically shape marketing programs and drive growth across the entire customer journey.
What Makes You a Great Fit
- 5+ years of relevant experience (product marketing, solutions marketing, product management)
- Experience with marketing and selling to a technical audience.
- A passion for open source, cloud native, and infrastructure technologies.
- Proven ability to take on complex projects and efficiently drive them from start to finish.
- Ability to clearly articulate the value of technical products to customers and sellers alike.
- Experience leading product or feature launches autonomously as well as part of a team.
- Comfort working with a variety of internal and external stakeholders in complicated processes.
- Strong product and technical curiosity that translate to clear packaging, positioning, and messaging.
- Demonstrated quantitative analytical skills for analyzing campaign performance, evaluating lifecycle metrics, and making data-driven recommendations.
- Exceptional writing and communication skills.
- A high “say-do” ratio in executing and delivering impact.
What you’ll bring to the role
You’ll bring a passion for quality, pride in the strategic impact of your work, and the ability to thrive in a fast-paced environment.
Compensation & Rewards
In the United Kingdom, the Base compensation range for this role is £103,958 - £124,750. Actual compensation may vary based on level, experience, and skillset as assessed throughout the interview process. All of our roles include Restricted Stock Units (RSUs), giving every team member ownership in Grafana Labs' success. We believe in shared outcomes—RSUs help us stay aligned and invested as we scale globally.
Why You’ll Thrive at Grafana Labs
- 100% Remote, Global Culture – As a remote-only company, we bring together talent from around the world, united by a culture of collaboration and shared purpose.
- Scaling Organization – Tackle meaningful work in a high-growth, ever-evolving environment.
- Transparent Communication – Expect open decision-making and regular company-wide updates.
- Innovation-Driven – Autonomy and support to ship great work and try new things.
- Open Source Roots – Built on community-driven values that shape how we work.
- Empowered Teams – High trust, low ego culture that values outcomes over optics.
- Career Growth Pathways – Defined opportunities to grow and develop your career.
- Approachable Leadership – Transparent execs who are involved, visible, and human.
- Passionate People – Join a team of smart, supportive folks who care deeply about what they do.
- In-Person onboarding – We want you to thrive from day 1 with your fellow new ‘Grafanistas’ to learn all about what we do and how we do it.
- Balance is Key – We operate a global annual leave policy of 30 days per annum. 3 days of your annual leave entitlement are reserved for Grafana Shutdown Days to allow the team to really disconnect. We will comply with local legislation where applicable.
Equal Opportunity Employer
We will recruit, train, compensate and promote regardless of race, religion, color, national origin, gender, disability, age, veteran status, and all the other fascinating characteristics that make us different and unique. We believe that equality and diversity builds a strong organization and we’re working hard to make sure that’s the foundation of our organization as we grow.
Grafana Labs may utilize AI tools in its recruitment process to assist in matching information provided in CVs to job postings. The recruitment team will continue to review inbound CVs manually to identify alignment with current openings.
Staff Product Marketing Manager | United Kingdom | Remote New United Kingdom (Remote) in London employer: Grafana Labs
Contact Detail:
Grafana Labs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Staff Product Marketing Manager | United Kingdom | Remote New United Kingdom (Remote) in London
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can lead to opportunities you might not find on job boards.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Knowing Grafana Labs' offerings inside out will help you stand out and show your passion for their mission.
✨Tip Number 3
Practice your pitch! Be ready to articulate how your skills align with the role. Highlight your experience in product marketing and how it can benefit Grafana Labs.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can keep you top of mind and show your enthusiasm for the position. Plus, it’s a great way to reiterate your fit for the role.
We think you need these skills to ace Staff Product Marketing Manager | United Kingdom | Remote New United Kingdom (Remote) in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the role. Highlight your experience in product marketing and how it aligns with what we do at Grafana Labs. We want to see how you can bring value to our team!
Showcase Your Passion: Let your enthusiasm for open source and cloud-native technologies shine through. We love candidates who are genuinely excited about our mission and products, so don’t hold back on sharing your passion!
Be Clear and Concise: When writing your application, keep it straightforward. Use clear language to articulate your skills and experiences. We appreciate a well-structured application that gets straight to the point!
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Grafana Labs
✨Know Your Product Inside Out
Before the interview, dive deep into Grafana Labs' products and their unique selling points. Understand how they solve customer pain points and be ready to discuss specific features and benefits. This will show your passion for the role and your ability to articulate product value.
✨Showcase Your Collaborative Spirit
Since this role involves partnering with various teams, prepare examples of how you've successfully collaborated in the past. Highlight your experience working with product managers, engineers, and sales teams to create effective marketing strategies. This will demonstrate your ability to thrive in a team-oriented environment.
✨Prepare for Technical Questions
Given the technical nature of the audience you'll be marketing to, brush up on relevant infrastructure technologies and open-source concepts. Be ready to explain complex ideas in simple terms, showcasing your strong communication skills and technical curiosity.
✨Bring Data-Driven Insights
Be prepared to discuss how you've used data to inform your marketing strategies in previous roles. Share specific metrics or campaigns that highlight your analytical skills and ability to drive growth. This will resonate well with Grafana Labs' focus on measurable outcomes.