At a Glance
- Tasks: Drive sales growth and build relationships across the West Midlands flooring market.
- Company: Join Gerflor and Gradus, leaders in innovative flooring solutions with a century of experience.
- Benefits: Enjoy competitive benefits including life insurance, additional leave options, and employee support.
- Other info: Dynamic role with opportunities for career advancement in a collaborative environment.
- Why this job: Be part of exciting projects like the Gherkin and Wembley Stadium while shaping the future of flooring.
- Qualifications: Sales experience and strong relationship-building skills are essential.
The predicted salary is between 40000 - 50000 € per year.
Due to our ongoing success, we now have a vacancy for an Area Sales Manager – Flooring West Midlands. Field Based covering the West Midlands Region (post codes SY, TF, ST, WS, CV, B, DY, WR, HR, WV).
The Role
Reporting into the Regional Sales Manager, you will be responsible for driving contract and distribution sales growth across the Midlands territory, working collaboratively with the wider regional team.
Key Focus Areas:
- Develop and grow sales across contractors, distributors, and specification channels
- Build and maintain strong relationships with key stakeholders
- Increase brand awareness of Gerflor & Gradus products across your territory
Time Allocation:
- 50% Flooring Contractors
- 20% Distribution Partners
- 30% Specification activity and team collaboration
Key Responsibilities:
- Deliver the annual sales budget while developing a clear territory growth plan
- Build and manage relationships with key flooring contractors, distributors, and main contractors
- Maintain and develop a strong project pipeline using CRM systems
- Monitor and manage projects throughout their lifecycle
- Implement company pricing policies effectively
- Work closely with Regional Teams, Key Account Managers (Healthcare, Industry, Sport), and Accessories Sales colleagues
- Support national distribution strategies alongside the Distribution Regional Sales Manager
- Increase specification opportunities and overall project pipeline
- Attend and support trade shows, exhibitions, and distributor roadshows
- Provide market intelligence on competitors, product trends, standards, and distribution channels
- Contribute ideas towards product development
- Attend customer visits, including factory tours where required
- Investigate and report on customer complaints where necessary
The Company
With over 100 years of combined experience in the contract interiors sector, together Gerflor and Gradus have built an unrivalled reputation for quality and service. Gerflor is recognised as a specialist and a world leader in resilient flooring solutions. The group creates, manufactures and markets innovative, design-led and eco responsible solutions for flooring and complementary interior wall finishes. As a leading vinyl & linoleum flooring manufacturer they are already well-established in more than 100 countries worldwide. Gradus Ltd (a Gerflor company) are market leading manufacturers of commercial flooring accessories, entrance matting, wall protection and specialist LED lighting systems. Our attention to detail, forward thinking and passion for improvement has led to our success and leading market share in the UK and operation in International markets. Our companies provide a complete solution for Architects and Specifiers, Contractors and Building Owners, spanning multiple market sectors including Commercial Office, Education, Healthcare, Residential, Retail, Leisure & Hospitality.
Why not check out some high-profile projects on our websites: www.gradus.com & www.gerflor.co.uk
The Benefits:
- Employee Assistance Programme
- Group life insurance and death in service
- Additional annual leave purchase scheme
Area Sales Manager - Flooring West Midlands in Birmingham employer: Gradus Limited
Gerflor and Gradus offer an exceptional work environment for the Area Sales Manager role in the West Midlands, characterised by a strong commitment to employee development and a collaborative culture. With over 100 years of experience, employees benefit from a comprehensive Employee Assistance Programme, group life insurance, and opportunities to engage in high-profile projects across various sectors. The company's focus on innovation and eco-responsibility not only enhances career growth but also allows employees to contribute to meaningful and impactful solutions in the flooring industry.
StudySmarter Expert Advice🤫
We think this is how you could land Area Sales Manager - Flooring West Midlands in Birmingham
✨Tip Number 1
Network like a pro! Get out there and connect with people in the flooring industry. Attend trade shows, exhibitions, and local events to meet potential clients and partners. Remember, it's all about building those relationships!
✨Tip Number 2
Showcase your expertise! Create a portfolio or case studies of your past successes in sales. This will help you stand out when chatting with stakeholders and demonstrate your ability to drive sales growth.
✨Tip Number 3
Stay on top of market trends! Keep an eye on competitors and new product developments. This knowledge will not only impress potential employers but also help you identify opportunities for growth in your territory.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining our team. Make sure to highlight your relevant experience and how you can contribute to our success in the West Midlands region.
We think you need these skills to ace Area Sales Manager - Flooring West Midlands in Birmingham
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Area Sales Manager role. Highlight your experience in sales, especially in flooring or related industries, and showcase any achievements that demonstrate your ability to drive growth and build relationships.
Craft a Compelling Cover Letter:Your cover letter should tell us why you're the perfect fit for this role. Use it to express your passion for flooring solutions and how your skills align with our goals at Gerflor & Gradus. Don’t forget to mention specific examples of your past successes!
Showcase Your Relationship-Building Skills:Since building strong relationships is key in this role, make sure to include examples of how you've successfully managed stakeholder relationships in the past. This will show us that you understand the importance of collaboration in driving sales.
Apply Through Our Website:We encourage you to apply through our website for a seamless application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Gradus Limited
✨Know Your Territory
Familiarise yourself with the West Midlands region, especially the postcodes mentioned in the job description. Research local contractors, distributors, and key projects in the area to show your understanding of the market during the interview.
✨Build Relationships
Prepare examples of how you've successfully built and maintained relationships in previous roles. Highlight your communication skills and any specific strategies you used to engage stakeholders, as this is crucial for the Area Sales Manager position.
✨Showcase Your Sales Strategy
Be ready to discuss your approach to driving sales growth. Outline a clear territory growth plan that aligns with the company's goals, and be prepared to share past successes in meeting or exceeding sales budgets.
✨Understand the Products
Dive deep into Gerflor and Gradus products before the interview. Be prepared to discuss their features, benefits, and how they stand out in the market. This knowledge will demonstrate your commitment and enthusiasm for the role.
