At a Glance
- Tasks: Lead product marketing from development to launch, ensuring impactful market strategies.
- Company: Join a dynamic company at the forefront of B2B SaaS innovation.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Why this job: Make a real impact by driving product success and shaping market narratives.
- Qualifications: 2+ years in Product Marketing or related roles, with strong project management skills.
- Other info: Collaborative environment with a focus on continuous learning and career advancement.
The predicted salary is between 36000 - 60000 Β£ per year.
This is a high-impact role at the heart of the company's product marketing function. The successful candidate will own the end-to-end loop from product development to market - creating launch plans, coordinating cross-functional teams, and tracking success metrics from initial awareness through to user adoption. They will work closely with the Product Marketing Lead and Product Marketing Executive to ensure the go-to-market strategy is cohesive, feedback loops are rapid, and every launch delivers clear, measurable business impact. Acting as the key connector between Product, Marketing, Sales, and Customer Success teams, they will ensure each product release is effectively communicated, rigorously measured, and widely adopted.
Key Responsibilities
- Go-to-Market & Launch Execution: Develop and manage comprehensive go-to-market plans for new products and major feature releases. Activate and align cross-functional teams across Product, Marketing, and Sales to deliver consistent execution, unified messaging, and quantifiable results.
- Adoption & Insight Loop: Collaborate with Product Managers to define key success metrics (e.g., feature adoption rates, time-to-value, user satisfaction). Establish systematic processes for capturing insights and create structured feedback channels between Customer Success, Product Marketing, and Product teams to guide roadmap priorities and inform enablement materials.
- Enablement & Process Excellence: Develop and maintain high-quality enablement resources (such as product decks, one-pagers, playbooks, and FAQs). Standardise the launch-to-adoption workflow with clear validation checklists and post-launch review processes. Promote accountability across teams to maintain strong release discipline and hygiene.
- Messaging & Market Readiness: Partner with the Product Marketing Lead to refine product positioning and messaging. Translate complex technical capabilities into clear, compelling customer narratives. Support internal education efforts around product capabilities, performance confidence, and transparency.
- Performance Tracking & Communication: Track and maintain visibility into success metrics from launch through to sustained adoption. Produce clear summaries of adoption trends and performance. Regularly share updates and insights with stakeholders across Product, Marketing, and executive leadership to influence future go-to-market priorities.
What They Are Looking For:
- Have 2+ years of experience in Product Marketing, Product Operations, or Growth roles within B2B SaaS environments.
- Demonstrate proven ability to plan and execute product launches end-to-end, with strong ownership, clear accountability, and disciplined timelines.
- Excel in roadmap management, including stage-gate processes, tight deadline adherence, and consistent follow-through.
- Have hands-on experience creating enablement assets that make complex products accessible and understandable.
- Are comfortable analyzing data and customer insights to inform strategic decisions.
- Bonus: Familiarity with marketing measurement frameworks (e.g., MMM, MTA), or adtech/performance marketing concepts.
- Bonus: Practical experience with common GTM and analytics tooling (e.g., GA4, e-commerce platforms, CRM systems, project management tools like Notion or Jira, and enablement platforms).
Product Marketing Manager employer: Graduate Recruitment Bureau - GRB
Contact Detail:
Graduate Recruitment Bureau - GRB Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Product Marketing Manager
β¨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that arenβt even advertised yet.
β¨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your product marketing projects. This gives potential employers a taste of what you can do.
β¨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to product launches. We want you to feel confident and ready to impress!
β¨Tip Number 4
Donβt forget to apply through our website! Itβs the best way to ensure your application gets seen by the right people. Plus, we love hearing from passionate candidates like you!
We think you need these skills to ace Product Marketing Manager
Some tips for your application π«‘
Tailor Your CV: Make sure your CV speaks directly to the role of Product Marketing Manager. Highlight your experience in product launches and cross-functional collaboration, as these are key aspects of the job. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about product marketing and how you can contribute to our team. Be specific about your achievements and how they relate to the responsibilities outlined in the job description.
Showcase Your Metrics: We love data-driven results! When detailing your past experiences, include specific metrics that demonstrate your success in product adoption and market impact. This will help us see the tangible value you can bring to our team.
Apply Through Our Website: Donβt forget to apply through our website! Itβs the best way for us to receive your application and ensures youβre considered for the role. Plus, it shows us youβre keen on joining StudySmarter!
How to prepare for a job interview at Graduate Recruitment Bureau - GRB
β¨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the products and features of the company. Be ready to discuss how you would approach launching a new product or feature, and think about what success metrics you would track. This shows your passion and readiness for the role.
β¨Prepare Your Success Stories
Have a few solid examples from your past experience that demonstrate your ability to manage product launches and cross-functional collaboration. Use the STAR method (Situation, Task, Action, Result) to structure your answers, making it easy for the interviewer to see your impact.
β¨Familiarise Yourself with Metrics
Since this role involves tracking success metrics, brush up on key performance indicators relevant to product marketing. Be prepared to discuss how you've used data to inform decisions in previous roles, and how you would apply that knowledge here.
β¨Ask Insightful Questions
Interviews are a two-way street! Prepare thoughtful questions about the company's go-to-market strategies, team dynamics, and how they measure success. This not only shows your interest but also helps you gauge if the company is the right fit for you.