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For Companies At a Glance
- Tasks: Lead marketing analytics to boost website traffic and measure effectiveness.
- Company: Join a pioneering global leader in the quality used books sector.
- Benefits: Enjoy creative freedom and stay updated with the latest data developments.
- Why this job: Be a thought leader in marketing while making a real impact on customer acquisition.
- Qualifications: Degree in STEM, expert SQL knowledge, and experience in marketing analytics required.
- Other info: Programming skills in R or Python are a plus; excellent communication is key.
The predicted salary is between 43200 - 72000 £ per year.
A global leader in the quality used books sector, they have experienced impressive growth since they were founded and have transitioned from a start-up to a pioneer within the recycling space. Analytics has been central to this organisation’s success and acts as a driver for the next stage of its journey. Check you match the skill requirements for this role, as well as associated experience, then apply with your CV below. The Role As a principal analyst, you will be responsible for being the thought leader within the marketing domain. This position aims to drive traffic to the website over and above PPC spend whilst also measuring marketing effectiveness and channel performance to understand the most productive way to acquire customers. You have the freedom to be creative with your analysis. This opportunity provides the platform to stay on top of the latest developments in the world of data by applying outside learning within your role. The Successful Candidate Is Likely To Have: A degree educated background, ideally within a STEM-based subject Expert knowledge of SQL. Programming experience in R or Python is a bonus Proven experience within the marketing analytics space Confidence building analytical models; customer segmentation and attribution modelling An excellent communication style, capable of presenting insights to senior stakeholders #J-18808-Ljbffr
Principal Marketing Analyst employer: Graduate Recruitment Bureau
Contact Detail:
Graduate Recruitment Bureau Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Principal Marketing Analyst
✨Tip Number 1
Make sure to showcase your analytical skills during the interview. Prepare examples of how you've used SQL and programming languages like R or Python to drive marketing decisions in your previous roles.
✨Tip Number 2
Familiarize yourself with the latest trends in marketing analytics. Being able to discuss recent developments or tools in the field will demonstrate your passion and commitment to staying ahead in this fast-paced environment.
✨Tip Number 3
Practice presenting complex data insights in a clear and engaging manner. Since you'll be communicating with senior stakeholders, being able to simplify your findings will set you apart from other candidates.
✨Tip Number 4
Network with professionals in the marketing analytics space. Engaging with others in the industry can provide valuable insights and potentially lead to referrals that could help you land the job.
We think you need these skills to ace Principal Marketing Analyst
Some tips for your application 🫡
Match Your Skills: Carefully review the job description and ensure that your skills and experiences align with the requirements. Highlight your expertise in SQL, programming languages like R or Python, and your experience in marketing analytics.
Craft a Tailored CV: Create a CV that emphasizes your relevant experience in marketing analytics. Include specific examples of how you've built analytical models, conducted customer segmentation, and measured marketing effectiveness.
Showcase Communication Skills: Since excellent communication is key for this role, consider including a section in your CV or cover letter that demonstrates your ability to present insights to senior stakeholders. Use clear and concise language.
Submit Your Application: Once you have tailored your CV and possibly included a cover letter, submit your application through our website. Ensure all documents are formatted correctly and free of errors before hitting 'submit'.
How to prepare for a job interview at Graduate Recruitment Bureau
✨Showcase Your Analytical Skills
Be prepared to discuss specific analytical models you've built in the past. Highlight your experience with customer segmentation and attribution modeling, as these are crucial for the role.
✨Demonstrate Your SQL Expertise
Since expert knowledge of SQL is a requirement, be ready to answer technical questions or even solve problems on the spot. Brush up on your SQL skills and think of examples where you've used it effectively.
✨Communicate Clearly and Confidently
Your ability to present insights to senior stakeholders is key. Practice explaining complex data findings in simple terms, and prepare to share how your insights have influenced marketing strategies in previous roles.
✨Stay Updated on Industry Trends
The role emphasizes staying on top of the latest developments in data analytics. Be prepared to discuss recent trends or tools in marketing analytics that excite you and how you would apply them in this position.
