Head of CRM & Personalisation - iGaming

Head of CRM & Personalisation - iGaming

Full-Time 60000 - 80000 Β£ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead the CRM department and optimise customer retention and promotions.
  • Company: Grace Media, a dynamic gaming operator based in Manchester.
  • Benefits: Competitive salary, flexible working, and opportunities for professional growth.
  • Other info: Join a vibrant team focused on responsible gambling and player engagement.
  • Why this job: Shape the future of iGaming with innovative CRM strategies and AI-driven personalisation.
  • Qualifications: Extensive experience in iGaming CRM and a data-driven mindset.

The predicted salary is between 60000 - 80000 Β£ per year.

Grace Media, a gaming operator with offices in Manchester, seeks a seasoned Head of CRM to own the full customer lifecycle for both casino and sportsbook. You will lead the CRM department, optimise retention, promotions and communications, and work cross-functionally to maximise player value within a responsible gambling framework.

The role requires deep iGaming CRM expertise, comfort with AI-driven personalisation, predictive segmentation and a data-driven approach, with a focus on UK markets.

Head of CRM & Personalisation - iGaming employer: Grace Gaming

Grace Media is an exceptional employer that fosters a dynamic and innovative work culture in the heart of Manchester. With a strong focus on employee growth, we offer opportunities for professional development and encourage creativity in optimising customer engagement strategies. Join us to be part of a forward-thinking team that values responsible gambling while leveraging cutting-edge technology to enhance player experiences.

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Contact Details:

Grace Gaming Recruitment Team

We think you need these skills to ace Head of CRM & Personalisation - iGaming

CRM Expertise
Customer Lifecycle Management
Retention Optimisation
Promotions Management
Cross-Functional Collaboration
Player Value Maximisation
Responsible Gambling Knowledge