At a Glance
- Tasks: Lead marketing strategies and enhance brand visibility in the Real Estate sector.
- Company: Join a top-rated firm recognised for its excellent workplace culture.
- Benefits: Hybrid working, generous leave, private medical insurance, and personal development opportunities.
- Why this job: Make a real impact in a dynamic environment while supporting business growth.
- Qualifications: Experience in multi-channel marketing communications and strong copywriting skills.
- Other info: Collaborative team atmosphere with a commitment to diversity and inclusion.
The predicted salary is between 36000 - 60000 ÂŁ per year.
We have an exciting opportunity for an experienced Marketing and Communications Specialist to join us as a Marketing Communications Manager on a 15‑month fixed term contract, covering a period of maternity leave.
As a key member of our Corporate Communications team, you will lead the development and delivery of marketing and communications strategies that elevate the profile of our Real Estate sector—building standalone brand equity while supporting wider firm‑level growth and business development objectives. You will also take on responsibility for developing the firm’s direct to client content workstream and support the wider Real Estate practice group. Your work will align closely with the wider Corporate Communications plan, ensuring activity is consistent with the firm’s overall strategic priorities and areas of focus.
In this role, you will provide a comprehensive marketing and communications service designed to strengthen market awareness through impactful brand activity, while also supporting the sector’s sales pipeline through targeted, sector‑led initiatives. You will play an integral role in shaping and articulating the sector’s core messages, ensuring the Gowling WLG brand is championed and protected across all communications. Collaboration sits at the heart of this opportunity, as you work closely with colleagues across events, digital marketing and internal communications to deliver cohesive, high‑quality activity that reflects firmwide priorities and contributes to a strong and consistent presence in the market.
We’re looking for someone with strong multi-channel marcomms experience, ideally gained in a professional services environment, who understands how effective communication supports business goals. You’ll be proactive, confident advising on what works, creative thinking and clear, solutions‑focused guidance. You’ll bring a calm, diplomatic approach — someone who listens, asks the right questions, and can influence when needed. Strong copywriting and presentation skills are essential, along with the ability to showcase work confidently to partners and internal teams. You’ll be comfortable working independently or as part of a team, managing multiple demands while staying organised, focused and proactive. You’ll also be able to prioritise effectively, meet deadlines and maintain high standards under pressure. Alongside this, you’ll bring experience managing internal resource, including overseeing a dedicated real estate communications executive. Degree‑level education or equivalent experience is required, paired with a positive attitude, flexibility and a commitment to delivering excellent service.
The opportunity to work for a firm that has been recognised as one of best places to work in the UK and has been ranked by Great Place to Work® for 26 consecutive years. Excellent benefits, including:
- A hybrid approach to office and remote working.
- 25 days annual leave, with the option to buy up to a week's extra annual leave.
- Private medical insurance, and the option to add family members.
- A generous pension allowance.
- Life assurance covering four times your annual salary.
- The chance of a three-month sabbatical every five years.
- Maternity, paternity and adoption leave schemes.
- A range of health and wellbeing programmes.
- State of the art offices, with an onsite restaurant.
- Opportunities to flourish in your role through training and personal development.
Equal Opportunities: Gowling WLG is committed both to promoting equality and diversity in the firm and to Equal Opportunities in employment. The firm believes in equality of opportunity regardless of race or racial group (including colour, nationality, ethnicity, national origins), religion or belief, age, disability, sexual orientation, sex, gender re‑assignment and gender identity, marriage and civil partnership, and pregnancy, maternity and paternity. This also includes any incidents of perceptive or associative discrimination and harassment. At Gowling WLG we seek to attract and retain talented people from a diverse range of backgrounds and cultures, to create an exciting and rewarding place to work. Our aim is to fulfil everyone's potential and together to achieve personal and business goals.
If you have any queries in relation to this position or would like to see a full job description, please contact Meg Astley at meg.astley@gowlingwlg.com.
Marketing and Communications Manager (15-month FTC) in Birmingham employer: Gowling WLG
Contact Detail:
Gowling WLG Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing and Communications Manager (15-month FTC) in Birmingham
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing and communications field, especially those who work in professional services. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Prepare a portfolio that highlights your best marketing campaigns and communications strategies. When you get an interview, bring it along to showcase your creativity and effectiveness.
✨Tip Number 3
Research the company culture! Before any interview, dive into Gowling WLG’s values and recent projects. This will help you tailor your responses and show that you’re genuinely interested in being part of their team.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team at Gowling WLG.
We think you need these skills to ace Marketing and Communications Manager (15-month FTC) in Birmingham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing and Communications Manager role. Highlight your multi-channel marcomms experience and any relevant achievements that align with the job description. We want to see how you can elevate our Real Estate sector!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your creative thinking and proactive approach. Tell us why you're the perfect fit for this role and how your skills can support our business goals. Remember, we love a good story!
Showcase Your Copywriting Skills: Strong copywriting is essential for this position, so make sure to include examples of your best work. Whether it's a campaign, a blog post, or a presentation, we want to see how you can articulate core messages effectively. Let your writing do the talking!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. We can’t wait to hear from you!
How to prepare for a job interview at Gowling WLG
✨Know Your Stuff
Before the interview, dive deep into the company's marketing and communications strategies, especially in the Real Estate sector. Familiarise yourself with their recent campaigns and think about how you can contribute to elevating their brand equity.
✨Showcase Your Creativity
Prepare examples of your past work that demonstrate your creative thinking and problem-solving skills. Be ready to discuss how you've developed impactful marketing strategies and how they aligned with business goals in previous roles.
✨Practice Your Presentation Skills
Since strong presentation skills are essential for this role, practice showcasing your work confidently. You might even want to rehearse with a friend or in front of a mirror to ensure you can articulate your ideas clearly and persuasively.
✨Ask Insightful Questions
During the interview, ask questions that show your understanding of the firm's strategic priorities. Inquire about how the Corporate Communications team collaborates with other departments and what challenges they currently face in the Real Estate sector.