At a Glance
- Tasks: Create and evaluate marketing plans while collaborating with local teams and partners.
- Company: Join a passionate team dedicated to sustainable forestry and community engagement.
- Benefits: Flexible working hours, creative environment, and opportunities for personal growth.
- Other info: Be part of a dynamic team with exciting projects and initiatives.
- Why this job: Make a real difference in promoting sustainability and connecting with nature lovers.
- Qualifications: Experience in marketing and strong communication skills are essential.
The predicted salary is between 30000 - 40000 € per year.
Marketing – 60%
- Develop and evaluate marketing plans (including budget management) for Wyre Forest and Haughmond Hill, to support local and national objectives.
- Work with local ranger teams to plan and coordinate marketing campaigns.
- Collaborate with site partners (e.g. cafe, Go Ape) to deliver mutually beneficial marketing activity.
- Work with the wider marketing team to procure and contract manage the delivery of district-wide digital advertising campaigns.
- Oversee the content and quality of relevant pages of the Forestry England website.
- Support local ranger teams to manage social media channels; including Wyre Forest, Haughmond Hill, Leigh Woods, Savernake Forest.
- Maintain relationships with local DMOs – Visit Worcestershire, Visit Shropshire, Visit West.
- Use market research (visitor surveys) and data collection to target a wide range of visitors across all seasons to support sustainable visitor growth.
- Explore and support emerging supporter development initiatives, such as corporate volunteering, individual giving, and legacy giving.
Communications – 40%
- Develop and deliver compelling content to tell the story of sustainable forestry, and our work for wildlife, for people, and for the climate.
- Promote good news stories and support key projects with activity including press releases, website updates, social media content, and internal communications.
- Plan and develop signage and interpretation around our forests.
- Maintain and develop partnerships with external bodies with whom we share a common vision, such as Natural England.
- Track and measure the impact and effectiveness of our communications in line with team KPIs.
- Respond efficiently and effectively to “emergency” situations as they may arise on the estate to provide crisis management communications support to front-line staff.
Other work as required:
- Plan work and deliver according to a yearly budget.
- Work within and as part of the wider district engagement team to plan campaigns and initiatives collaboratively, requiring attendance at local delivery team meetings.
- Support internal communications by supplying engaging stories for the district’s intranet and encouraging better internal communications through attending local delivery team meetings.
- And any other task reasonably requested by your line manager.
Marketing & Communications Officer employer: Government Recruitment
As a Marketing & Communications Officer with us, you'll thrive in a dynamic and supportive work environment that champions creativity and collaboration. Our commitment to employee growth is evident through ongoing training opportunities and a culture that values innovation, making it an ideal place for those passionate about sustainable forestry and community engagement. Located in the picturesque Wyre Forest, you will enjoy the unique advantage of working amidst nature while contributing to meaningful projects that benefit both the environment and local communities.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing & Communications Officer
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend local events, join relevant online groups, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns, social media content, and any other relevant projects. This gives potential employers a taste of what you can do and sets you apart from the crowd.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like us at StudySmarter, and express your interest in working with them. A little initiative can go a long way!
✨Tip Number 4
Prepare for interviews by researching the company and its values. Think about how your experience aligns with their goals, especially in areas like sustainable forestry and community engagement. And remember, apply through our website for the best chance!
We think you need these skills to ace Marketing & Communications Officer
Some tips for your application 🫡
Know Your Audience:Before you start writing, think about who will read your application. Tailor your language and examples to resonate with the values and objectives of Forestry England. Show us that you understand our mission and how your skills can contribute!
Be Specific and Relevant:When detailing your experience, focus on specific achievements that relate to the role. Use metrics where possible to demonstrate your impact, especially in marketing campaigns or communications. We want to see how you’ve made a difference!
Show Your Passion:Let your enthusiasm for sustainable forestry and community engagement shine through. Share personal stories or experiences that connect you to our work. We love to see candidates who are genuinely excited about what we do!
Proofread and Polish:Before hitting send, give your application a thorough once-over. Check for typos, grammatical errors, and clarity. A well-presented application shows us that you care about the details. And remember, apply through our website for the best chance!
How to prepare for a job interview at Government Recruitment
✨Know Your Marketing Plans
Make sure you understand the basics of developing and evaluating marketing plans. Brush up on budget management and be ready to discuss how you would support local and national objectives. Think about specific examples from your past experiences that demonstrate your ability to create effective marketing strategies.
✨Showcase Your Communication Skills
Prepare to talk about how you've developed compelling content in previous roles. Whether it's press releases, social media posts, or website updates, have examples ready that highlight your storytelling abilities and how they align with sustainable forestry and wildlife initiatives.
✨Familiarise Yourself with Partnerships
Research potential partners like local DMOs and external bodies such as Natural England. Be prepared to discuss how you would maintain and develop these relationships, and think about any past experiences where you've successfully collaborated with partners to achieve common goals.
✨Crisis Management Preparedness
Think about how you would respond to emergency situations that may arise. Prepare a few scenarios where you've had to manage communications under pressure, and be ready to explain your thought process and the outcomes of those situations.
