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- Tasks: Lead innovative campaigns that make a real difference in people's lives.
- Company: Join the Department for Work and Pensions, a supportive and impactful team.
- Benefits: Competitive salary, career development, and a chance to shape public communications.
- Why this job: Make a positive impact on society while developing your marketing skills.
- Qualifications: Experience in creative campaigns and strong strategic thinking abilities.
- Other info: Work in a collaborative environment with excellent growth opportunities in Sheffield or Leeds.
The predicted salary is between 36000 - 60000 £ per year.
The Department for Work and Pensions (DWP) is recruiting for Senior Campaigns Managers to be part of our supportive and high-performing marketing and social media team. You will be helping to shape communications across DWP owned channels and across broader paid communications, including breaking press stories. The work of the DWP makes a difference to the lives of millions of people across the country – from supporting low-income households and helping people to start or return to work via our national network of Jobcentres, enacting policy to improve the lives of disabled people and ensuring pension savers are protected from unscrupulous scammers.
To succeed in the role, you will have creative campaigns experience, the ability to think strategically, excellent interpersonal skills, and an aptitude for digesting complex information and explaining it in plain English. We are a close-knit team that collaborates with the press, external affairs, visits and internal comms teams, as well as private offices, policy and frontline colleagues. This post will be based in Sheffield or Leeds.
If this sounds like the right fit for you, we would love to hear from you!
As a Senior Campaigns Manager, you will:
- Manage the development of innovative, impactful paid and low/no cost communications strategies, based on data, evidence and an audience-first approach.
- Develop a strong understanding of audience insights and how these can drive behaviour change.
- Be an audience champion and serve as a subject matter expert for campaign policy areas.
- Use strategic thinking to translate business objectives into actionable marketing plans, creating clarity from ambiguity.
- Manage external agencies and build positive relationships with external and internal stakeholders, to develop and implement multi-channel, paid and no-cost marketing campaigns.
- Ensure that our work is cost effective, high quality and represents good value for the taxpayer.
- Manage the development of creative and content across campaigns, including message development for a full range of channels.
- Prioritise campaign evaluation, including consistent optimisation and improvements to delivery.
- Proactively seek opportunities for innovation, continuous challenge and improvement, and make recommendations to senior leaders.
- Deliver effective team leadership, line management and coaching; helping shape culture by championing our team vision, driving positive ways of working and inclusivity, whilst pushing forward continuous development of colleagues.
Senior Campaigns Manager in Leeds employer: Government Recruitment Service
Contact Detail:
Government Recruitment Service Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Campaigns Manager in Leeds
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best campaigns and projects. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. Be ready to discuss how your experience aligns with their goals and how you can contribute to their mission.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love hearing from passionate candidates like you!
We think you need these skills to ace Senior Campaigns Manager in Leeds
Some tips for your application 🫡
Show Your Creative Side: When crafting your application, let your creativity shine through! Use engaging language and examples from your past campaigns to demonstrate how you can bring innovative ideas to the table. Remember, we want to see how you think outside the box!
Be Audience-Focused: Make sure to highlight your understanding of audience insights in your application. We’re looking for someone who can connect with people and drive behaviour change, so share specific examples of how you've successfully engaged different audiences in your previous roles.
Keep It Clear and Concise: We love a good story, but clarity is key! Make sure your application is easy to read and free of jargon. Use plain English to explain complex ideas, just like you would in your campaigns. This will show us that you can communicate effectively with diverse stakeholders.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our team and what we do!
How to prepare for a job interview at Government Recruitment Service
✨Know Your Audience
Before the interview, take some time to research the DWP and its audience. Understand their needs and how your experience aligns with their mission. This will help you demonstrate that you can create impactful campaigns tailored to their audience.
✨Showcase Your Creativity
Prepare examples of innovative campaigns you've managed in the past. Be ready to discuss your thought process and how you used data to drive decisions. Highlighting your creative problem-solving skills will show that you can think strategically and deliver results.
✨Master the Art of Communication
Since the role requires explaining complex information in plain English, practice articulating your ideas clearly and concisely. Use relatable examples to illustrate your points, ensuring you can communicate effectively with both internal teams and external stakeholders.
✨Demonstrate Leadership Skills
Be prepared to discuss your experience in team leadership and coaching. Share specific instances where you fostered a positive team culture or drove inclusivity. This will show that you can lead by example and contribute to the supportive environment at DWP.
