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- Tasks: Lead marketing and communications for innovative property technology programmes.
- Company: Join a forward-thinking government agency transforming the Civil Service.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Why this job: Make a real impact on government efficiency and sustainability through tech.
- Qualifications: Experience in marketing, communications, and stakeholder engagement required.
- Other info: Dynamic team environment focused on innovation and inclusivity.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for a dynamic, forward-thinking Marketing and Communications Manager to lead the marketing and communications activity for our high-profile property technology and interoperability programmes. Interoperability places people at its core, and depends on standardised property technology, policies and processes that are underpinned by security, compliance, accessibility and adoption of new ways of working to successfully create a more effective, efficient and sustainable Civil Service office estate.
Work has progressed in areas of interoperability, such as the ongoing roll-out of products like GovPass, GovPrint and GovWifi, and addressing how government hubs can enable more successful cross-government collaboration. The Interoperability Programme brings all of these pieces together under one coordinated programme with a shared vision and direction.
Reporting to the Head of Marketing and Digital, the role of the Manager will act as a strategic business partner to our property technology and Interoperability Programme teams to develop and deliver communications plans. The plans will need to be led by SMART objectives, insight and strategy, and cover a range of audiences and communications disciplines.
You will sit within the corporate Marketing and Communications team, acting as the subject matter expert into this team for property technology and interoperability. You will be one of five Managers who each work closely to share insights and intelligence from their designated directorate, ensuring communication activities always align to a GPA-wide perspective.
Working closely with both the Property Technology and Interoperability Programme teams on a daily basis, you will also be instrumental in raising awareness across government of our products, services and future ways of working. You will be responsible for translating complex information into compelling messages that resonate with diverse audiences, as well as driving the adoption of future ways of working that enable civil servants to work seamlessly across different locations and systems.
You will also gather metrics and insight from our various channels to ensure all work is evidence based and shows continual learning to our senior leaders.
Responsibilities- Strategic planning: Lead the development and delivery of comprehensive, objective-led communications and marketing plans for the Interoperability and Property Technology programmes, ensuring alignment with the corporate Marketing and Communications strategy as well as the programme-specific strategies.
- Business partnering: Act as a dedicated communications advisor to the Chief Technology Officer and Interoperability Programme leads (G7 to SCS1), providing expert advice on how to translate complex technical milestones into meaningful stakeholder updates.
- Content and storytelling: Create high-quality, engaging content, such as case studies, blogs, news stories and programme briefings and updates, that simplifies complex concepts for a variety of internal and external audiences.
- Driving adoption: Design and execute behaviour change campaigns and engagement activities specifically aimed at driving the successful adoption of new technologies and ways of working across the government estate.
- Stakeholder engagement: Manage and influence a diverse range of stakeholders (up to SCS), fostering collaborative relationships across different government bodies.
- Event management: Lead the end-to-end delivery of PropTech and Interoperability engagement events, such as supplier days, client briefings, and product demonstrations, to build the GPA's reputation as a digital innovator.
- Evaluation and insight: Gather metrics and user insights across our owned channels, providing evidence-based reports that demonstrate the effectiveness of communications and support continual learning.
- Integrated delivery: Work closely with Marketing and Communications colleagues to ensure activity is integrated into the relevant directorate and wider GPA corporate narrative and communications strategy, as well as effectively integrating into the Interoperability Programme team and Property Technology team.
We are committed to representing the communities we serve by making Equality, Diversity, and Inclusion (EDI) part of everything we do. Our strong emphasis on EDI is not just about driving inclusion across our organisation, it is also about ensuring our services meet the needs of government departments and the civil servants who use our spaces.
Join our dynamic and diverse team that leads with purpose, improving sustainability, nurturing social value, driving inclusivity and flexibility, and kickstarting economic growth. We are driven by purpose, and you can be part of it too: where you make a meaningful impact; where you influence; where your voice really matters; where you help to shape our future direction.
Marketing and Communications Manager, Technology in Cardiff employer: Government Property Agency
Contact Detail:
Government Property Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing and Communications Manager, Technology in Cardiff
✨Tip Number 1
Network like a pro! Get out there and connect with people in the property tech and government sectors. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your expertise! When you get the chance to chat with potential employers, make sure to highlight your knowledge of interoperability and property technology. Share insights from your past experiences that align with their goals, and demonstrate how you can help them achieve their objectives.
✨Tip Number 3
Prepare for interviews by researching the company’s recent projects and initiatives. Be ready to discuss how your skills can contribute to their ongoing programmes like GovPass or GovWifi. Tailor your responses to show you understand their mission and how you can add value.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and contributing to the exciting work we’re doing in the Civil Service.
We think you need these skills to ace Marketing and Communications Manager, Technology in Cardiff
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in marketing and communications, especially in technology. We want to see how your skills align with our goals in property technology and interoperability.
Showcase Your Storytelling Skills: Since you'll be translating complex information into engaging content, include examples of your previous work that demonstrate your ability to simplify technical concepts. We love a good story, so let your creativity shine!
Highlight Your Strategic Thinking: We’re looking for someone who can lead strategic planning. Share specific instances where you’ve developed and executed successful marketing plans. Show us how you set SMART objectives and achieved them!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at Government Property Agency
✨Know Your Stuff
Before the interview, dive deep into the specifics of property technology and interoperability. Familiarise yourself with key terms and recent developments in the field, like GovPass and GovWifi. This will help you speak confidently about how your skills align with the role.
✨Craft Compelling Stories
Prepare examples of how you've successfully translated complex information into engaging content. Think case studies or campaigns you've led that drove adoption of new technologies. This will showcase your ability to create high-quality, relatable narratives for diverse audiences.
✨Showcase Your Strategic Mindset
Be ready to discuss how you would develop and deliver comprehensive communications plans. Use SMART objectives as a framework to demonstrate your strategic planning skills and how they can benefit the Interoperability Programme.
✨Engage with Stakeholders
Think about your experience managing diverse stakeholders. Prepare to share how you've built collaborative relationships in previous roles, especially with senior leaders. This will highlight your ability to influence and engage effectively across different government bodies.
