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- Tasks: Lead the development of innovative strategies to enhance customer experience and drive business growth.
- Company: Join Gousto, a fast-growing recipe box company on a mission to revolutionise home dining.
- Benefits: Enjoy flexible working options, a diverse team culture, and a commitment to inclusivity.
- Why this job: Be part of a dynamic team that values innovation and customer insight in a thriving industry.
- Qualifications: Strategic thinker with experience in Proposition, Strategy, or Growth roles; data-driven decision-making skills required.
- Other info: Gousto welcomes applicants from all backgrounds; apply even if you don't meet every requirement.
The predicted salary is between 48000 - 72000 £ per year.
Here at Gousto, we are on a mission to become the UK's most loved way to eat dinner, and for every meal to leave the planet better off. Gousto is changing how people shop, cook and eat food at home. It’s an incredibly exciting time to join our team - and we’re a friendly bunch! We’re proud to be one of the fastest-growing companies in the UK. Powered by data and a love of food, we’re a recipe box company that’s disrupting the sector, and we’re passionate about our diverse team and our customers. All of our people are responsible for the success of Gousto, and we’re passionate about creating an inclusive environment for all to thrive. Our guiding values - Dream, Deliver and Care - show our commitment to innovation, our ambition to hit goals at speed, and our deep respect for the people we work with.
As a Senior Proposition Strategy Manager, you will play a crucial role in shaping Gousto’s future. You will be responsible for identifying customer needs, analysing market opportunities, and leading the development of innovative propositions to drive business growth. This role is perfect for a strategic thinker with a passion for customer insight and commercial acumen.
Core Responsibilities:- Leading the ideation and development of strategic propositions such as Sustainability, Health, or Loyalty to enhance customer experience and business growth.
- Conducting in-depth research with Customer Insights to identify and address unmet customer needs.
- Analysing current proposition performance to uncover customer pain points and opportunities for enhancement.
- Identifying market whitespace and building robust business cases to support new initiatives.
- Collaborating with Finance, Data Analytics, and Customer Insights teams to model business impact and financial viability.
- Partnering with Product Tribes and Operations to assess feasibility and operational execution of new propositions.
- Defining clear goals and success metrics, tracking performance against KPIs such as Net Promoter Score (NPS), customer retention, and lifetime value (LTV).
- Working closely with Brand and Marketing teams to refine messaging and positioning for both new and existing propositions.
- Managing cross-functional stakeholder relationships to ensure strategic alignment across teams.
- Driving an insight-led, customer-first approach to proposition development.
- A strategic and analytical thinker with experience in Proposition, Strategy, or Growth roles.
- Proficient in synthesizing data from multiple sources to make data-driven decisions.
- Comfortable working autonomously and navigating ambiguity with clarity and confidence.
- Experienced in building compelling business cases with strong financial acumen.
- An excellent communicator with the ability to engage and influence stakeholders across all levels.
- Customer-centric, with a deep understanding of consumer behavior and market trends.
- Adept at managing cross-functional collaboration and stakeholder engagement.
- Familiar with innovation frameworks such as Working Backwards, Design Thinking, or similar methodologies (nice to have).
- Experience in a scale-up, tech-led food environment, challenger FMCG brand, or D2C space (nice to have).
Gousto is for everyone: Whether it’s creating diversity in our recipes or building new teams, we care about our people and the opportunities they have at Gousto. Across our business we lead with inclusivity and strive for equality in all we do; working hard to ensure Gousto is an environment where you can be totally yourself. Everyone is welcome and we’re looking for applications from people of all backgrounds and experiences. Excited but wondering if you tick every box? We recommend applying anyway so that we can review your profile. And, if you’re in a job share, why not just apply as a pair. For our roles outside of Operations, most of our people spend 1 or 2 days in our offices every week, combining the benefits of flexibility and time together with colleagues. We want to enable you to do your best work, and if you require additional flexibility, please talk to us about it. If you have a disability that you’re worried will affect you during the interview process, please let us know and we will do our best to help you feel comfortable. We’d love it if you could submit your application online. If you require an alternative method of applying, please let us know.
Senior Proposition Strategy Manager employer: Gousto
Contact Detail:
Gousto Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Proposition Strategy Manager
✨Tip Number 1
Familiarise yourself with Gousto's mission and values. Understanding their commitment to sustainability, customer experience, and innovation will help you align your insights and ideas with their goals during discussions.
✨Tip Number 2
Prepare to discuss specific examples of how you've identified customer needs and developed strategic propositions in your previous roles. Highlighting your analytical skills and ability to drive business growth will resonate well with the hiring team.
✨Tip Number 3
Showcase your experience with cross-functional collaboration. Be ready to explain how you've successfully worked with teams like Finance, Data Analytics, and Marketing to achieve common goals, as this is crucial for the role.
✨Tip Number 4
Research current trends in the food industry, especially around sustainability and consumer behaviour. Being knowledgeable about market opportunities will demonstrate your passion for the sector and your readiness to contribute to Gousto's growth.
We think you need these skills to ace Senior Proposition Strategy Manager
Some tips for your application 🫡
Understand the Company Values: Familiarise yourself with Gousto's guiding values: Dream, Deliver, and Care. Reflect these values in your application to demonstrate alignment with their mission and culture.
Highlight Relevant Experience: Emphasise your experience in Proposition, Strategy, or Growth roles. Provide specific examples of how you've used data-driven insights to shape strategies and drive business growth.
Showcase Analytical Skills: Detail your proficiency in synthesising data from multiple sources. Include examples of how you've conducted market analysis or customer research to identify opportunities and inform decision-making.
Communicate Effectively: Craft a clear and engaging cover letter that showcases your communication skills. Highlight your ability to influence stakeholders and collaborate across teams, as this is crucial for the role.
How to prepare for a job interview at Gousto
✨Understand Gousto's Mission
Before the interview, make sure you fully grasp Gousto's mission to become the UK's most loved way to eat dinner. Familiarise yourself with their values of Dream, Deliver, and Care, as these will likely come up during your conversation.
✨Showcase Your Strategic Thinking
As a Senior Proposition Strategy Manager, you'll need to demonstrate your strategic and analytical thinking skills. Prepare examples from your past experiences where you've successfully identified customer needs or market opportunities and how you developed propositions based on those insights.
✨Prepare for Data-Driven Discussions
Gousto values data-driven decision-making, so be ready to discuss how you've used data in previous roles. Bring specific examples of how you've synthesised data from multiple sources to inform your strategies and decisions.
✨Emphasise Cross-Functional Collaboration
Highlight your experience in managing cross-functional relationships. Be prepared to discuss how you've collaborated with different teams, such as Finance, Marketing, and Product, to ensure alignment and drive successful outcomes in your previous roles.
